scholarly journals Social Media Learning Activities (SMLA): Implications for Design

2020 ◽  
Vol 24 (1) ◽  
Author(s):  
Ghania E. Zgheib ◽  
Nada Dabbagh
Keyword(s):  
Social Media ◽  
Student Learning ◽  
Cognitive Processes ◽  
Social Factor ◽  
Learning Activities ◽  
Types Of Knowledge ◽  
The Social ◽  
Social Media Tools ◽  
Media Learning ◽  
Different Levels

This study explored how experienced faculty are using social media to support student learning. It analysed the types of social media learning activities (SMLAs), their design, the cognitive processes that they support, and the types of knowledge that students engage in when completing SMLAs. Data gathered from five different cases of six faculty using social media in their courses revealed that social media has the potential to support student learning and promote different levels of cognitive processes and types of knowledge. Results also revealed that experienced faculty select social media tools based on their technology features or their popularity in the field of study, and they recommend integrating several media sources in the design of a single SMLA. Furthermore, this study suggested that experienced faculty who use social media, specifically wikis and blogs, use them as Learning Management Systems. Finally, the social factor of social media was not evident in the design of the learning activities, and faculty reported promoting more dialogue in their revised SMLA. The findings of this study yielded significant considerations for faculty when designing SMLA.

scholarly journals Exploring the role Social Media plays in the student learning experience of 2014 university life in NZ

2021 ◽  
Author(s):  
◽  
Aloundeth Panekham
Keyword(s):  
Social Media ◽  
Student Learning ◽  
Social Networking Sites ◽  
Learning Experience ◽  
Learning Activities ◽  
Learning Ability ◽  
Structured Interviews ◽  
Quality Of Data ◽  
Social Bookmarking ◽  
Social Media Tools

<p>The purpose of this study is to explore how university students and lecturers use social media to support their learning and particularly to understand how such emerging technologies usage impacts student learning experience and class communication. In this research, social media tools under consideration are social networking sites, media sharing sites, creation and publishing tools, social bookmarking, and the Internet messaging.  This research employed purposive selection to obtain the quality of data from semi-structured interviews of twelve students and four lecturers from the Victoria University of Wellington who are known to have experience of using social media tools in their courses.  The study identified two major usages of social media to support learning activities, five key usage activities for students and four major usage activities for lecturers. Students’ choices and usages of social media applications were more diverse compared to the lecturers. The usages and preferences of students from different disciplines were varied. Moreover, there were numbers of social media interactions and communication among the students and their peers. Even though the interaction and communication between students and lecturers through social media was minimum due to the limited uses of social media for formal learning in class by lecturers and students, the lecturers and students expressed that the usage of social media helped improve class communication. Students’ engagement was only area that affected by social media choices and communication using social media by lecturers. The choices and communication by students would affect greater and wider aspects of student learning experience such as learning ability, communication and collaboration, problem solving, access to information, and productivity. Even though the usage of social media to support learning by students and lecturers did not impact student learning experience equally, the findings suggest that it helps facilitate learning activities, benefit students, and enhance the student learning experience to some extent.</p>

scholarly journals Exploring the role Social Media plays in the student learning experience of 2014 university life in NZ

2021 ◽  
Author(s):  
◽  
Aloundeth Panekham
Keyword(s):  
Social Media ◽  
Student Learning ◽  
Social Networking Sites ◽  
Learning Experience ◽  
Learning Activities ◽  
Learning Ability ◽  
Structured Interviews ◽  
Quality Of Data ◽  
Social Bookmarking ◽  
Social Media Tools

<p>The purpose of this study is to explore how university students and lecturers use social media to support their learning and particularly to understand how such emerging technologies usage impacts student learning experience and class communication. In this research, social media tools under consideration are social networking sites, media sharing sites, creation and publishing tools, social bookmarking, and the Internet messaging.  This research employed purposive selection to obtain the quality of data from semi-structured interviews of twelve students and four lecturers from the Victoria University of Wellington who are known to have experience of using social media tools in their courses.  The study identified two major usages of social media to support learning activities, five key usage activities for students and four major usage activities for lecturers. Students’ choices and usages of social media applications were more diverse compared to the lecturers. The usages and preferences of students from different disciplines were varied. Moreover, there were numbers of social media interactions and communication among the students and their peers. Even though the interaction and communication between students and lecturers through social media was minimum due to the limited uses of social media for formal learning in class by lecturers and students, the lecturers and students expressed that the usage of social media helped improve class communication. Students’ engagement was only area that affected by social media choices and communication using social media by lecturers. The choices and communication by students would affect greater and wider aspects of student learning experience such as learning ability, communication and collaboration, problem solving, access to information, and productivity. Even though the usage of social media to support learning by students and lecturers did not impact student learning experience equally, the findings suggest that it helps facilitate learning activities, benefit students, and enhance the student learning experience to some extent.</p>

