scholarly journals The Uniform Entrepreneur: Making Gender Visible in Social Enterprise

2020 ◽  
Vol 40 (4) ◽  
pp. 445-458
Author(s):  
Olga Kravets ◽  
Chloe Preece ◽  
Pauline Maclaran
Keyword(s):  
Social Entrepreneurship ◽  
Social Enterprise ◽  
Gender Ideology ◽  
Macro Level ◽  
Social Entrepreneur ◽  
Social Innovations ◽  
Neoliberal Ideology

This paper extends the macromarketing debates on gender by considering how gender ideology acts as a macro-level constraint to developing sustainable initiatives. While the macromarketing literature has long considered the significance of social enterprise and nonprofits, gender has not been theorized within these studies. In redressing this gap we examine the case of the Uniform Project, spearheaded by disaffected advertising executive and enthusiastic social entrepreneur, Sheena Matheiken. Our critical interrogation of the project shows that Matheiken’s path to becoming entrepreneurial “woman of the year” reinforces a gendered model of social entrepreneurship. We also expose the role of media and the forums designed to encourage social innovations in gendering, thus stifling, a social enterprise. We reaffirm the importance of theorizing gender ideology in macromarketing and submit that any such theorization must recognize and account for the ways that gender intersects with neoliberal ideology to permeate markets, marketing and social enterprise.

The role of leader vs organisational credibility in Islamic social enterprise marketing communication

2019 ◽  
Vol 10 (4) ◽  
pp. 1128-1150
Author(s):  
Sri Rahayu Hijrah Hati ◽  
Aida Idris
Keyword(s):  
Social Entrepreneurship ◽  
Social Enterprise ◽  
Social Enterprises ◽  
Social Entrepreneur ◽  
Content Type ◽  
Customer Support ◽  
The Social ◽  
The Impact ◽  
Practical Implications

Purpose The purpose of this study is to examine the role of leader and organisational credibility in influencing customers’ intention to support Islamic social enterprises. Design/methodology/approach The credibility of the leader and that of the social enterprise are exposed through advertising. Ads portraying the six largest Islamic social enterprises in Indonesia and their social entrepreneur leaders were shown to 221 existing customers via online and offline surveys. Findings The findings indicate that organisational credibility and organisational branding have much greater influence than leaders’ personal credibility on customers’ intention to support Islamic social enterprises. Research limitations/implications The study has highlighted the greater role of organisational credibility and branding over advertising in attracting support for Islamic social entrepreneurship. Practical implications Islamic social enterprises need to develop a trusted brand and establish a more effective way to communicate with their stakeholders besides advertising, as the impact of ads on customer support intention is not significant. Originality/value The study contributes to the field of marketing and social entrepreneurship by providing empirical results on the Islamic social entrepreneurship phenomenon.

From NPO to social enterprise: the story of Schwab awardee, Sharanjeet Shan

2019 ◽  
Vol 9 (4) ◽  
pp. 1-23
Author(s):  
Kerryn Ayanda Malindi Krige ◽  
Verity Hawarden ◽  
Rose Cohen
Keyword(s):  
South Africa ◽  
Social Entrepreneurship ◽  
Social Enterprise ◽  
Social Entrepreneur ◽  
Financial Sustainability ◽  
Social Investment ◽  
Content Type ◽  
Corporate Social ◽  
Corporate Social Investment

