scholarly journals MEMBANGUN INTERAKSI DAN KOMUNIKASI INTERPERSONAL YANG EFEKTIF : KOMPETENSI HUMAS BERKOMUNIKASI DI FACEBOOK

2015 ◽  
Vol 1 (2) ◽  
Author(s):  
Fazil
Keyword(s):  
New Media ◽  
Public Relations ◽  
University Students ◽  
Social Networking ◽  
Interpersonal Communication ◽  
Social Networking Sites ◽  
Public Information ◽  
Public Affairs ◽  
Communication Process ◽  
Information And Communication

Retrieved from kominfo.go.id, the Director of Information Services of International Directorate General of Public Information and Communication, Selamatta Sembiring, said that 95 % of internet users accesses social networking sites. The most accessible social networking sites are Facebook and Twitter. This research uses descriptive qualitative approach by using methods which are data collection, interview, and documentation. The interaction in interpersonal communication on Facebook tends to be similar to the daily interpersonal communication. Both of them have similar steps of daily interpersonal communication process as proposed by Devito (1997:233) which are contact, involvement, familiarity, destruction, and termination. The next development is that the connectivity among Facebook users is no longer based on known people who live far away. Facebook expands the reach of connectedness based on specific needs of humans. As shown on the early development of Facebook, that connection is expanded on university students. It can be seen from the specific need of university students that is the need of educational information. The existence of new media, especially Facebook, cannot be underestimated by public relations. It can be a chance to optimize its role and its function internally and externally or publicly. The existence of new media repositions public affairs function which tends to be closed and one-way communication to be open and two-way communication. This new situation requires public relations to have the appropriate interaction competence in the public as well as effective interpersonal communication on social media, especially Facebook.  Keywords : interpersonal communication, public information and communication,  facebook

Usage of Social Networking Sites Among Post Graduate Students

2020 ◽  
pp. 148-168
Author(s):  
S. Thanuskodi
Keyword(s):  
University Students ◽  
Social Networking ◽  
Interpersonal Communication ◽  
Social Networking Sites ◽  
Tamil Nadu ◽  
Oral Communication ◽  
Face To Face ◽  
The Social ◽  
Potential Risks ◽  
The University

Social networking sites over the years have changed from a few user-based sites into a phenomena that has become a platform for a huge number of users. However, the growth and development of social networking sites have brought great concerns on parents and educational authorities with respect to potential risks that are facing the university students as they use online social networking frequently for gathering information. The risk associated with social networking sites when used for oral communication rather than face-to-face communication results in damaging interpersonal communication among the users. The results obtained from this study have shown that a reasonable number of university students use the social networking sites. Therefore, the popularity of the social networking usage by university students of Tamil Nadu and the benefits it has on the student-users have been confirmed from the findings of this study. There are also various purposes for which the students use the social networking sites to achieve and that have been investigated. Technology is a double-edged sword. Its power for bad and good resides in the users. Based on this, it is instructive to note that the relevant government authorities have to take good measures to ensure that they (student) are made to be aware of how and why they use the social networking sites.

scholarly journals A Novelty of Impact of Social Media from the Legal Perspective

2018 ◽  
Vol 8 (1) ◽  
pp. 28-33
Author(s):  
Syarifah Lisa Andriati
Keyword(s):  
Social Media ◽  
Mass Media ◽  
New Media ◽  
Social Networking ◽  
Social Networking Sites ◽  
Human Life ◽  
Internet Technology ◽  
Legal Problems ◽  
Legal Perspective ◽  
Information And Communication

Along with the development of science and technology, human life is growing dynamically, especially in the field of information and communication. The Cyber Era has produced internet technology and brought a new phenomenon in the area of mass media which also creates new media that is commonly called social media or social networking. Social media is like a two-edged knife. If used wisely, selectively and responsibly, various social networking sites can be useful, but if used irresponsibly, social media can have unfavorable consequences, and even cause legal problems.

scholarly journals Perceived value of social networking sites (SNS) in students' expressive participation in social movements

2014 ◽  
Vol 8 (1) ◽  
pp. 56-78 ◽  
Author(s):  
Juan D. Borrero ◽  
Shumaila Y. Yousafzai ◽  
Uzma Javed ◽  
Kelly L. Page
Keyword(s):  
Social Movements ◽  
University Students ◽  
Social Networking ◽  
Technology Acceptance ◽  
Social Networking Sites ◽  
Structural Equation ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Intention To Use ◽  
Content Type

