scholarly journals Imagining Marshall McLuhan as a digital reader: an experiment in applied Joyce

2021 ◽  
Vol 35 (9) ◽  
pp. 1525-1549
Author(s):  
Alan Galey
Keyword(s):  
Marshall Mcluhan

Surface Media: McLuhan, the Bauhaus and the Tactile Values of TV

2021 ◽  
pp. 1357034X2110089
Author(s):  
Henning Schmidgen
Keyword(s):  
Media Use ◽  
Bruno Latour ◽  
Marshall Mcluhan ◽  
Political Factors ◽  
The Social ◽  
Human Actors ◽  
Sense Of Touch ◽  
Light Beams ◽  
Digital Computers

Marshall McLuhan understood television (TV) as a tactile medium. This understanding implied what Bruno Latour might call a ‘symmetrical’ conception of tactility. According to McLuhan, not only human actors are endowed with the sense of touch. In addition, TV, digital computers and other ‘electric media’ use light beams and similar scanning techniques for ceaselessly ‘caressing the contours’ of their surroundings. This notion of tactility was crucially shaped by the holistic aesthetics of the early Bauhaus. To get at the specific features of the TV image, McLuhan relied on the writings of László Moholy-Nagy and Sigfried Giedion, in particular their use of photography for capturing and highlighting the ‘texture’ of surfaces. However, he hardly reflected the social and political factors that, in the age of electric media, contribute to the ‘symmetricization’ of touch.

scholarly journals Twelve Insights into the Afghanistan War through the Photographs from the Basetrack Project: Rita Leistner’s iProbes and Marshall McLuhan’s Theory of Media

Arts ◽  
2021 ◽  
Vol 10 (2) ◽  
pp. 27
Author(s):  
Kalina Kukielko-Rogozinska
Keyword(s):  
Interpersonal Relations ◽  
Armed Conflicts ◽  
Marshall Mcluhan ◽  
American Military ◽  
War Photography ◽  
Military Equipment ◽  
Photographic Analysis ◽  
Contemporary Media ◽  
Modern Warfare ◽  
Modern War

This article presents the iProbe concept developed by the Canadian photographer Rita Leistner. This analytical tool is one of the ways to present the image of modern warfare that emerges from messages in social media and photographs taken using smartphones. Utilized to understand the approach are photographs Leistner took at the American military base in Musa Qala (Helmand province, Afghanistan) during the implementation of the “Basetrack” media project in 2011. The theoretical basis for this study is Marshall McLuhan’s media theory, which was used by the photographer to interpret her works from Afghanistan. Leistner is the first to apply the various concepts shaped by McLuhan in the second half of 20th century, such as “probe”, “extension of man”, and the “figure/ground” dichotomy, to analyze war photography. Her blog and book entitled Looking for Marshall McLuhan in Afghanistan shows the potential of using McLuhan’s concepts to interpret the image of modern warfare presented in the contemporary media. The application of McLuhan’s theory to this type of photographic analysis provides the opportunity to focus on the technological dimension of modern war and to look at warfare from a technical perspective such as what devices and communication solutions are used to solve armed conflicts as efficiently and bloodlessly as possible. Therefore, this article briefly presents twelve iProbes that Leistner created based on her experiences from working in Afghanistan concerning photography, military equipment, interpersonal relations, and various types of communication.

scholarly journals The Letters of Marshall McLuhan and Pierre Elliott Trudeau: Privacy/Private Matters

Laws ◽  
2021 ◽  
Vol 10 (2) ◽  
pp. 42
Author(s):  
Elaine Kahn
Keyword(s):  
New Media ◽  
Paradigm Shift ◽  
Freedom Of Expression ◽  
Personal Privacy ◽  
Marshall Mcluhan ◽  
Global Village ◽  
Secondary Sources ◽  
Pierre Elliott Trudeau ◽  
Global Communications ◽  
The Relationship

There has been a paradigm shift in global communications since the death many years ago of prominent Canadians Marshall McLuhan and Pierre Elliott Trudeau. The correspondence between the two friends, from 1968 to 1980, presciently touched on our contemporary wired global village and the challenges it presents to personal privacy and to freedom of expression. I examine the relationship between the two men, as laid out in their letters and, to a lesser extent, in secondary sources, highlighting matters of privacy and media. Privacy hovers over the correspondence, even when it is not the stated topic. McLuhan, who is credited with the term “global village”, discussed with Trudeau the effect of new media on people’s notions of tribe and identity and privacy. Proving a direct influence from one man to the other, in either direction, is not possible, but there is much to play with. The gap is, as McLuhan often said, “where the action is”.

scholarly journals Marshall McLuhan: The First Cyberpunk Author?

2014 ◽  
Vol 13 (1) ◽  
pp. 36-38
Author(s):  
Wendy Hui Kyong Chun
Keyword(s):  
Marshall Mcluhan

Review: Understanding Media by Marshall McLuhan

1966 ◽  
Vol 19 (3) ◽  
pp. 58-64
Author(s):  
Stephen Taylor
Keyword(s):  
Marshall Mcluhan

The Shroud of Turin

1997 ◽  
Vol 9 (1) ◽  
pp. 121-140
Author(s):  
Thaddeus J. Trenn ◽  
Keyword(s):  
Body Image ◽  
Scientific Evidence ◽  
The Body ◽  
Religious Art ◽  
Satisfactory Explanation ◽  
Marshall Mcluhan ◽  
Modern Age ◽  
Shroud Of Turin ◽  
High Degree ◽  
As If

The Shroud of Turin, a linen cloth with but a faint image, continues to capture the interest of many people of diverse beliefs. Although the measured age of the cloth is relatively recent, other scientific findings indicate an earlier provenance. Any firm conclusions regarding the cloth's history remain premature. No satisfactory explanation has been found as yet for how the image on the cloth was produced structurally or stylistically. Iconographic evidence suggests that the image was the source of facial peculiarities found in early works of religious art. The body image bears a striking yet preternatural correlation with Scriptural accounts of wounds. Curiously, the image on the cloth functions as a photographic negative, exhibiting a high degree of resolution, as if the original were produced in pixels. Despite serious efforts to discover some artistic origin md medium, scientific evidence points in the direction that it was not produced by hands. If it is tme that the medium is the message, as Marshall McLuhan wrote, then the Turin Shroud may be a parable for the modern age.

scholarly journals McLuhan and I Ching: An Interological Inquiry

2014 ◽  
Vol 39 (3) ◽  
Author(s):  
Peter Zhang
Keyword(s):  
Etude Comparative ◽  
Étude Comparative ◽  
Marshall Mcluhan ◽  
I Ching ◽  
The Media

This article explores under-examined resonances between I Ching and McLuhan’s work. It presents I Ching as a metamedium, shows that McLuhan’s four laws of the media have precursors in I Ching, and evaluates the relevance of I Ching in the age of digital mediation. The article illustrates that studying I Ching in comparison with McLuhan’s work opens up numerous opportunities for mutual illumination between the two.Cet article s’intéresse aux interrelations peu explorées entre le Yi-King (ou « Livre des transformations ») et l’oeuvre de Marshall McLuhan. On y montre que le Yi-King peut être conçu comme un « métamédia » au coeur duquel il est possible d’identifier des éléments paraissant anticiper les quatre lois des médias proposées par McLuhan. On s’y intéresse aussi à la pertinence du « Livre des transformations » à l’ère de la médiation numérique. Au bout du compte, cet article démontre qu’une étude comparative du Yi-King et de l’oeuvre de McLuhan ouvre la voie à plusieurs possibilités de correspondances mutuellement éclairantes.

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