scholarly journals Perceived Sustainability and Customer Engagement in the Online Shopping Environment: The Rational and Emotional Perspectives

2020 ◽  
Vol 12 (7) ◽  
pp. 2674 ◽  
Author(s):  
Xiao Chen ◽  
Xiaojing Sun ◽  
Dongwei Yan ◽  
Decheng Wen
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Online Shopping ◽  
Conceptual Models ◽  
Customer Relationships ◽  
Customer Engagement ◽  
Equation Modeling ◽  
Short And Long Term

As increasing numbers of customers pay attention to product and service sustainability when shopping online, more and more firms in the online market engage in promoting perceived sustainability to establish close customer relationships. Prior studies implied the effects of perceived sustainability on transactional customer relationships, however, the role of perceived sustainability in influencing nontransactional customer relationships has received little attention. Drawing on existing conceptual models, this study aimed at exploring the effects of perceived sustainability on rational and emotional customer engagement (CE) in the online shopping environment. The data were collected through a questionnaire survey in China. Using the partial least squares (PLS) approach-based structural equation modeling (SEM) method, the authors found that perceived sustainability positively affects the two CE orientations through influencing short- and long-term transactional attitudes (satisfaction and commitment). A strong interrelationship between rational and emotional CE was also found. This is the first study presenting empirical evidence of the effects of perceived sustainability on nontransactional customer relationships from the rational and emotional perspectives. It also provides critical implications for online sellers in designing engagement programs.

scholarly journals Influences on Attitudes Regarding Potential COVID-19 Vaccination in the United States

Vaccines ◽  
2020 ◽  
Vol 8 (4) ◽  
pp. 582 ◽  
Author(s):  
Kendall Pogue ◽  
Jamie L. Jensen ◽  
Carter K. Stancil ◽  
Daniel G. Ferguson ◽  
Savannah J. Hughes ◽  
...  
Keyword(s):  
United States ◽  
Structural Equation Modeling ◽  
Side Effects ◽  
Structural Equation ◽  
The United States ◽  
Equation Modeling ◽  
Vaccine Acceptance ◽  
The World ◽  
Short And Long Term

The COVID-19 pandemic continues to ravage the world, with the United States being highly affected. A vaccine provides the best hope for a permanent solution to controlling the pandemic. However, to be effective, a vaccine must be accepted and used by a large majority of the population. The aim of this study was to understand the attitudes towards and obstacles facing vaccination with a potential COVID-19 vaccine. To measure these attitudes a survey was administered to 316 respondents across the United States by a survey corporation. Structural equation modeling was used to analyze the relationships of several factors with attitudes toward potential COVID-19 vaccination. Prior vaccine usage and attitudes predicted attitudes towards COVID-19 vaccination. Assessment of the severity of COVID-19 for the United States was also predictive. Approximately 68% of all respondents were supportive of being vaccinated for COVID-19, but side effects, efficacy and length of testing remained concerns. Longer testing, increased efficacy and development in the United States were significantly associated with increased vaccine acceptance. Messages promoting COVID-19 vaccination should seek to alleviate the concerns of those who are already vaccine-hesitant. Messaging directed at the benefits of vaccination for the United States as a country would address the second predictive factor. Enough time should be taken to allay concerns about both short- and long-term side effects before a vaccine is released.

scholarly journals Reaping the Benefits of Long Term Relationship with Suppliers: An Evidence from the Saudi Chemical Industry

2016 ◽  
Vol 11 (8) ◽  
pp. 203
Author(s):  
Khalid M. Al-Shuaibi
Keyword(s):  
Supply Chain ◽  
Structural Equation Modeling ◽  
Financial Performance ◽  
Chemical Industry ◽  
Indirect Effect ◽  
Structural Equation ◽  
Equation Modeling ◽  
Supply Chain Performance

<p>Long term relationship with suppliers is broadly considered a vital contributor to supply chain performance by both practitioners and researchers. This paper investigates the role of long term relationship in strategic supplier partnership and financial performance (SSP-LR-P model). Specifically, it has observed the role of long-term supplier relationship as the driver of integration. Using structural Equation modeling (SEM) to analyze the data from 401 Saudi chemical and petrochemical firms, it is found that strategic supplier partnership has a significant direct and indirect effect on firms’ performance through the mediation of long term relationship.</p>

scholarly journals THE ROLE OF TECHNOLOGY SAVVINESS IN MUSLIM ONLINE SHOPPING (MOS)

2020 ◽  
Vol 4 (2) ◽  
pp. 240
Author(s):  
Jhanghiz Syahrivar ◽  
Frangky Selamat ◽  
Chairy Chairy
Keyword(s):  
Structural Equation Modeling ◽  
Digital Technology ◽  
Structural Equation ◽  
Online Shopping ◽  
Equation Modeling ◽  
Equation Modelling ◽  
Managerial Implications ◽  
Online Shops ◽  
Potential Customers