Purpose – The purpose of this study is to determine the beliefs that influence university students to use social networking sites (SNS) for expressive participation in social movements. Design/methodology/approach – The original technology acceptance model (TAM), a quantitative methodological approach, and a survey were used to collect responses from 214 university students in Spain. Structural equation modelling was used to test the proposed relationships. Findings – Results confirm that the perceived ease of use (PEU) and perceived usefulness (PU) of SNS significantly affect a student's intention to use SNS for expressive social participation in social movements, with use intention significantly affecting actual participation. There was no significant moderating effect of students' gender on these relationships. Originality/value – Although there is much discussion in the popular press about how people use SNS, there is no published empirical research on the determinants that contribute to a person's intention to use and actual use of SNS in the context of social movements. This paper is one of the first studies to investigate young people's perception of the SNS usefulness and ease of the use for participation in social movements.

scholarly journals Polemik Ahmadiyah Di Media Online: Studi pada Weblog Interaktif Kompasiana

2016 ◽  
Vol 10 (2) ◽  
pp. 173-198
Author(s):  
Gun Gun Heryanto
Keyword(s):  
Human Rights ◽  
Focus Group ◽  
New Media ◽  
Public Sphere ◽  
Social Networking ◽  
Social Networking Sites ◽  
Communication Channel ◽  
Group Discussion ◽  
Internet Users ◽  
New Public

Internet as a new media is a communication channel that can be a new public sphere. Especially after the migration of web 1.0 to web 2.0, internet users are connected to many social networking sites and interactive weblog to share informations, ideas and thought. It also allows the debate surrounding the Ahmadiyya get space between netizens. Polemic about Ahmadiyya no longer solely a matter of aqidah as a matter of prophecy, al Mahdi and al Masih, revelation, caliphate and jihad but also a matter of Human Rights (HAM) and the law. We need to map out the themes of the talk surrounding the Ahmadiyya among internet users as well as the need to know the context and dynamics of the evolving discourse on new media. This study traced 100 posts written by Internet users in Kompasiana during 2008-2012 as well as the data from the focus group discussion (FGD) with Kompasianer.

scholarly journals The Use of Social Media in Public Relations at Non-Governmental Organisations in South Africa

2018 ◽  
Vol 10 (6(J)) ◽  
pp. 150-161
Author(s):  
G. Nchabeleng ◽  
CJ. Botha ◽  
CA Bisschoff
Keyword(s):  
South Africa ◽  
Social Media ◽  
Public Relations ◽  
Social Networking ◽  
Social Networking Sites ◽  
Instant Messaging ◽  
Public Relations Practitioners ◽  
Social Media Platforms ◽  
Use Of Social Media ◽  
The Way

Social media can be a useful tool in public relations in non-governmental organisations (NGOs), but do NGOs make use of social media in their quest for service delivery in South Africa? Social networking sites, blogging, email, instant messaging, and online journals are some of the technological changes that changed the way interaction between people and how they gather information. Although social media is mainly used for interactive dialogue and social interaction, the private sector soon realised that the web-based technologies (especially Facebook and Twitter) could also be a competitive business tool. Non-governmental organisations (NGOs) soon followed suit however at a slower pace than the general communication growth rate of social media in South Africa. This article examines if social networking sites have any impact on public relations practices of NGOs in South Africa – an environment where both customers and employees still struggle to take full advantage of social media. The critical literature findings increase the understanding of the current and future challenges of social media use in public relations at NGOs in South Africa. The study explores the main differences between traditional and social media, how social media is redefining public relations role, and shed some light on defining public relations practices, identify the uses, limitations and benefits of social media by public relations practitioners in NGOs. Recommendations for future communication research are given. Based on the literature, a qualitative research design collected data using semi-structured, individual interviews. The results revealed that social media platforms such as Facebook do have an effect, and even changed the way in which NGOs communicate. The study also revealed that social media certainly has an impact on public relations relationships. This means that it has become crucial that public relations practitioners at NOGs embrace and take advantage of social media, and that they should also invest in proper electronic platforms to reap the benefits of improved communication internally and externally.

Social Media A Tool for Social and Political Inclusion among Youth: A Study of Indian University Students

2021 ◽  
Vol 4 (1) ◽  
pp. 82-89
Author(s):  
Satish Kumar ◽  
Amit Sharma ◽  
Varinder Verma
Keyword(s):  
Social Media ◽  
Political Parties ◽  
University Students ◽  
Social Networking ◽  
Social Networking Sites ◽  
Quantitative Research ◽  
Mobile Apps ◽  
Social Needs ◽  
Inclusive Development ◽  
Survey Method

Social Media is an important tool for sharing information and communication among the people. Mobile Applications enable these social networking sites (SNS) to send and receive info-content to the target audience. Especially, University students in the country today use SNS extensively for information and entertainment needs. Social media is playing a crucial role in social and political awareness for inclusive development. The study focuses on how social networking apps help in fulfilling the social needs of youth? What are the effects of social media on studies of university students? How do political parties use SNS apps for youth? And how mobile apps are contributing to the Digital India movement? A survey method was used for quantitative research methodology with a stratified random sampling of 100 university students of two state university of Haryana. The study reveals that students consider mobile apps help in socially connected with well known, to whom they are meeting personally and they feel happy for sharing their thoughts. It also explains the use of social media can create a negative effect on studies. Political parties and political leaders are targeting youth for their propaganda and agenda-setting through mobile apps. In the Digital India movement mobile apps are empowering youth for inclusive development.

