scholarly journals COVID-19 Impact on Online Purchasing Behaviour in Oman and the Future of Online Groceries

2021 ◽  
Vol 6 (4) ◽  
pp. 74-83
Author(s):  
Abdul Rahman Rashid Saleh AL-Hawari ◽  
Adela P. Balasa ◽  
Zouhaier Slimi
Keyword(s):  
Consumer Behaviour ◽  
Online Shopping ◽  
Grocery Shopping ◽  
Qualitative Survey ◽  
Logistics Services ◽  
The Future ◽  
Purchasing Behaviour ◽  
The Impact

This paper studies the impact of COVID-19 on customers purchasing behaviour and predicts the future of logistics movements in online groceries in Oman. The paper aims to study the impact of COVID-19 on electronic groceries and E-Shoppers purchasing behaviour and investigate the future of online groceries. The research used an online qualitative survey that targeted the grocery consumers in Oman, including citizens and residents, to evaluate their purchasing behaviour and satisfaction with online grocery shopping in Oman. The survey was reinforced by interviews to analyze the future of logistics movements in online groceries in Oman by interviewing two CEOs of local electronic groceries, one logistics services providing company and three consumers. The results revealed that the COVID-19 pandemic contributed to a change in consumer behaviour where it encouraged many people to shift their grocery shopping lifestyle from traditional to online. However, the future of electronic grocery logistics movements in Oman is still not precise due to the current situations of the covid-19 and the lifestyle of Omani citizens. Though, the future of electronic groceries in Oman has a great future, especially with the increase of Oman's online shopping users due to the Covid-19. Findings revealed that COVID-19 had changed customers' purchasing behaviour. The participants suggested that Omani electronic groceries improve the efficacy of their services to attract more customers. They also recommended providing and adding various products that customers may require in all Omani cities rather than only limited cities.

scholarly journals Sustainable Online Shopping Logistics for Customer Satisfaction and Repeat Purchasing Behavior: Evidence from China

2019 ◽  
Vol 11 (20) ◽  
pp. 5626 ◽  
Author(s):  
Choi ◽  
Chung ◽  
Young
Keyword(s):  
Customer Satisfaction ◽  
Customer Service ◽  
Online Shopping ◽  
Customer Relationship ◽  
Purchasing Behavior ◽  
Logistics Services ◽  
Quality Of Delivery ◽  
The Impact ◽  
Repeat Purchasing

This study examines the impact of the quality of online shopping logistics services on customer satisfaction and in driving subsequent repeat purchasing behavior. Five hypotheses are established to represent the relationships between customer satisfaction and each factor of logistics services: quality of information, quality of order, quality of delivery, price of delivery, and customer service. The research includes surveys conducted over two months from 1 December, 2016, to 31 January, 2017, targeting mostly young Chinese customers with experience purchasing products online, thus representing e-commerce. A questionnaire was distributed to each subject in a sample of 150 Chinese customers with online shopping experience. The empirical analysis indicates that logistics service quality, and primarily the quality of delivery, has a statistically significant impact on customer satisfaction, which, in turn, has a statistically significant impact on repeat purchasing behavior. The results provide insight into the strategy behind China’s rapidly growing online shopping industry, which focuses on maintaining stability through long-term customer relationship management.

scholarly journals Before Corona and After Corona as New Global Milestones in The Theory and Practice of Consumer Behaviour: Evidence from Vending Industry

2021 ◽  
Vol 92 ◽  
pp. 06021
Author(s):  
Jana Majerova ◽  
Lukas Vartiak
Keyword(s):  
Consumer Behaviour ◽  
Value Added ◽  
Theory And Practice ◽  
Personal Contact ◽  
Future Trends ◽  
Theoretical Approaches ◽  
Purchasing Behaviour ◽  
Light And Shadow ◽  
The Impact