Kemajuan e-commerce dalam satu dekade terakhir telah mengubah cara konsumen Muslim memilih dan membeli produk yang dapat memenuhi gaya hidup mereka. Sejak itu, banyak toko online bermunculan di Indonesia yang menyasar pangsa pasar Muslim yang besar namun terbagi-bagi. Banyak penelitian tentang belanja online berfokus pada fitur toko online untuk menarik calon pelanggan; namun, sepengetahuan kami, belum ada penelitian yang mengaitkan perilaku belanja melalui toko online Muslim (MOS) dengan penguasaan dan pengetahuan terkait teknologi digital. Penelitian ini melibatkan 202 responden Muslim Indonesia yang secara reguler membeli produk Islami melalui platform MOS. Hipotesis diuji menggunakan Structural Equation Modeling (SEM) melalui perangkat lunak AMOS. Temuan menunjukkan bahwa kecanggihan teknologi secara positif dan signifikan mempengaruhi persepsi keramahan situs web dan bahwasanya Muslim yang cerdas secara teknologi cenderung memilih belanja melalui platform MOS. Kontribusi teoretis maupun implikasi manajerial juga turut dibahas dalam penelitian ini.  The advancement of e-commerce in the last decade has transformed the way Muslim consumers select and purchase products that meet their lifestyles. Ever since, many online shops have emerged in Indonesia targeting Muslim market which is huge but fragmented. Many studies on online shopping have focused on the features of online shops to attract potential customers; however, to our best knowledge, none has linked Muslim Online Shopping (MOS) behaviour with Muslims’ mastery and knowledge of digital technology or called technology-savviness. This study involved 202 Indonesian Muslim respondents who regularly bought Islamic products via MOS platforms. The hypotheses were tested using Structural Equation Modelling (SEM) via AMOS software. The findings suggest that technology savviness positively and significantly influences perceived website friendliness and that Muslims who are technology savvy are more inclined towards MOS. Theoretical contributions as well as managerial implications are discussed in this study.

Customer engagement and eWOM in tourism

2020 ◽  
Vol 3 (3) ◽  
pp. 273-289 ◽  
Author(s):  
Patrokil Kanje ◽  
Goodluck Charles ◽  
Elly Tumsifu ◽  
Lena Mossberg ◽  
Tommy Andersson
Keyword(s):  
Social Media ◽  
Structural Equation ◽  
Customer Engagement ◽  
Equation Modeling ◽  
Content Type ◽  
And Behavior ◽  
Relationship Of ◽  
Different Content

PurposeThe purpose of this article is to examine the role of customer engagement (CE) on electronic word of mouth (eWOM) behavior among vacationers in Tanzania. The article disaggregates CE into cognitive process, affection and behavior and integrates eWOM passing into the eWOM concept.Design/methodology/approachA sample of 278 vacationers who had used social media before and/or during their trip in Tanzania was used. They were drawn at three major airports in Tanzania when exiting the destination. Structural equation modeling (SEM) was used to test the proposed relationships.FindingsIt is revealed that both the affective CE and behavioral CE positively relate to vacationers' eWOM seeking, giving and passing behaviors in tourism-related sites. On the other hand the cognitive CE relates positively only with eWOM passing behaviors.Research limitations/implicationsThe varied relationship of the three CE dimensions (cognitive, affective and behavioral) with eWOM behaviors further confirms the multi-dimensionality of CE and the enduring psychological connection of individuals beyond participation in activities.Practical implicationsCE is multifaceted and enduring and thus managers should take a long-term, enduring and multidimensional perspective in facilitating CE development. Different content appeals are needed in facilitating CE in online platforms as CE dimensions relate variedly with eWOM behaviorsOriginality/valueThe study links CE and eWOM in a novel way by disaggregating CE and integrating the eWOM passing component into the eWOM concept in tourism-related social media sites.

scholarly journals Do Good, Have Good: A Mechanism of Fostering Customer Pro-Environmental Behaviors

2021 ◽  
Vol 13 (7) ◽  
pp. 3781 ◽  
Author(s):  
Nabeel Younus Ansari ◽  
Temoor Anjum ◽  
Muhammad Farrukh ◽  
Petra Heidler
Keyword(s):  
Corporate Social Responsibility ◽  
Structural Equation Modeling ◽  
Structural Equation ◽  
Customer Engagement ◽  
Equation Modeling ◽  
Environmental Behaviors ◽  
Research Findings ◽  
Corporate Social ◽  
The Relationship

This paper aims to investigate the role of corporate social responsibility (CSR) in fostering customer’s pro-environmental behavior (PEBs) through customer engagement (CE). Data collected from the hotel customers were analyzed through structural equation modeling. The present research findings reveal the significant role of CSR activities in positively influencing customer PEBs. Moreover, the results also suggest the mediation of CE in the relationship between CSR and customer PEBs. The current research findings offer significant implications that can be employed in developing a result-oriented marketing strategy in CSR activities that contribute to environmental protection and sustainability.