Multimodal Mapping of a University’s Formal and Informal Online Brand

2014 ◽  
pp. 120-162
Author(s):  
Shalin Hai-Jew
Keyword(s):  
Social Media ◽  
New Media ◽  
Public Relations ◽  
Public Information ◽  
Video Sharing ◽  
Ex Post ◽  
University Reputation ◽  
Social Media Platforms ◽  
Media Channels ◽  
The University

With the popularization of the Social Web (or Read-Write Web) and millions of participants in these interactive spaces, institutions of higher education have found it necessary to create online presences to promote their university brands, presence, and reputation. An important aspect of that engagement involves being aware of how their brand is represented informally (and formally) on social media platforms. Universities have traditionally maintained thin channels of formalized communications through official media channels, but in this participatory new media age, the user-generated contents and communications are created independent of the formal public relations offices. The university brand is evolving independently of official controls. Ex-post interventions to protect university reputation and brand may be too little, too late, and much of the contents are beyond the purview of the formal university. Various offices and clubs have institutional accounts on Facebook as well as wide representation of their faculty, staff, administrators, and students online. There are various microblogging accounts on Twitter. Various photo and video contents related to the institution may be found on photo- and video-sharing sites, like Flickr, and there are video channels on YouTube. All this digital content is widely available and may serve as points-of-contact for the close-in to more distal stakeholders and publics related to the institution. A recently available open-source tool enhances the capability for crawling (extracting data) these various social media platforms (through their Application Programming Interfaces or “APIs”) and enables the capture, analysis, and social network visualization of broadly available public information. Further, this tool enables the analysis of previously hidden information. This chapter introduces the application of Network Overview, Discovery and Exploration for Excel (NodeXL) to the empirical and multimodal analysis of a university’s electronic presence on various social media platforms and offers some initial ideas for the analytical value of such an approach.

Gender Differences in Motivations to Use Social Networking Sites

2019 ◽  
pp. 676-691 ◽  
Author(s):  
Valeria Noguti ◽  
Sonika Singh ◽  
David S. Waller
Keyword(s):  
Gender Differences ◽  
Social Media ◽  
University Students ◽  
Social Networking ◽  
Social Networking Sites ◽  
Female Consumers ◽  
Cognitive Absorption

This chapter investigates gender differences in motivations to use social networking sites (SNS), a subset of social media. The present research focuses on Facebook given its prominence among currently available SNS. Analysing a survey of university students in Australia, the results indicate that female consumers are more likely than male consumers to use Facebook to seek information (to research and learn new things and to discuss products and brands) and for convenience (to obtain things with little effort). Both of these reasons in turn relate positively to their degree of engagement on Facebook, where engagement is operationalized as cognitive absorption which is a state of deep involvement with an activity.

Conceptualizing Codes of Conduct in Social Networking Communities

2010 ◽  
pp. 27-43
Author(s):  
Ann Dutton Ewbank ◽  
Adam G. Kay ◽  
Teresa S. Foulger ◽  
Heather L. Carter
Keyword(s):  
Social Networking ◽  
Social Networking Sites ◽  
Social Cognitive ◽  
Ethical Issues ◽  
Codes Of Conduct ◽  
Public Information ◽  
Social Responses ◽  
Moral Framework ◽  
Private And Public ◽  
Social Networking Tools

This chapter reviews the capabilities of social networking tools and links those capabilities to recent legal and ethical controversies involving use of social networking tools such as Facebook and MySpace. A social cognitive moral framework is applied to explore and analyze the ethical issues present in these incidents. Three ethical vulnerabilities are identified in the use of social networking tools: 1) the medium provides a magnified forum for public humiliation or hazing, 2) a blurring of boundaries exists between private and public information on social networking sites, and 3) the medium merges individuals’ professional and non-professional identities. Prevalent legal and social responses to these kinds of incidents are considered and implications are suggested for encouraging responsible use. The chapter includes a description of the authors’ current research with preservice students involving an intervention whereby students read and think about real cases where educators use social networking. The intervention was created to improve students’ critical thinking about the ethical issues involved. Recommendations for applying institutional codes of conduct to ethical dilemmas involving online tools are discussed.

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