Marketing Plan Implementation

2021 ◽  
pp. 315-326
Author(s):  
Robert E. Stevens ◽  
David L. Loudon ◽  
Bruce Wrenn ◽  
William E. Warren
2020 ◽  
Vol 11 (2) ◽  
pp. 67-82
Author(s):  
Ardian Alfianto ◽  
Shandy Cecilia

Since 1932, Limboto Lake has been experiencing siltation, in 2006 it was measured that about 4.000 hectare of lake was covered. It was predicted by many that in 2031 Lake Limboto would disappear. The ‘Lake Limboto Revitalization’ has been conducted since 2017 by conducting many activities, including sabo plan implementation (also known as sabo technology). This study was originally conducted to review sabo plan in Limboto Lake, however this particular report was conducted to measure potential of erosion and sedimentation using WaTEM/SEDEM Model. Among 12 upstream rivers/Sub-DAS flowing into Limboto Lake, here were rivers with most potential to bring erosion and sedimentation into the lake to the least: Batulayar 193.662 m3, Biyonga Boluta 123.095 m3, Alo1 120.273m3, Alo 115.204 m3, Molamahu 73.058 m3, Marisa 57.075 m3, Pulubala 53.445 m3, Pone 40.254 m3, Molamahu1 39.585 m3, Pilolalenga 32.306 m3, Talumelito 32.247 m3, Pulubala2 31.267 m3, Tuladengi 28.908 m3, Pone1 27.306 m3, Payunga 26.746 m3, Biyonga Boluta1 25.895 m3, Pilolalenga1 21.841 m3, Tabongo 20.151 m3, Pulubala1 17.741 m3, and Tabongo1 11.031 m3. Considering the river dynamics as well as absence of secondary data about rivers, it was crucial to review sabo plan and to measure sedimentation potential per year.


2018 ◽  
Vol 34 (3) ◽  
pp. 623-623 ◽  
Author(s):  
Sarah A. Birken ◽  
Sarah Raskin ◽  
Yuqing Zhang ◽  
Gema Lane ◽  
Alexandra Zizzi ◽  
...  

2021 ◽  
Vol 13 (4) ◽  
pp. 2222
Author(s):  
Hossain Mohiuddin

A transit trip involves travel to and from transit stops or stations. The quality of what are commonly known as first and last mile connections (regardless of their length) can have an important impact on transit ridership. Transit agencies throughout the world are developing innovative approaches to improving first and last mile connections, for example, by partnering with ride-hailing and other emerging mobility services. A small but growing number of transit agencies in the U.S. have adopted first and last mile (FLM) plans with the goal of increasing ridership. As this is a relatively new practice by transit agencies, a review of these plans can inform other transit agencies and assist them in preparing their own. Four FLM plans were selected from diverse geographic contexts for review: Los Angeles County Metropolitan Transportation Authority (LA Metro), Riverside (CA) Transit Agency (RTA), and Denver Regional Transit District (RTD), and City of Richmond, CA. Based on the literature, we developed a framework with an emphasis on transportation equity to examine these plans. We identified five common approaches to addressing the FLM issue: spatial gap analysis with a focus on socio-demographics and locational characteristics, incorporation of emerging mobility services, innovative funding approaches for plan implementation, equity and transportation remedies for marginalized communities, and development of pedestrian and bicycle infrastructures surrounding transit stations. Strategies in three of the plans are aligned with regional goals for emissions reductions. LA Metro and Riverside Transit incorporate detailed design guidelines for the improvement of transit stations. As these plans are still relatively new, it will take time to evaluate their impact on ridership and their communities’ overall transit experience.


SAGE Open ◽  
2021 ◽  
Vol 11 (1) ◽  
pp. 215824402199455
Author(s):  
Dragana S. Nikolić ◽  
Marijana D. Pantić ◽  
Vesna T. Jokić

The main task of planning documents is to achieve maximal rationality in the use of space, spatial resources, and balanced territorial development. The preparation of plans is regulated by a legislative framework, which embraces multiple phases and stakeholders. In a perfect planning process, it would be expected that all the elements are well coordinated and brought to common understanding, but in reality, obstacles and challenges can occur in any of these steps, especially in the implementation phase. Although a plan is fully prepared to be practiced, its implementation might be omitted. Therefore, this article analyzes the full process of spatial and urban planning from the perspective of plan implementation. The methodology is based on a combination of different data collection methods (interviews, fieldwork, direct observation) with the analysis of plans and the particular mention of those plans that picture the implementation issues the most. Also, legislative acts and semi-annual and annual reports on the achievements of the local government budget are analyzed. The approach indicates that plan implementation depends the most on the willingness of the government to perform changes in the system and to peruse punitive policy comprehensively. Although it is about implementation at the local level, the success primarily depends on clear definitions given in the legislative acts, freedom of the local communities to make their own decisions, and financial decentralization, side by side with the regional and local circumstances, institutional technical and staff capacities, and application of participatory planning that involves actors from various sectors.


2016 ◽  
Vol 6 (2) ◽  
pp. 290
Author(s):  
Jonida Avdulaj ◽  
Klodian Muço

The sustainable development of the tourism phenomenon and the impact that it produces it is important not only for the enterprises receiving tourism but also for the economic sectors correlated with the structures above as handicrafts, trade and services, turning tourism in a primary factor for the economic development of a region or a country. To talk about tourism in a city very rich in "contrasts" such as Gjirokastra, is an issue that goes beyond simple economic aspect, generating significant consequences in terms of geography and especially in social level. This is because Gjirokastra is a city with a glorious history since the fifteenth century, rich in culture, archaeology, enogastronomia (Food and wine) and several endless natural beauties. Although is the capital of the most important cultural event, the national folk festival which perform the tradition through the art. Shortly, Gjirokastra is a genuine multidimensional brand; the promotion of it would increase the income, the employment, the consumption and most of all it would transform into in an international city. Certainly to promote this brand it is needed a coordination between decision-maker institutions and local businesses but above all is necessary an efficient and comprehensive marketing plan that promote "brand " pointing at the same time in the centre of the universe "tourist".Based on this affirmation, this paper requires just to give some modest idea on the development of the city image through qualitative and quantitative analysis of data obtained from a sample of tourists visiting various cities in the world and recently have visited the Gjirokastra.


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