Social media participatory CPD for nursing revalidation, professional development and beyond

2019 ◽  
Vol 28 (13) ◽  
pp. 870-877
Author(s):  
Calvin Moorley ◽  
Theresa Chinn
Keyword(s):  
Professional Development ◽  
Social Media ◽  
Thematic Analysis ◽  
Design Data ◽  
The Social ◽  
Reflective Design ◽  
Professional Requirements ◽  
Social Media Tools ◽  
The Uk ◽  
Media Applications

Background: In 2016 the Nursing and Midwifery Council in the UK introduced revalidation, which is the process nurses are required to follow to renew their registration. This provides an opportunity for nurses to shape, develop and evolve social media to meet their professional requirements. Aims: to examine different ways nurses can use social media tools for continuous professional development (CPD) and revalidation. Methods: using a qualitative reflective design, data were gathered from content on the @WeNurses platform and activities organised with other leading health organisations in England. These data were analysed using the social media relationship triangle developed by the authors with a thematic analysis approach. Findings: analysis revealed that social media was used in six categories: publishing, sharing, messaging, discussing, collaborating, and networking. Organised social media events such as: blogs, tweetchats, Twitter storms, webinars, infographics, podcasts, videos and virtual book clubs can support nurses with revalidation and professional development. Conclusion: Through using a participatory CPD approach and embracing professional social media applications nurses have moved social media from the concept of a revolution to an evolution.

Is this mine? Psychological ownership and the social media follower

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Caroline S.L. Tan
Keyword(s):  
Social Media ◽  
Design Methodology ◽  
Vital Role ◽  
Psychological Ownership ◽  
Structured Interviews ◽  
Content Type ◽  
Face To Face ◽  
The Social ◽  
Social Currency ◽  
Different Levels

Purpose The purpose of this study is to examine psychological ownership (PO) experienced by followers of social media influencers toward both influencer and the product. Design/methodology/approach Data were collected using face-to-face semi-structured interviews that were conducted with 30 respondents and analyzed using thematic analysis. Findings The study demonstrated that the PO experienced by the follower changes under different conditions resulting from perceived value, social currency and follower activity. Social currency plays a vital role in determining the target of PO, often affecting the narrative by the follower. Originality/value To the best of the author’s knowledge, this is the first paper to examine the transference of PO between product and influencer as experienced by the follower. It provides an understanding on PO that is experienced in different levels of intensity and changes depending on the motive of the follower; hence, transference of PO occurs and it is not a static.

scholarly journals Usage of Social Media by Leading Political Parties in General Election 2018 of Pakistan

2020 ◽  
Vol V (III) ◽  
pp. 32-43
Author(s):  
Ashraf Iqbal ◽  
Kishwer Perveen ◽  
Saima Waheed
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Political Parties ◽  
Social Networking ◽  
Political Party ◽  
Social Networking Sites ◽  
Dominant Party ◽  
The Social ◽  
Setting Theory ◽  
Social Media Tools

Social Networking sites are highly used for political proposes. In this study, the research tried to search the usage of social media by political parties during elections campaigns 2018 in Pakistan. The researcher applied the agenda-setting theory to link the social media posts of these political parties' pages and content analysis research technique for analyzing the variables. It was concluded from the that these social media are highly used for mobilizing voters where the users of these mediums not only see these posts but also like, comment and share for responding about what is uploaded on these social media pages by the representatives of political parties. It is concluded that from three trending political parties, PTI emerged as the most dominant party by using these social media tools, by uploading a maximum number of posts, by mobilizing voters to vote for a specific political party.

Customer Satisfaction on Social Media Marketing in Malaysian Hospitality Industry

2021 ◽  
pp. 228-263
Author(s):  
Joanna Pei Yi Kong ◽  
Alex Hou Hong Ng
Keyword(s):  
Social Media ◽  
Customer Satisfaction ◽  
Competitive Advantage ◽  
Hospitality Industry ◽  
Social Media Marketing ◽  
Social Technology ◽  
Satisfaction Level ◽  
The Social ◽  
Business Efficiency ◽  
Social Media Tools

Customer satisfaction plays an important role in achieving the competitive advantage and ensures to bring success to the organizations. Nowadays, people tend to use technologies in boosting the revenue of their businesses as well as to promote the products and services. Therefore, this chapter is focusing on the factors that drive the satisfactions of the customers on the social media marketing in the hospitality industry in Malaysia. The research gaps have been identified on Malaysia's customer satisfaction on social media marketing in the hospitality industry. Hence, the objective of this research is to explore three factors that influence the satisfaction level of the customers on the technologie in the social media, namely social technology approach, social media tools, and socia media engagement. Last but not least, this study will also provide the researchers and managers with strategic plan in order to enhance the business efficiency.

