How to make everyone fall in love with a city

2020 ◽  
Vol 36 (11) ◽  
pp. 43-45
Keyword(s):  
Design Methodology ◽  
Complex Nature ◽  
Multiple Stakeholders ◽  
Content Type ◽  
Resident Participation ◽  
Multiple Stakeholder ◽  
Pertinent Information ◽  
Place Brand ◽  
Practical Implications

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings This research paper uses a case study of St Petersburg, Russia, to analyze the best ways in which to build an enviably effective place brand architecture, given the complex nature of managing multiple stakeholders with varying interests. The results uncovered that a sub-brands strategy is effective at making space for the multiple stakeholder voices that can add value to a city's master brand through coordinated co-creation. Increasing the low resident participation levels that are apparent in St Petersburg has the potential to transform the city's brand energy and touristic allure. Originality/value The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

How General Motors progressively evolved its business model over three decades

2019 ◽  
Vol 35 (6) ◽  
pp. 15-17
Keyword(s):  
Electric Vehicles ◽  
Design Methodology ◽  
General Motors ◽  
Communication Service ◽  
Content Type ◽  
Vehicle Communication ◽  
Pertinent Information ◽  
Revenue Streams ◽  
Practical Implications

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings This case study concentrates on General Motors (GM) product and innovation trajectory over a period from 1990 spanning into a future where electric vehicles become mainstream. Reducing the number of models being manufactured and introducing service-based recurring revenue streams such as the “OnStar” in-vehicle communication service were among the crucial elements that allowed GM to survive against intensifying competition in their market. Originality/value The briefing saves busy executives, strategists, and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Effective collaboration between multiple stakeholders

2020 ◽  
Vol 37 (1) ◽  
pp. 21-24
Keyword(s):  
Product Development ◽  
New Product Development ◽  
Design Methodology ◽  
Reading Time ◽  
New Product ◽  
Multiple Stakeholders ◽  
Content Type ◽  
Pertinent Information ◽  
Collaboration Process ◽  
Practical Implications

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings Firms are increasingly partnering with multiple stakeholders to enhance new product development. The inherent diversity within such arrangements can be successfully managed when trust prevails between different partners involved. By utilizing different strategies, organizations are able to build trust and transparency throughout each stage of the collaboration process. Originality/value The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Fiat and Chrysler, negotiating for survival

2015 ◽  
Vol 31 (1) ◽  
pp. 27-29 ◽  
Author(s):  
Andrea Caputo
Keyword(s):  
Case Studies ◽  
Design Methodology ◽  
Reading Time ◽  
Turning Point ◽  
Content Type ◽  
Pertinent Information ◽  
Shareholder Perspective ◽  
Practical Implications

Purpose – This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds impartial comments and places the articles in context. Findings – This is a story on how a corporate negotiation can be the turning point for survival. This case study is unusual in the business arena, as it is based on the role of external parties for the success of a strategic negotiation between corporations. It shows how an agreement was fundamental from a management/operational perspective, but impossible from a shareholder perspective. Yet, only thanks to the intervention of external parties that a successful agreement lead to the survival of the corporation. Practical implications – This paper provides strategic insights and practical thinking that have influenced some of the world’s leading organizations. Originality/value – This briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Recreating success from the brink of disaster

2019 ◽  
Vol 35 (6) ◽  
pp. 12-14
Keyword(s):  
Public Relations ◽  
Case Studies ◽  
Design Methodology ◽  
Reading Time ◽  
Autonomous Vehicle ◽  
Content Type ◽  
Pertinent Information ◽  
Vehicle Market ◽  
Practical Implications

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings This case study concentrates on the four-step approach of replace, restructure, redevelop, and rebrand that proved to be an antidote to the negative public relations created by Volkswagen’s (VW) emissions fraud revelation. VW recovered from the blow by aggressively realigning their focus to the environmentally positive electric and autonomous vehicle market. Originality/value The briefing saves busy executives, strategists, and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Deciding where in the world to expand when determining a subsidiary strategy

2020 ◽  
Vol 36 (4) ◽  
pp. 33-35
Keyword(s):  
Design Methodology ◽  
Geographic Distance ◽  
Foreign Market ◽  
Strategy Formation ◽  
Content Type ◽  
Managerial Perceptions ◽  
Pertinent Information ◽  
Set Up ◽  
Practical Implications

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings This case study paper concentrates on the managerial perceptions that determine where to establish a subsidiary and which strategies to follow in doing so. Cultural and economic distances have the biggest impacts on such strategy formation, followed by secondary administrative and geographic distance factors. Most managers preferred to adapt their marketing approach to the foreign market, to give high autonomy to acquired subsidiaries to manage their market, and to set up a subsidiary in a neighboring country. The interviewed Portuguese companies therefore predominantly opened a foreign subsidiary in Spain. Originality/value The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Big Macs and a three-legged stool