Learning outcomes This case study introduces students to the core characteristics of social entrepreneurship by teaching Santos (2012) positive theory. The case allows students to transition from comprehension and application of what social entrepreneurship is, to considering how they operate. Druckers (2005) argument that social organisations will never have sufficient resources to do their work because they operate in an environment of infinite need is the catalyst for a conversation on resource dependency theory and the risks of mission drift. Students are introduced to the funding spectrum that can be used to understand the type of income that comes to an organisation, and to apply this to the case. By the end of their studies, students should be able to apply the Santos (2012) definition to social enterprises and social entrepreneurs, have insight into the complexity of operating in an environment of infinite need and able to apply the funding spectrum as a tool to manage to understanding financial sustainability. Case overview/synopsis The case tells the story of Sharanjeet Shan, a globally recognised social entrepreneur, and recipient of the Schwab Foundation’s Social Entrepreneur of the Year award in 2015. Shan moved to South Africa as the country moved into democracy, and has spent the past 20-plus years building the skills of Black African school children in mathematics and science through the organisation she leads, Maths Centre. But the country remains at the bottom of world rankings for the quality of its maths and science education, despite spending more per capita on education than any other country in Africa. Maths Centre has seen a dip in donations despite steady growth in the amount of money that businesses are investing in social change in South Africa through corporate social investment. But does Shan really need more donor income? Or are there other ways that she can build the financial sustainability of Maths Centre? Complexity academic level This case study is aimed at students of non-profit management, entrepreneurship, social entrepreneurship, women in leadership, corporate social investment, development studies and sustainable livelihoods. It is written at an Honours / Masters level and is therefore also appropriate for use in customised or short programmes. The case study is a good introduction for students with a background in business (e.g. Diploma in Business Administration / MBA / custom programmes) who are wanting to understand social enterprise and apply their learning's. Supplementary materials A list of supplementary materials is provided in the Teaching Note as Table I, which includes video's, radio interview recordings and a book chapter. Subject code CSS 3: Entrepreneurship.

scholarly journals Intermediaries and social entrepreneurship identity: implications for business model innovation

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Maribel Guerrero ◽  
Carlos A. Santamaría-Velasco ◽  
Raj Mahto
Keyword(s):  
Business Model ◽  
Social Entrepreneurship ◽  
Economic Value ◽  
Control Group ◽  
Innovation Ecosystem ◽  
Content Type ◽  
The Social ◽  
Depth Analysis ◽  
Social Innovations

PurposeThe authors propose a theoretical basis for understanding the role of ecosystem intermediaries in the configuration of social entrepreneurship identities in social purpose organisations (SPOs) and their business model innovations (BMIs).Design/methodology/approachAdopting a retrospective multiple-case study, the authors offer insights into the paths/elements that determine the building of 44 social entrepreneurship identities in the context of an emerging economy (Mexico).FindingsThe study sheds light on the role of intermediaries in the configuration of the entrepreneurial identities of Mexican SPOs and BMIs, as well as several externalities generated during the process of capturing the social and economic value, especially when social innovations are focussed on solving societal, economic and ecological social problems.Research limitations/implicationsThe first limitation is related to the analysis of intermediaries within the social entrepreneurship ecosystem, which needs more conceptual and empirical evidence. The second limitation is that the analysis focussed only on intervened SPOs, as the authors did not control for non-intervened SPOs. Thus, this allows for future in-depth analysis of intermediary efficiency in a focus group (intervened SPOs) and a control group (non-intervened SPOs).Practical implicationsThe study also provides insights for Mexican SPOs on how a social entrepreneurship identity helps to capture the value creation of social innovations within an innovation ecosystem. Indeed, it is strongly aligned with the United Nations' Social Development Goals.Originality/valueThe study enhances the discussion about how intermediaries could encourage social entrepreneurial identity, as well as how intermediary intervention could facilitate the design and implementation of BMIs in the innovation ecosystem.

The mediating role of female migration on social entrepreneurship activity

2017 ◽  
Vol 19 (4) ◽  
pp. 273-281
Author(s):  
Jacqueline Orr ◽  
Jill Kickul ◽  
Lisa Gundry ◽  
Mark Griffiths
Keyword(s):  
Social Entrepreneurship ◽  
Secondary Data ◽  
Ordinary Least Squares ◽  
Macro Level ◽  
Entrepreneurial Activity ◽  
Entrepreneurial Firms ◽  
Mediating Role ◽  
Female Migration ◽  
Regression Techniques

Social entrepreneurial firms exist within environments that are often severely resource constrained. The purpose of this study is to investigate several macro-level factors that can stimulate or impede the emergence of social entrepreneurship. Although little prior research on how these determinants impact social entrepreneurship has been conducted, this study reveals that several crucial macro-level variables appear to be related to social entrepreneurship. Unlike previous studies, this study employs enhanced variables designed to capture local perceptions as well as secondary data inputs. Ordinary Least Squares (OLS) regression techniques were used to understand their effects on social entrepreneurial activity. The results reveal that a country’s governance and female migration are related to the level of social entrepreneurial activity. In addition, positive female migration serves as an important mediating role between governance and increased levels of social entrepreneurial activity. Moreover, implications for understanding the role of macro-level factors on social entrepreneurship as well as the study’s limitations are discussed.