Research background: In the light and shadow of contemporary global situation, Corona pandemic crisis can be established as new milestone in economic and managerial theory and practice. It has flew over national markets as black swan and it has totally destroyed so far formulated models and patterns. No one industry has stayed untouched. Purpose of the article: The aim of this paper is to identify changes in consumer behaviour caused by Corona pandemic crisis in relevant industry of national economy. Methods: The aim of this paper will be fulfilled by applying comparative analysis on the case study of vending industry provided on chronological basis. The reason for choosing this industry lies in the specifics of this industry – i.e. elimination of personal contact and nonstop functioning not only in closed but also in open air places. Thus, it can be expected that the impact of Corona pandemic crisis characterized by lockdown, social distancing and strict hygienic steps would be minimal in this case. Findings & Value added: It has been already stated that Corona pandemic crisis has a potential to modify so far formulated theoretical approaches to consumer behaviour. By providing own research, this fact has been proven. Based on these findings, it is possible to identify future trends in purchasing behaviour not only in case of chosen industry but also generally. These are mainly connected with the shift in perception of consumption and savings, the preference of cash less payment and the change in philosophy of personal alimentation.

Engaging consumers in multichannel online retail environment

2019 ◽  
Vol 14 (1) ◽  
pp. 49-76 ◽  
Author(s):  
Shekhar Singh ◽  
Sandeep Srivastava
Keyword(s):  
Mobile Devices ◽  
Consumer Behaviour ◽  
Online Shopping ◽  
Perceived Usefulness ◽  
Content Type ◽  
Product Categories ◽  
Online Retailers ◽  
Online Consumer ◽  
The Impact ◽  
Online Consumer Behaviour

Purpose With India becoming world’s second largest user of smartphones (Ming, 2017) and with more users adopting mobile devices for online shopping, Indian online retailers now have to manage mobile channel in addition to existing traditional channel (of computers). Hence, the purpose of this study is to investigate the mapping of product characteristics with individual channel capabilities and its effect on online consumer behaviour, so that e-tailers can create enhanced online shopping experience for consumers. Design/methodology/approach A comprehensive research model is developed on the basis of the knowledge gained from multichannel retailing and e-commerce literature. Then, the model is empirically tested, with primary data collected from 344 customers, using structural equation modelling. The data are collected from customers across two product categories: electronics and fashion. Findings The results reveal that perceived usefulness, perceived risk and perceived self-efficacy are important drivers of online consumer behaviour for continued usage. The multi-group analysis confirms the moderation influence of platform type for some relationships across electronics and fashion. Practical implications The findings underline the importance of multichannel complementarity across electronics and fashion. The preference of mobile devices for fashion and traditional devices such as computers for electronics provides valuable insights for online retailers towards management of multichannel e-commerce ecosystem. Originality/value In Indian context, this is the first empirical research on online multichannel retail setting, studying the impact of diverse channel formats on different product categories. The study’s findings give empirical basis to online retailers to look out for right product–channel fit strategy for engaging consumers in the long run.

scholarly journals Influence of Post Covid Change In Consumer Behaviour of Millennials On Advertising Techniques and Practices

2021 ◽  
Vol 3 (2) ◽  
pp. 85-92
Author(s):  
Prakriti Rashi ◽  
Ankur Singh Bist ◽  
Ari Asmawati ◽  
Mukti Budiarto ◽  
Wahyu Yustika Prihastiwi
Keyword(s):  
Small Businesses ◽  
Consumer Behaviour ◽  
Marketing Strategies ◽  
Survival Strategies ◽  
Business Strategies ◽  
Vulnerable Groups ◽  
The Core ◽  
Purchasing Behaviour ◽  
Consumer Habits ◽  
The Impact

The pandemic caused by Covid 19 has kicked off survival strategies from vulnerable groups of people to small businesses, which has challenged the core operating practices and modified consumption patterns. Thus, effective marketing strategies are imperative in these times, that not only convey values of the brand but also resonate with people.  Market disruptions are most likely to impact millennials and Gen Z and given the exploration and spending propensity, millennials are most likely to drive demand during the pandemic as well as in the post pandemic world. This research proposal aims to explore how consumer habits have changed during pandemic, how likely these habits will stick in the post pandemic world and how advertising needs to be transformed which relates best with millennials. The methodology involves a detailed analysis of literature and gathering insights from social media sites through big data.  This research investigates the impact of avoiding deterministic automatisms purchasing processes, implying the need to understand, from an academic and conceptual standpoint, the utility of the set of business strategies to truly influence consumer purchasing behaviour of Millennials. 