The role of interactivity on customer engagement in mobile e-commerce applications

2021 ◽  
pp. 147078532110274
Author(s):  
Ami Fitri Utami ◽  
Irwan Adi Ekaputra ◽  
Arnold Japutra ◽  
Sebastiaan Van Doorn
Keyword(s):  
Structural Equation Modeling ◽  
Service Quality ◽  
Structural Equation ◽  
Service System ◽  
Customer Engagement ◽  
Equation Modeling ◽  
Detailed Understanding ◽  
Engagement Behavior ◽  
Multi Stakeholder

This research investigates the role of interactivity and service quality toward customer engagement (i.e., co-developing, influencing, augmenting, mobilizing) in the context of mobile e-commerce applications (apps). Based on a survey of 717 mobile e-commerce app users in Indonesia, the study utilizes a quantitative approach using Partial Least Squares-Structural Equation Modeling (PLS-SEM) to test the conceptual framework. The findings show that interactivity positively related to all forms of customer engagement behavior (i.e., co-developing, influencing, augmenting, mobilizing), and service quality moderates the relationships between interactivity on augmenting and mobilizing. This study offers a more detailed understanding of the role of interactivity and service quality in each dimension of customer engagement. As such, this study complements prior insights on value co-creation in a multi-stakeholder service system.

Impulsivity and Aggression: A Meta-analysis Using the UPPS Model of Impulsivity

2019 ◽  
Author(s):  
Konrad Bresin
Keyword(s):  
Structural Equation Modeling ◽  
Sensation Seeking ◽  
Structural Equation ◽  
Meta Analysis ◽  
The Other ◽  
Equation Modeling ◽  
Negative Urgency ◽  
Two Stage ◽  
Trait Impulsivity

Trait impulsivity has long been proposed to play a role in aggression, but the results across studies have been mixed. One possible explanation for the mixed results is that impulsivity is a multifaceted construct and some, but not all, facets are related to aggression. The goal of the current meta-analysis was to determine the relation between the different facets of impulsivity (i.e., negative urgency, positive urgency, lack of premeditation, lack of perseverance, and sensation seeking) and aggression. The results from 93 papers with 105 unique samples (N = 36, 215) showed significant and small-to-medium correlations between each facet of impulsivity and aggression across several different forms of aggression, with more impulsivity being associated with more aggression. Moreover, negative urgency (r = .24, 95% [.18, .29]), positive urgency (r = .34, 95% [.19, .44]), and lack of premeditation (r = .23, 95% [.20, .26]) had significantly stronger associations with aggression than the other scales (rs &lt; .18). Two-stage meta-analytic structural equation modeling showed that these effects were not due to overlap among facets of impulsivity. These results help advance the field of aggression research by clarifying the role of impulsivity and may be of interest to researchers and practitioners in several disciplines.

How can organizations foster job crafting behaviors and thriving at work?

2020 ◽  
pp. 1-18
Author(s):  
Sari Mansour ◽  
Diane-Gabrielle Tremblay
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Job Demands ◽  
Social Resources ◽  
Job Crafting ◽  
Equation Modeling ◽  
Bootstrap Analysis ◽  
Mediating Role ◽  
Thriving At Work

Abstract This study investigates whether the perceived opportunity to craft (POC) is related to job crafting (JC) strategies and whether these strategies are related to thriving at work, in terms of both vitality and learning. It aims to verify the mediating role of JC between POC and thriving. Data were collected from 424 accounting professionals in Canada. The structural equation modeling based on bootstrap analysis was used to test mediation. The results indicate that POC is positively related to increasing structural and social resources and challenging job demands and negatively to decreasing hindering job demands. They reveal that increasing structural and social resources enhances learning and mediates the relation between POC and vitality and learning, as do challenging job demands, whereas decreasing hindering job demands does not. This study is one of the first to confirm that POC influences vitality and learning via JC behaviors as mediators.

scholarly journals The Role of Cultural Differences in Customer Retention: Evidence from the High-Contact Service Industry

2021 ◽  
pp. 109634802110149
Author(s):  
Kim-Shyan Fam ◽  
Boon Liat Cheng ◽  
Tat-Huei Cham ◽  
Mandy Tan Chia Yi ◽  
Hiram Ting
Keyword(s):  
Cultural Difference ◽  
Structural Equation ◽  
Service Industry ◽  
Customer Orientation ◽  
Customer Retention ◽  
Business Environment ◽  
Corporate Image ◽  
Customer Relationships ◽  
Customer Engagement ◽  
Equation Modeling

Current tourism landscape and dynamism of the business environment have increased market competitiveness in the high-contact service industry. Hotel operators must now pay greater heed to customer retention by exploring ways to improve customer engagement and experience. Toward this end, this study aimed to examine the interplays between relationship marketing, perceived service quality, corporate image, customer satisfaction, and customer loyalty, as well as the moderating effect of cultural difference between Asian and Western tourists. Using a questionnaire, data were collected from 400 international tourists and analyzed with the structural equation modeling technique. While the direct relationships pertaining the variables of interest were found to be significant, Asian tourists appeared to hold stricter standards in employee–customer interactions and satisfaction-based loyalty than Western tourists. Discussion and implications are provided to promote the development of fruitful hotel–customer relationships in this industry with a heightened customer orientation.

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