scholarly journals Social Entrepreneurship: Strategic Development in Croatia

2018 ◽  
Vol 21 (2) ◽  
pp. 129-143
Author(s):  
Marko Kolaković ◽  
Mladen Turuk ◽  
Ivan Turčić
Keyword(s):  
Social Entrepreneurship ◽  
Social Enterprise ◽  
Social Entrepreneur ◽  
Strategic Development ◽  
Strategic Framework ◽  
The Past ◽  
The Future ◽  
The Republic

Abstract Social Entrepreneurship is an area of entrepreneurship and economics in general that have become more and more popular in the last 30 years across the whole globe. However, the topics related to social entrepreneurship came in focus in Croatia during the past years due to developing and adopting the Strategy for the Development of Social Entrepreneurship in the Republic of Croatia for the period from 2015 to 2020. This paper will provide an overview of the relevant definitions of social entrepreneurship, social entrepreneur and social enterprise (with reference to the Strategy). The aim of this paper is to analyse the strategic framework for development of social entrepreneurship in Croatia and finally, to propose the direction of development of social entrepreneurship in Croatia in the future.

A Qualitative Analysis of Social Entrepreneurship Involving Social Innovation and Intervention

2019 ◽  
pp. 400-421
Author(s):  
Vera Fernandes ◽  
António Carrizo Moreira ◽  
Ana Isabel Daniel
Keyword(s):  
Social Entrepreneurship ◽  
United States Of America ◽  
Western Europe ◽  
Social Innovation ◽  
Third Sector ◽  
The United States ◽  
Social Enterprises ◽  
Social Entrepreneur ◽  
Social Ventures

Social entrepreneurship is emerging as an innovative approach for dealing with complex social and environmental needs, and is an important lever for the development of a sustainable society. Social entrepreneurship and related concepts have had a growing attention in the academy, giving rise to dissimilar approaches in the United States of America and in Western Europe. Despite the importance of the Third Sector in Portugal, it has been difficult to set ideal definitions for social entrepreneurship, social entrepreneur and social enterprises. By means of a qualitative study involving four Portuguese social ventures, this chapter identifies contemporary socio-cultural and economic factors that foster social innovation and intervention in Portugal, and contributes to understand the role of social entrepreneur in this context.

A Qualitative Analysis of Social Entrepreneurship Involving Social Innovation and Intervention

2017 ◽  
pp. 417-438
Author(s):  
Vera Fernandes ◽  
António Moreira ◽  
Ana Isabel Daniel
Keyword(s):  
Social Entrepreneurship ◽  
United States Of America ◽  
Western Europe ◽  
Social Innovation ◽  
Third Sector ◽  
The United States ◽  
Social Enterprises ◽  
Social Entrepreneur ◽  
Social Ventures

Social entrepreneurship is emerging as an innovative approach for dealing with complex social and environmental needs, and is an important lever for the development of a sustainable society. Social entrepreneurship and related concepts have had a growing attention in the academy, giving rise to dissimilar approaches in the United States of America and in Western Europe. Despite the importance of the Third Sector in Portugal, it has been difficult to set ideal definitions for social entrepreneurship, social entrepreneur and social enterprises. By means of a qualitative study involving four Portuguese social ventures, this chapter identifies contemporary socio-cultural and economic factors that foster social innovation and intervention in Portugal, and contributes to understand the role of social entrepreneur in this context.