scholarly journals CONSUMER BEHAVIOUR DURING ONLINE GROCERY SHOPPING

2016 ◽  
Vol 4 ◽  
pp. 010-013
Author(s):  
Gabriela Hanus
Keyword(s):  
Consumer Behaviour ◽  
Information Sources ◽  
Online Shopping ◽  
Large Range ◽  
Meat Products ◽  
The Internet ◽  
Grocery Shopping ◽  
Time Saving ◽  
The World ◽  
Secondary Information

Today consumers can buy almost any product using the Internet. Online nutritional and grocery shopping is becoming increasingly popular. The aim of this paper is to present the conditions of online grocery shopping and consumers’ attitude towards buying food via the Internet based. The assessment is based on secondary information sources. With online grocery supermarkets there are no limitations connected with localization and opening hours, and consumers have access to a large range of stores and products online across the world. The most important advantages of online shopping are convenience and time saving, while the most significant disadvantages for consumers involve the risk of incorrectly valuating some products and apprehension about the selection and handling of perishables, such as vegetables, eggs, and meat products.

scholarly journals A Study of demographic factors of online shoppers in Lucknow, U.P, India

2021 ◽  
Vol 23 (3) ◽  
Author(s):  
Inderpal Singh Bindra ◽  
◽  
Dr. Ajay Prakash ◽  
Keyword(s):  
Quantitative Research ◽  
Online Shopping ◽  
Research Work ◽  
Demographic Factors ◽  
Global Market ◽  
Market Place ◽  
The Future ◽  
Online Shoppers ◽  
Behavior Frequency ◽  
The Impact

Online buying and shopping is a rising concept in the area of E-Commerce and is absolutely departing to be the future of Online shopping in Indian market. Majority of the firms are operating their online websites to promote and sell their products as well as services through online medium/website. In present scenario online shopping is very much used by Indians, its development is enormous in Indian online market. India is a large customer market place but still lacking as compared to global market. The future of development of online shopping has forwarded the plan of performing a study on online shopping market in India. This research work presents Qualitative and Quantitative research for Indian online market to study the impact and role of Demographic factors of customers in online shopping. The parameters, which we are considering like satisfaction of customers in online shopping market, future purchasing behavior, frequency of transactions in online shopping, total numbers of items bought, and total spending in online shopping. These data for the analysis was collected through Questionnaires on a sample of 125 respondents from Lucknow City. The results of this research indicates that online shopping market in India is affected by several Demographic factors such as marital status, age, family size, gender and income of the respondents. The results and analysis of this research may be further extended by the researchers for forwarding the future studies in this area.

scholarly journals Urban Planning and E-Commerce: Understanding the Impact During Pandemic Covid-19 in Jakarta

2021 ◽  
Vol 2 (3) ◽  
pp. 135-142
Author(s):  
Rahmatyas Aditantri ◽  
Febrina Mahliza ◽  
Alif Dimas Wibisono
Keyword(s):  
Urban Planning ◽  
Consumer Behaviour ◽  
Online Shopping ◽  
Home School ◽  
Online Service ◽  
Trading System ◽  
Digital Era ◽  
Long Time ◽  
Trading Activities ◽  
The Impact

In this digital era, online shopping is kind of behaviour that many people do. E-commerce appears and can gradually replace the existence of conventional market. Especially, this behaviour increasing during this pandemic COVID-19. During the pandemic, there has been a change in habits and activities ranging from working from home, school from home to service trading activities starting to switch to an online service trading system. In order to manage sustainable urban planning, it is important to consider the likely effects of e-commerce. Increasing e-commerce can bring influence also impact to urban planning in a city. This research explores the consumer behaviour regarding e-commerce activities and the influence toward urban planning. DKI Jakarta is chosen as the study location and the policies related to the pandemic COVID-19 in Jakarta are also considered as a literature review. This research using expert judgement as a method of determining aspects of urban planning that are influenced by e-commerce activities and combining the analysis of planning documents and reports as well. Furthermore, e-commerce activities during pandemic COVID-19 in DKI Jakarta have several impacts in urban planning. The implication in urban planning still remains unclear since people still have hybrid consumer behaviour. Besides, it still takes a long time to see a significant impact toward e-commerce to urban planning in DKI Jakarta.

