scholarly journals Integration of Mobile Perceived Compatibility, Mobile Perceived Financial Resources, and Mobile Perceived System Quality with TAM in Virtual Hotel Operator Applications in Indonesia

2020 ◽  
Vol 1 (2) ◽  
pp. 62-70
Author(s):  
Graha Prakarsa
Keyword(s):  
Technology Acceptance ◽  
Survey Methods ◽  
Descriptive Analysis ◽  
Measurement Model ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Financial Resources ◽  
Research Approach ◽  
System Quality ◽  
Perceived Ease Of Use

The development of current technology makes people want to book hotel rooms that suit their own needs and desires, then the VHO application in Indonesia comes. This causes the need for a model that is able to measure the extent to which the level of acceptance of VHO applications. The existence of a measurement model for the acceptance of the VHO application will greatly help business people in this field to be able to develop their products and improve the performance of the service products they offer. The purpose of this research is to determine how much acceptance of VHO application users based on the Technology Acceptance Model (TAM). This research approach uses a quantitative approach with survey methods. The data collection technique is using a questionnaire that distributed randomly to users of the VHO application. The data analysis method used is descriptive analysis, using multiple linear regression techniques. The results of this study indicate that the variables of mobile perceived compatibility, mobile perceived financial resources, and mobile perceived system quality have a simultaneous effect on the mobile variable perceived usefulness, the mobile variable perceived ease of use and the intention to use variable.

Influences of Demographic Information as Moderating Factors in Adoption of M-Learning

2012 ◽  
Vol 3 (1) ◽  
pp. 8-21 ◽  
Author(s):  
Elaheh Yadegaridehkordi ◽  
Noorminshah A. Iahad
Keyword(s):  
Technology Acceptance ◽  
Self Efficacy ◽  
Quantitative Research ◽  
New Technology ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Research Approach ◽  
Perceived Ease Of Use ◽  
Electronic Learning ◽  
Prior Use

In today’s world, interests of mobile devices for educational processes anytime and anywhere has been on the rise. However, adoption of this new technology by students is complicated. The purpose of this study is to examine the factors that influence the adoption of M-learning by students and to propose an appropriate model for its adoption. Three external variables, namely Perceived Mobility Value, Prior Use of Electronic Learning and Self-efficacy, were incorporated into the Technology Acceptance Model and tested in Universiti Teknologi Malaysia. Quantitative research approach was used to survey 350 students. Empirical data from multiple regression analyses indicates that Perceived Usefulness, Perceived Ease of use, Perceived Mobility Value, Prior Use of Electronic Learning, Self-efficacy, and Attitude toward using, can positively affect the adoption of M-learning. Results are explored further in this study

Measuring instructors continued intention to reuse Google Classroom in Iraq: a mixed-method study during COVID-19

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Mahmood H. Hussein ◽  
Siew Hock Ow ◽  
Ishaq Ibrahim ◽  
Moamin A. Mahmoud
Keyword(s):  
Higher Education ◽  
Service Quality ◽  
Technology Acceptance ◽  
Mixed Method ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Mixed Method Research ◽  
System Quality ◽  
Perceived Ease Of Use ◽  
Content Type

Purpose The use of learning management systems (LMSs) such as Google Classroom has increased significantly in higher education institutes during the COVID-19 pandemic. However, only a few studies have investigated instructors’ continued intention to reuse LMS. The purpose of this study is to investigate the factors that influence instructors’ intention to reuse an LMS in higher education institutes. Design/methodology/approach This study adopted a mixed-method research design. In the quantitative section, an integrated model of technology acceptance model and information system success model is proposed to explore the effects of system quality, service quality, information quality, perceived ease of use and perceived usefulness on instructors’ satisfaction and how their satisfaction will influence their intention to reuse Google Classroom in the future. In the qualitative section, to gain more understanding, instructors were asked to identify the challenges that inhibit the adoption of e-Learning technologies in public universities in Iraq and what are their recommendations to rectify them. Findings The findings revealed that service quality had no positive influences on the satisfaction of instructors, while other factors had varying levels of influence, the findings further showed that inadequate internet service and students lack of interest are the biggest challenges instructors faced during their experience with Google Classroom. Research limitations/implications To improve the generalizability of the results, future studies are recommended to include larger samples, in addition, further studies are also advised to take individual traits such as age and gender into consideration. Originality/value The outcomes of this study are expected to benefit researchers, policymakers and LMS developers who are interested in factors that affect instructors’ intention to reuse LMS in higher education institutes in developing countries.

