An Empirical Test on Trust-Purchasing Intention Linkage using Short Clip Applications during the COVID-19 pandemic in China: The Moderating Effects of Review Usefulness and Use Length

2021 ◽  
Vol 23 (2) ◽  
pp. 31-47
Author(s):  
Yiyue Zhang ◽  
Hong-Youl Ha
Keyword(s):  
Empirical Test ◽  
Moderating Effects ◽  
Purchasing Intention

The double-edged effects of guanxi on partner opportunism

2019 ◽  
Vol 34 (6) ◽  
pp. 1313-1322 ◽  
Author(s):  
Lu Shen ◽  
Chuang Zhang ◽  
Wenbo Teng
Keyword(s):  
Empirical Test ◽  
Asset Specificity ◽  
Sales Manager ◽  
Future Research ◽  
Control Mechanisms ◽  
Moderating Effects ◽  
Negative Effects ◽  
Content Type ◽  
Trade Offs ◽  
Matched Data

Purpose This study aims to examine the double-edged effects of guanxi on opportunism and the moderating effects of legal enforceability and partner asset specificity. It thus differs from the current literature, which primarily focuses on the benevolent effects of guanxi. Design/methodology/approach Based on matched data collected from 268 sales manager and salesperson dyads, this study tested hypotheses using hierarchical regressions. Findings The empirical test supports the conceptual model and demonstrates two findings. First, guanxi between boundary spanners follows an inverted U-shaped relationship with inter-firm opportunism. Second, both the benefits and drawbacks of guanxi are stronger under the condition of low legal enforceability and high partner asset specificity. Research limitations/implications The study did not untangle guanxi into different dimensions and did not investigate how firms should make trade-offs between the benefits and drawbacks of guanxi. Therefore, future research could further explore this question by using a multidimensional approach. Practical implications The study alerts managers that guanxi is a double-edged sword, so they should complement it with formal control mechanisms, particularly when they are operating in legally inefficient regions or when their partner firm’s asset specificity is high. Originality/value The study offers a more balanced view of guanxi by showing both its positive and negative effects on opportunism. It also uncovers legal enforceability and partner asset specificity as two boundary conditions that influence the curvilinear effects of guanxi on opportunism.

scholarly journals An Empirical Test of Mobile Service Provider Promotions on Repurchase Intentions

2021 ◽  
Vol 13 (5) ◽  
pp. 2894
Author(s):  
Kwangchul Ji ◽  
Hong-Youl Ha
Keyword(s):  
Empirical Evidence ◽  
Service Provider ◽  
Empirical Test ◽  
Online Reviews ◽  
Mobile Service ◽  
Repurchase Intention ◽  
Moderating Effects ◽  
Repurchase Intentions ◽  
Functional Quality ◽  
The Relationship

Little empirical evidence is obtained for the moderating outcomes of mobile promotions (M-promotions) during subsequent repurchasing events. This study examines how M-promotions indirectly influence repurchase intentions, and how the level of promotions moderates the relationship between repurchase intentions and their determinants. The findings show that three determinants (i.e., brand attitude, functional quality, and online reviews) directly lead to repurchase intention. However, the moderating effects of M-promotions vary. Especially, our findings show that the moderating effect of M-promotions is only significant in the relationship between functional quality and repurchase intentions and that between online reviews and repurchase intentions. Repurchase intentions are increased by high M-promotions when functional quality is low, and when online reviews are positive.

The Relation Between Teachers' Diagnostic Sensitivity, their Instructional Activities, and their Students' Achievement Gains in Reading*

2013 ◽  
Vol 27 (4) ◽  
pp. 283-293 ◽  
Author(s):  
Lars Behrmann ◽  
Elmar Souvignier
Keyword(s):  
Reading Comprehension ◽  
Classroom Management ◽  
Reading Program ◽  
Multilevel Analyses ◽  
Moderating Effects ◽  
Management Skills ◽  
Judgment Accuracy ◽  
Achievement Gains ◽  
Instructional Activities ◽  
Main Effects

Single studies suggest that the effectiveness of certain instructional activities depends on teachers' judgment accuracy. However, sufficient empirical data is still lacking. In this longitudinal study (N = 75 teachers and 1,865 students), we assessed if the effectiveness of teacher feedback was moderated by judgment accuracy in a standardized reading program. For the purpose of a discriminant validation, moderating effects of teachers' judgment accuracy on their classroom management skills were examined. As expected, multilevel analyses revealed larger reading comprehension gains when teachers provided students with a high number of feedbacks and simultaneously demonstrated high judgment accuracy. Neither interactions nor main effects were found for classroom management skills on reading comprehension. Moreover, no significant interactions with judgment accuracy but main effects were found for both feedback and classroom management skills concerning reading strategy knowledge gains. The implications of the results are discussed.

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