scholarly journals Developing an extended model of Theory of Planned behavior to explore green purchase behavior of Pakistani consumers

2015 ◽  
Vol 4 (2) ◽  
Author(s):  
Nazish Muzaffar
Keyword(s):  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Purchase Behavior ◽  
Extended Model

Consumers’ Intention to Stay in Green Hotels in Australia: Theorization and Implications

2019 ◽  
Vol 44 (1) ◽  
pp. 149-168 ◽  
Author(s):  
Rawan Nimri ◽  
Anoop Patiar ◽  
Sandra Kensbock ◽  
Xin Jin
Keyword(s):  
Decision Making ◽  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Structural Model ◽  
Environmentally Friendly ◽  
Past Experience ◽  
Purchase Behavior ◽  
Extended Model ◽  
Decision Making Processes ◽  
Hotel Managers

Despite multiple calls to protect the environment, adopting environmentally friendly behaviors is still considered to be one of the most persistent challenges in behavior transformation agendas. This study sought to expand existing knowledge of hotel consumers’ green behaviors by developing and testing an extended model of the theory of planned behavior. More specifically, this study incorporated past experience into the theory of planned behavior model to understand comprehensively consumers’ decision-making processes with respect to their intentions to stay at a green hotel. Results from the structural model from a sample of 781 Australian travelers showed that the proposed theoretical framework had a strong ability to predict intention and identified the prominent role of past experience in generating intention. The results offer further perspectives into consumers’ decision-making processes, which can assist hotel managers in the development and execution of hotel operations accounting for consumers’ environmentally friendly purchase behavior.

Role of personal values and personality traits on intention to recommend a destination

2020 ◽  
Author(s):  
Arnold Japutra ◽  
Sandra Maria Correia Loureiro ◽  
Shasha Wang
Keyword(s):  
Theory Of Planned Behavior ◽  
Personality Traits ◽  
Planned Behavior ◽  
Personal Values ◽  
Favorable Attitude ◽  
Extended Model ◽  
Extended Theory ◽  
Prosocial Values ◽  
Managerial Implications

In this study, the researchers explore the antecedents of tourists’ intention to recommend a destination using an extended Theory of Planned Behavior (TPB). Two personal values (i.e., prosocial and maturity) and two personality traits (i.e., extraversion and agreeableness), which are rarely studied but important elements for marketers to better understand the market (e.g., segment the market), are examined. To test the extended model of TPB, a survey (n=312) was conducted with tourists in Portugal. The researchers find support for the hypothesis that tourists with higher prosocial values, maturity values, and extraversion personality traits are more likely to have a favorable attitude toward a destination and a tendency to recommend the destination. Theoretical and managerial implications are discussed.

scholarly journals Determinants of Consumers’ Intentions towards the Purchase of Energy Efficient Appliances in Pakistan: An Extended Model of the Theory of Planned Behavior

2021 ◽  
Vol 13 (2) ◽  
pp. 565
Author(s):  
Muhammad Rizwan Ali ◽  
Muhammad Shafiq ◽  
Murad Andejany
Keyword(s):  
Energy Efficiency ◽  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Energy Efficient ◽  
Behavioral Intentions ◽  
Partial Least Square ◽  
Least Square ◽  
Policy Implications ◽  
Extended Model ◽  
Awareness Campaigns

Amplified energy demand due to technologically advanced electrical and electronic appliances has accentuated the importance of energy efficiency to overcome energy shortage and environmental concerns. As adoption of energy efficient appliances depends on perception of the consumers, this study focuses on behavioral exploration of the consumers’ intentions towards the purchase of energy efficient appliances using an extended model of the theory of planned behavior (TPB). The study is based on a survey comprising 289 respondents. Partial least square (PLS) method is used to analyze the data. The results show that the attitude, perceived behavioral control, policy information campaigns, and past-purchase experiences significantly impact behavioral intentions of the consumers, whereas subjective and moral norms are insignificant in shaping behavioral intentions. Based on analyses, policy implications emphasizing (i) strong awareness campaigns, (ii) energy efficiency incentives, and (iii) replacement initiatives are proposed to help policy makers and administrators in achieving required goals of energy efficiency and conservation. The proposed research model and policy initiatives are a blueprint for synergies among policymakers, practitioners, and researchers in understanding and shaping consumers’ behaviors towards the purchase of energy efficient products, particularly, in developing countries.

Modal salient belief and social cognitive variables of anti-doping behaviors in sport: Examining an extended model of the theory of planned behavior

2015 ◽  
Vol 16 ◽  
pp. 164-174 ◽  
Author(s):  
Derwin King Chung Chan ◽  
Sarah Hardcastle ◽  
James A. Dimmock ◽  
Vanessa Lentillon-Kaestner ◽  
Robert J. Donovan ◽  
...  
Keyword(s):  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Social Cognitive ◽  
Extended Model ◽  
Cognitive Variables
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