The Role of Social Entrepreneurship in the Global Business Environments

2016 ◽  
pp. 177-201 ◽  
Author(s):  
Kijpokin Kasemsap
Keyword(s):  
Organizational Performance ◽  
Social Entrepreneurship ◽  
Business Performance ◽  
Social Entrepreneur ◽  
Sustainable Competitive Advantage ◽  
Global Business ◽  
Theoretical Concepts ◽  
Business Environments ◽  
Entrepreneur Human Capital

This chapter presents the role of social entrepreneurship (SE) in global business, thus explaining the practical and theoretical concepts of SE; the antecedents of SE in terms of cognitive desirability and feasibility of social entrepreneur, human capital of social entrepreneur, and social capital of social entrepreneur; and the significance of SE in global business. The competence of SE is powerful for modern organizations that seek to serve suppliers and customers, enhance business performance, reinforce competitiveness, and accomplish usual prosperity in global business. Thus, it is crucial for modern organizations to consider their SE applications, establish a strategic plan to review their attainable growth, and exactly respond to SE needs of customers. Applying SE will practically increase organizational performance and gain sustainable competitive advantage in global business.

Actively Engaging with Social Entrepreneurs: The Social Enterprise Audit

2021 ◽  
pp. 251512742110474
Author(s):  
Stephanie A. Fernhaber
Keyword(s):  
Social Entrepreneurship ◽  
Social Enterprise ◽  
Social Enterprises ◽  
Social Entrepreneur ◽  
Active Engagement ◽  
Social Entrepreneurs ◽  
Student Teams ◽  
The Social ◽  
Course Material ◽  
Structured Approach

Social entrepreneurship is on the rise. For educators, it is no longer a question of if we should teach social entrepreneurship, but rather how we might best do so. The Social Enterprise Audit is introduced as an innovative way to combine in-class learning with active engagement in the social entrepreneurship community. Student teams are matched with local social enterprises. As foundational concepts of social entrepreneurship are taught in the classroom, student teams visit and meet with their social enterprise partner to apply the concepts. The final deliverable includes an analysis and critique of the social enterprise along with a set of recommendations. The structured approach is easy for the instructor to implement and aligns directly with course material. Students benefit by nurturing their identity as a social entrepreneur while developing a skillset that equips them to make a difference.

Reaffirming trust in social enterprise in the COVID-19 era: Ways forward

2021 ◽  
Vol 5 (1, Special Issue) ◽  
pp. 120-130
Author(s):  
Michael Snowden ◽  
Roopinder Oberoi ◽  
Jamie P. Halsall
Keyword(s):  
Social Enterprise ◽  
Developing Economies ◽  
Social Enterprises ◽  
Social Value ◽  
Social Entrepreneur ◽  
The Social ◽  
The Us ◽  
Societal Problems ◽  
The Impact

COVID-19 has overwhelmed and stretched existing healthcare infrastructure in both developed and developing economies and pushed governmental response mechanisms to the brink. Globally, governments elicited the call for corporate support, asking social entrepreneurs and social business ventures to organise efforts to build voluntary support for the large-scale response needed during the sudden lockdown disruptions. By April 2020, 26.5 million jobs were lost in the US alone (Lambert, 2020), global stocks plummeted at least 25% and gross domestic product (GDP) contracted significantly for all countries. With reduced domestic demand for non-food goods, reduced foreign demand for US goods exports, supply-chain disruptions, and plant closures, the manufacturing sector saw a huge decline (Reinicke, 2020). Governments all over the world announced massive stimulus packages. The US has approved $2 trillion financial support to combat the economic downturn so far (Emma & Scholtes, 2020) and EU finance ministers have recently approved €500 billion in stimulus measures (Riley, 2020). It is estimated that the global economy will grow at -3 percent in 2020. This article sheds light on the role of social enterprises in addressing the societal problems caused by COVID-19. The authors highlight the efforts of virtual and collaborative associations who seek to swiftly recognise issues and develop solutions, which create social value and alleviate the plights of suffering communities. This article sheds light on the role of social enterprises in addressing the societal problems caused by COVID-19. The authors highlight the efforts of virtual and collaborative associations who seek to swiftly recognise issues and develop solutions, which create social value and alleviate the plights of suffering communities. The authors place emphasis upon the role of the social entrepreneur in developing a way forward in these challenging times and present a contemporary conceptualisation of the social entrepreneur in the form of an “avatar” and the impact that this may have on social enterprise.

Sign in / Sign up

Export Citation Format

Share Document