scholarly journals Subtle Signals of Status on Social Network Sites: Evidence From China

2021 ◽  
Vol 12 ◽  
Author(s):  
Wangshuai Wang ◽  
Tiantian Shao ◽  
Yanxi Yi ◽  
Shijiao Fang ◽  
Jingyi Song ◽  
...  

Social network sites (SNS) have been indispensable channels for people to access information, present themselves, and conduct commercial activities. Existing literature on online consumer behavior mainly focus on Western consumers and on explicit conspicuous signals. However, reports have shown that SNS users in China have exceeded 370 million, ranking the first in the world. Meanwhile, more and more consumers display status in more implicit ways nowadays. To fill these gaps, the present research was conducted to investigate the subtle signals of status for Chinese consumers on SNS. We proposed that frequent SNS posting leads to higher status perception among Chinese consumers. The psychological process of this effect is perceived busyness. These hypotheses received convergent support in a set of three studies. Study 1 used secondary data to preliminarily verify the positive correlation between SNS posting frequency and perceived social status. Studies 2A and 2B adopted the causal chain method to test the underlying mechanism of the effect, and to provide causal evidence for the entire relationship chain. Specifically, Study 2A examined how SNS posting frequency affects perceived busyness. Furthermore, Study 2B explored whether the differences in perceived busyness will affect social status perceptions. Implications of these findings and potential extensions in future are discussed.

2012 ◽  
Vol 2012 ◽  
pp. 1-10 ◽  
Author(s):  
Marcel Toshio Omori ◽  
Alan Salvany Felinto

The main motivational elements of the social network sites and the social network games will be shown according to studies already existent in the literature, highlighting the elements which motivate the players the most to play socialMatch3-type games. Seven games have been analyzed:Diamond Dash,Collapse!Blast,Mystic Ice Blast,Bricks Breaking,Plock,Gem Clix,andBlast!. The results showed that asynchronous time, activities publishing, rewarding system, competition, and social status are the elements which motivate and stimulate the most the players to play.


Author(s):  
Elda Tartari ◽  
Alban Tartari ◽  
Dilina Beshiri

The issue taken in consideration for this study is related to the extensive involvement of children in social media web pages and especially Facebook’s social network. The purpose of this study is to explore the relationship between the level of engagement of pupils in social network sites and their performance of academic achievement. The methods used in the study are secondary data review and quantity methods. The population of this survey is school pupils between 10 to 15 years old. The sample was 1323 pupils surveyed in this study, selected at random from elementary and secondary schools. The data analysis focuses primarily in regressive models of the logistic binary. The study findings revealed a high level of pupils' involvement in social networks and mainly on Facebook's social network. It was also shown that the social network Facebook has a negative impact on the learning objectives of pupils who have opened an address compared to others who don’t have an address in this network. Modern technologies are developing rapidly and the relationship between teachers, parents and pupils must function effectively through continuous communication on the effects of social network sites on their learning process.


2019 ◽  
Vol 49 (1) ◽  
pp. 203-217 ◽  
Author(s):  
Young-joo Lee

The younger generation’s widespread use of online social network sites has raised concerns and debates about social network sites’ influence on this generation’s civic engagement, whether these sites undermine or promote prosocial behaviors. This study empirically examines how millennials’ social network site usage relates to volunteering, using the 2013 data of the Minnesota Adolescent Community Cohort Study. The findings reveal a positive association between a moderate level of Facebook use and volunteering, although heavy users are not more likely to volunteer than nonusers. This bell-shaped relationship between Facebook use and volunteering contrasts with the direct correlation between participation in off-line associational activities and volunteering. Overall, the findings suggest that it is natural to get mixed messages about social network sites’ impacts on civic engagement, and these platforms can be useful tools for getting the word out and recruiting episodic volunteers.


Sign in / Sign up

Export Citation Format

Share Document