scholarly journals Self-Signaling and Prosocial Behavior: a cause marketing mobile field experiment

2015 ◽  
Author(s):  
Jean-Pierre Dube
Keyword(s):  
Field Experiment ◽  
Prosocial Behavior ◽  
Cause Marketing

scholarly journals Announcements of Support and Public Good Provision

2017 ◽  
Vol 107 (12) ◽  
pp. 3760-3787 ◽  
Author(s):  
Judd B. Kessler
Keyword(s):  
Public Goods ◽  
Field Experiment ◽  
Prosocial Behavior ◽  
Public Good ◽  
Large Scale ◽  
Laboratory Experiments ◽  
Public Good Provision ◽  
Scale Field ◽  
Large Scale Field ◽  
Good Provision

Providing information about contributions to public goods is known to generate further contributions. However, it is often impossible to provide verifiable information on contributions. Through a large-scale field experiment and a series of laboratory experiments, I show that nonbinding announcements of support for a public good encourage others to contribute, even when actual contributions might not or cannot be made. Providing a way to easily announce support for a charity increases donations by $865 per workplace fundraising campaign (or 16 percent of average giving). I discuss implications for understanding prosocial behavior and for organizations aiming to increase contributions to public goods. (JEL C93, D64, D83, H41, L31)

The Effects of Sport Experience in the Development of Social Character: An Exploratory Investigation

1981 ◽  
Vol 3 (2) ◽  
pp. 114-122 ◽  
Author(s):  
Douglas A. Kleiber ◽  
Glyn G. Roberts
Keyword(s):  
Social Psychology ◽  
Elementary Schools ◽  
Field Experiment ◽  
Prosocial Behavior ◽  
General Assumption ◽  
Social Character ◽  
Organized Sport ◽  
Exploratory Investigation

The word “character” has generally lost its currency in the literature on personality and social psychology over the last 20 years. And yet the assumption that sport builds character is still held, at least privately, by a great many people. This investigation was an attempt to reconsider the “character” construct, to isolate its social elements, and to establish its susceptibility in childhood to the influence of organized sport experience. Using prosocial behavior as one manifestation of evolved social character, the influence or organized sport was assessed in a field experiment with children from two elementary schools. Although the general assumption that “sport builds character” was not strongly supported or refuted in this investigation, some evidence, at least with males, showed that prosocial behavior may be inhibited by sport experience. Finally, implications were drawn for facilitating prosocial behavior in children's sports.

Religious identity, between-group effects and prosocial behavior: Evidence from a field experiment in China

2021 ◽  
Vol 91 ◽  
pp. 101665
Author(s):  
Weiwei Xia ◽  
Xiaohan Guo ◽  
Jun Luo ◽  
Hang Ye ◽  
Yefeng Chen ◽  
...  
Keyword(s):  
Field Experiment ◽  
Prosocial Behavior ◽  
Religious Identity ◽  
Group Effects

scholarly journals Stylized and photographic eye images do not increase charitable donations in a field experiment

2017 ◽  
Vol 8 (2) ◽  
pp. 28-31
Author(s):  
Paul Lennon ◽  
Rachel Grant ◽  
V. Tamara Montrose
Keyword(s):  
Field Experiment ◽  
Prosocial Behavior ◽  
Charitable Giving ◽  
Shape Control ◽  
Geometric Shape ◽  
Charitable Donations ◽  
Evil Eye ◽  
Honor System ◽  
Eye Imagery ◽  
Eye Of Horus

The effects of watching eyes upon prosocial behavior have been explored in various contexts, for example, in relation to charitable donations, honor-system payments and littering. Whilst studies have explored the effects of both photographic and stylized eyes upon prosocial behavior, no study, to our knowledge, has compared stylized eyes to photographic eyes. Here we explored the effects of stylized and photographic eye images upon prosocial behavior assessed via charitable donations in a ‘free cakes’ field experiment. Charitable giving was assessed under six eye image conditions, three stylized eye images (evil eye, eye of Horus, all-seeing eye), one photographic eye image (human eye image) and two control images (geometric shape control and blank control). No difference in the amount of money donated was found between any of the eye image conditions. These results suggest that watching eyes, whether stylized or photographic, are not effective at eliciting prosocial behavior via charitable giving. However, further study contrasting single and paired eye imagery, and exploration of the effects of stylized eye imagery in deterring littering and crime, would be beneficial.

scholarly journals Interpersonal Musical Synchronization and Prosocial Behavior in Children: No Effects in a Controlled Field Experiment

2021 ◽  
Vol 12 ◽  
Author(s):  
Janina Baier ◽  
Clemens Wöllner ◽  
Anna Wolf
Keyword(s):  
Field Experiment ◽  
Prosocial Behavior ◽  
Social Environment ◽  
Verbal Interaction ◽  
Field Conditions ◽  
Laboratory Conditions ◽  
Asynchronous Control ◽  
Synchronization Effect ◽  
Motor Interaction ◽  
Musical Activities

Prosocial effects of music have recently attracted increased attention in research and media. An often-cited experiment, carried out by Kirschner and Tomasello in 2010 under laboratory conditions, found that children at the age of four years were more willing to help each other after they had engaged in synchronous musical activities. The aim of the current study was to replicate this research under controlled field conditions in the children's social environment, and to disentangle the musical synchronization effect by introducing a verbal interaction (singing together) and a motor interaction (tapping together) task, contrasted by an asynchronous control condition. In a between-participants design, no effects of musical synchronization nor the children's gender were found. Furthermore, age was not related to prosocial behavior. Explanations are systematically discussed, yet it remains possible that the original effect found in 2010 might be overestimated and less consistently reproducible as previously assumed.

Self-Signaling and Prosocial Behavior: A Cause Marketing Experiment

2016 ◽  
Author(s):  
Jean-Pierre H. Dube ◽  
Xueming Luo ◽  
Zheng Fang
Keyword(s):  
Prosocial Behavior ◽  
Cause Marketing

“Heal the World”: A field experiment on the effects of music with prosocial lyrics on prosocial behavior

2016 ◽  
Vol 45 (2) ◽  
pp. 298-304 ◽  
Author(s):  
Nicolas Ruth
Keyword(s):  
Field Experiment ◽  
Prosocial Behavior ◽  
Fair Trade ◽  
Positive Association ◽  
Purchase Behavior ◽  
Negative Effects ◽  
Significant Positive Association ◽  
Positive Effects ◽  
Underlying Mechanisms ◽  
Everyday Situation

A significant amount of existing research has dealt with the negative effects of music on people’s behavior, but only a few studies have shown that music with prosocial lyrics can increase prosocial behavior. This study focuses on the positive effects of music with prosocial lyrics on people in an everyday setting. Based on the general learning model, a field experiment ( N = 256, 66% female) was conducted to test whether people exposed to music with prosocial lyrics engaged in more prosocial behavior by buying more fair trade products compared to regular products than did those exposed to songs with neutral lyrics. Guests of a café were randomly assigned to either the prosocial or the neutral music condition and were monitored by two observers who were instructed to report the prosocial purchase (of fair trade coffee) and tipping behavior of the guests. The results indicated that there is a significant positive association between prosocial behavior and the prosocial lyrics of the songs played. The study shows that it is most likely that music with prosocial lyrics can influence one’s prosocial purchase behavior in an everyday situation. The underlying mechanisms are still poorly researched, but these findings support the theoretical assumptions.

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