scholarly journals Technology Acceptance as a Determinant of Online Grocery Shopping Adoption

2018 ◽  
Vol 66 (3) ◽  
pp. 737-746 ◽  
Author(s):  
Radka Bauerová ◽  
Martin Klepek
Keyword(s):  
Technology Acceptance ◽  
Structural Equation ◽  
Consumer Behaviour ◽  
Online Shopping ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Path Model ◽  
Grocery Shopping ◽  
Perceived Ease Of Use ◽  
Acceptance Model

Online grocery shopping plays an important role in the current online market as the most evolving online shopping category. Despite that, consumers adopt this way of shopping quite differently across European countries. To explain such a difference, the Technology acceptance model (TAM) can be used for better understanding consumer behaviour toward habitual online shopping. This paper goes beyond and applies TAM in online grocery area based on the assumption that customers view online grocery shopping as an interaction with system respectively web page interface. The aim of the paper is to explain consumer behaviour in the domain of online grocery shopping. Structural equation modelling was chosen to determine factors influencing online grocery shopping and moreover, to find positive relationships between them. The online quantitative questionnaire was given to 480 respondents. Analysis showed a positive relationship between Perceived Usefulness (PU), Perceived Ease of Use (PEOU) and Behavioural Intention (BI). The final scheme has characteristics of simple path model with a sequence of latent constructs where PEOU has a positive effect on PU and PU consequently effects BI. Perceived Usefulness of online grocery shopping have a direct effect on Intention to buy, therefore plays a crucial role in awakening the interest in buying food online.

Factors Affecting the Frequency of Online Shopping of Millennials and Post-Millennials

2021 ◽  
Vol 12 (1) ◽  
pp. 131-131
Author(s):  
Richard Fedorko ◽  
Veronika Škerháková ◽  
Radovan Bačík ◽  
Viktória Ali Taha
Keyword(s):  
Risk Perception ◽  
Financial Risk ◽  
Consumer Behaviour ◽  
Online Shopping ◽  
Individual Characteristics ◽  
Purchasing Decisions ◽  
Factors Affecting ◽  
Online Consumer ◽  
The Impact ◽  
Online Consumer Behaviour

The paper focuses on the identification and specification of the Y and Z Generation online consumer behaviour and analysis of factors affecting the frequency of online shopping young Slovak consumers. The aim of this paper is to identify the factors affecting the frequency of online shopping of Millennials and Post-Millennials consumers. Within this issue, the attention is focused on the impact of individual characteristics of respondents, their online consumer attributes; their attitudes towards online shopping; financial risk perception; the impact and perception of promotion on their purchasing decisions; perception of the importance of guaranteeing risk-free online shopping; product range offer; and individual characteristics of an e-shops. The results of the research of general consumer attributes revealed statistically significant intergenerational and intergeneric differences. Keywords: Millennials, Post-Millennials, frequency of online shopping, e-commerce

scholarly journals Online Shopping In The UK

2011 ◽  
Vol 10 (12) ◽  
pp. 23 ◽  
Author(s):  
K. K. Ramachandran ◽  
K. K. Karthick ◽  
M. Saravana Kumar
Keyword(s):  
Consumer Behaviour ◽  
Online Shopping ◽  
Consumer Trust ◽  
Grocery Shopping ◽  
Online Retailing ◽  
Academic Literature ◽  
Key Issues ◽  
The Uk

This paper will contribute to current academic literature in the area of online retailing and consumer behaviour. Our research outlines a survey conducted with respondents from the UK to ascertain their attitudes to grocery shopping both off and online. The findings indicate that, whilst the vast majority of our sample has experience of online shopping, few actively engage in online grocery shopping. Some of the reasons for this are highlighted and the key issues relate to consumer trust and confidence in both online and offline aspects of the service. If these issues are addressed, it is proposed that more people would be encouraged to shop for groceries online.

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