Using Social Media Marketing for Competitive Advantage

2016 ◽  
pp. 201-218
Author(s):  
Amir Manzoor
Keyword(s):  
Social Media ◽  
Competitive Advantage ◽  
Marketing Strategy ◽  
Marketing Strategies ◽  
Customer Relationships ◽  
Social Media Marketing ◽  
The Social ◽  
Social Media Tools ◽  
Use Of Social Media

Social media provides companies innovative ways to market their products and services to their customers. The social media tools, such as Facebook, provides new ways to reach customers. With increasing number of people being connected to social media, businesses of all types are targeting social media as a new platform to reach their customers and strengthen customer relationships. Still, many companies are unsure as to how they can use social media for their advantage. There is lack of resources and fear of failure that hold many companies back from using social media in their marketing campaigns. Companies need a set of guidelines to understand how they can develop long-term, successful marketing strategies that involve social media as a significant component. This chapter analyzes use of social media marketing to suggest some ways companies can use social media to generate value both for them and their customers. This chapter also discusses how companies can develop a social media marketing strategy.

Social Media Use within Project Teams

2016 ◽  
pp. 1238-1258
Author(s):  
Linky Van der Merwe
Keyword(s):  
Social Media ◽  
Best Practice ◽  
Instant Messaging ◽  
Point Of View ◽  
Project Teams ◽  
Current Trends ◽  
The Social ◽  
Social Media Tools ◽  
Use Of Social Media ◽  
Practical Recommendations

This chapter gives practical recommendations about the social media tools and applications for use on projects. It will introduce the reader to the most popular and widely used social media tools and will provide considerations for the selection of the best tools to integrate with projects. Platforms being described from a project management point of view are LinkedIn, Facebook, Twitter, Yammer, Google+, Blogs, Wikis, Instant Messaging, YouTube, Webinars, SlideShare, Podcasts and Vodcasts. Best practice recommendations are given for each tool from a project manager as well as a team member perspective. Advice is given about dealing with various challenges such as security concerns and managing the culture change. The current trends that will dictate and influence the use of social media on projects are also discussed.

scholarly journals Social Media Tools for Educational Sustainability in Conflict-Affected Regions

2021 ◽  
Vol 11 (11) ◽  
pp. 662
Author(s):  
Hoda Baytiyeh
Keyword(s):  
Social Media ◽  
Learning Tools ◽  
Access To Education ◽  
Student Interactions ◽  
Face To Face ◽  
Emergency Situations ◽  
Student Safety ◽  
Social Media Tools ◽  
Media Learning ◽  
Teaching Learning

This conceptual paper demonstrates the potential role of social media in providing students with access to education during emergency situations when schools cannot ensure students’ safety or provide safe learning environments. It is based on conceptual analysis that transforms face-to-face education into a cost-free, online educational environment by relying on social-media learning tools during short-term disruptions caused by violence and conflict. This article proposes a framework that outlines how technology can be used to maintain education in schools during conflicts and emergency situations: cloud computing to access administrative resources and social media tools to maintain teaching/learning resources and student–teacher as well as student–student interactions. The proposed strategy could be greatly beneficial to educational leaders and administrators in regions vulnerable to sectarian conflicts where student safety and the delivery of educational services can become major challenges. This paper contributes to the literature by emphasising the advantages of social media tools for educational delivery in conflict-afflicted regions.

scholarly journals Digital Marketing Study, Through Instagram Media Case Study of Private Universities in the Tangerang Region

2020 ◽  
Vol 18 (2) ◽  
pp. 1
Author(s):  
Indra Gunawan ◽  
Tjong Se Fung ◽  
Diana Silaswara
Keyword(s):  
Social Media ◽  
Rapid Development ◽  
Learning Activities ◽  
Public Confidence ◽  
Tertiary Institution ◽  
Tertiary Institutions ◽  
The Public ◽  
The Social ◽  
Use Of Social Media

The rapid development of technology makes a big change to every activity carried out both individuals and organizations. The speed of information is a necessity for every individual and organization. Universities as institutions engaged in education make changes in communication to the community. In implementing the tri dharma of tertiary institutions in each of their activities, the tertiary institution utilizes social media. One of the social media chosen is Instagram because it is loved by millennials. The use of Instagram as a medium of communication has an impact on increasingly creative tertiary institutions conducting information on each of their activities. With the use of social media, tertiary institutions can inform the public about their creativity so that it impacts on public confidence in their learning activities

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