2014 ◽  
Vol 30 (5) ◽  
pp. 25-27
Keyword(s):  
Case Studies ◽  
Design Methodology ◽  
Reading Time ◽  
Content Type ◽  
The Past ◽  
Internationalization Strategy ◽  
Pertinent Information ◽  
Practical Implications ◽  
Insight Into

Purpose – This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings – The case study and interview offers a unique insight into factors contributing to McDonald’s unprecedented success (it has paid an increased dividend for the past 37 years). It also sheds light on its successful internationalization strategy. Practical implications – The paper provides strategic insights and practical thinking that have influenced some of the world’s leading organizations. Originality/value – The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Open innovation fails to drive gender issues

2014 ◽  
Vol 30 (5) ◽  
pp. 10-12
Keyword(s):  
Case Studies ◽  
Open Innovation ◽  
Design Methodology ◽  
Reading Time ◽  
Gender Issues ◽  
Content Type ◽  
Motor Industry ◽  
Pertinent Information ◽  
Practical Implications

Purpose – This paper aims to review the latest management developments across the globe and to pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds his own impartial comments and places the articles in context. Findings – Classical management ideals have a strong masculine character. Open innovation would appear to offer opportunities to overcome this mentality. However, a case study from within the motor industry suggests that masculine “discourses” tend to be reproduced rather than challenged by open innovation. Practical implications – The paper provides strategic insights and practical thinking that have influenced some of the world’s leading organizations. Originality/value – The briefing saves busy executives and researchers’ hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and an easy-to-digest format.

Can a merger of equals truly exist?

2016 ◽  
Vol 32 (6) ◽  
pp. 40-42 ◽  
Author(s):  
Jayanth-Reddy Alluru ◽  
Mark Thomas
Keyword(s):  
Mergers And Acquisitions ◽  
Design Methodology ◽  
Reading Time ◽  
Case Study Approach ◽  
Content Type ◽  
Study Approach ◽  
Perceptions Of Fairness ◽  
Pertinent Information ◽  
Practical Implications

Purpose Between 1985 and 2001, only 45 of 90,480 total European mergers and acquisitions were identified as a merger of equals (Zaheer et al., 2003). This indicates that there were less than 1 per cent of the M&A deals that could actually be categorized as a merger of equals. This paper aims to analyse two recent mergers and assess to what extent they are “of equals”. Design/methodology/approach The paper takes a multi-case study approach looking specifically at the Lafarge-Holcim and DuPont-Dow Chemical mergers. Findings Zaheer et al. (2003) point out that in the case of a merger of equals emotions run usually high, perceptions of fairness and unfairness are strongly related to identification with their former organizations, and the very idea of “equality” can backfire, as integration can never be equal in all its aspects. It remains to be seen if the Lafarge-Holcim and the DuPont-Dow Chemicals will truly be equal. Practical implications The paper provides strategic insights and practical thinking that have influenced some of the world’s leading organizations. Originality/value The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

“Own store” vision for Finnish co-op

2015 ◽  
Vol 32 (1) ◽  
pp. 13-15
Keyword(s):  
Case Studies ◽  
Design Methodology ◽  
Reading Time ◽  
Alternative Strategy ◽  
Content Type ◽  
The Face ◽  
Practical Guidelines ◽  
Pertinent Information ◽  
Practical Implications

Purpose – This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings – The case-study article illustrates how a Finnish grocery retailer introduced a compelling alternative strategy, based on co-operative principles, to transform the organization’s fortunes in the face of increasing competition from rivals with global buying power. The study presents the four focal tasks of the vision and concludes with five practical guidelines for executives. Practical implications – The paper provides strategic insights and practical thinking that have influenced some of the world’s leading organizations. Originality/value – The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Harnessing the power of reputation for business cooperation

2020 ◽  
Vol 36 (12) ◽  
pp. 5-7
Keyword(s):  
New Product Development ◽  
Design Methodology ◽  
New Product ◽  
Collaborative Partnerships ◽  
Foreign Markets ◽  
Content Type ◽  
Potential Partner ◽  
Pertinent Information ◽  
Practical Implications

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings This case study paper concentrates on why small and medium-sized enterprises (SMEs) enter into collaborative partnerships, and how reputation impacts how they choose partners to work with. To understand the dynamics of cooperation agreements, managers and owners are advised to analyze the reputation and trustworthiness of any potential partner in the context of whether they’re an asset for new value creation. A credible and trustworthy partner can in turn grant easier access to foreign markets, smooth the path to new product development, and/or offer to share efficiency-driving resources. Originality/value The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

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