Factors influencing the behavioral intention to use food delivery apps

2017 ◽  
Vol 45 (9) ◽  
pp. 1461-1473 ◽  
Author(s):  
Eun-Yong Lee ◽  
Soo-Bum Lee ◽  
Yu Jung Jennifer Jeon
Keyword(s):  
Technology Acceptance ◽  
Structural Equation ◽  
Mobile Apps ◽  
Food Delivery ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Equation Modeling ◽  
System Quality ◽  
Perceived Ease Of Use ◽  
Design Quality

We examined the relationships between the determinants that affect customers' use of food delivery apps. Using an extended technology acceptance model, we explored consumers' experiences in purchasing delivery food through mobile apps. We distributed a self-administered questionnaire online and used structural equation modeling to test the hypotheses. We found that user-generated information, firm-generated information, and system quality had a significant effect on perceived usefulness. In addition, system quality and design quality strongly influenced the perceived ease of use, which improved perceived usefulness, and in turn, perceived usefulness and perceived ease of use affected attitude toward the use of mobile apps. Practical implications for the food service industry are discussed.

scholarly journals Factors enhancing mobile technology acceptance: A case study of 15 teachers in a Pretoria secondary school

2020 ◽  
Vol 40 (Supplement 2) ◽  
pp. S1-S16
Author(s):  
K Moodley ◽  
P Callaghan ◽  
WJ Fraser ◽  
MA Graham
Keyword(s):  
Professional Development ◽  
Technology Acceptance ◽  
Mobile Technology ◽  
Classroom Practice ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Mobile Technologies ◽  
Research Approach ◽  
Perceived Ease Of Use ◽  
Action Research Approach

While a considerable body of research has focused on learners’ acceptance of or resistance to mobile technologies, fewer studies have focused on teachers. This research study aimed to understand the factors influencing South African teachers’ acceptance of or resistance to using mobile technologies in their classroom practice. The Technology Acceptance Model (TAM) was used as a lens to explore factors that enhance mobile technology acceptance. The study consisted of a sequential mixed method, action research approach. Fifteen participants received training at a Mobile Technology workshop, aiming to provide professional development and enhance technological literacy knowledge and skills for teachers. The participants were then tasked to teach with technology and to share and reflect on their experiences and perceptions during the community of practice meetings. Content analysis was used to analyse the transcripts of these meetings and this led to the identification of 2 key factors, which enhanced the teachers’ acceptance of mobile technology, namely, perceived usefulness and perceived ease of use. Six sub-factors affecting acceptance were also identified: anxiety, ability, attitude, facilitating conditions, subjective norm and voluntariness. The factors that were identified suggest that additional professional development, infrastructure and resources need to be provided for teachers. We argue that by providing these necessities and eliminating or significantly reducing these factors, the use of mobile technology will be a success.

scholarly journals The effect of trust on travel agent online use: Application of the technology acceptance model

2021 ◽  
pp. 173-182 ◽  
Author(s):  
Putu Yudi Setiawan ◽  
Anak Agung Bagus Putu Widanta
Keyword(s):  
Technology Acceptance ◽  
Survey Methods ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Travel Agent ◽  
Travel Agents ◽  
Pls Analysis ◽  
Acceptance Model ◽  
Online Travel

Nowadays, shopping for travel products through online travel agent has become very popular. This study aims to explain the effects of perceived ease of use, perceived usefulness, and trust on attitudes and intentions to reuse online travel agents. The population of this research is the users of the online travel agent Traveloka application in the city of Denpasar. The sample in this study was taken using a non-probability sampling method with a total of 200 respondents. Data collection was carried out using survey methods. The data obtained were then processed using SEM-PLS analysis tools. This study found that perceived ease of use had a positive and significant effect on perceived usefulness and attitude toward using from the Traveloka website. Perceived usefulness had a positive and significant effect on attitude toward using the Traveloka.com website. Trust had a positive and significant effect on perceived usefulness and attitude toward using from the Traveloka website. Attitude toward using had a positive and significant effect on the intention to reuse the Traveloka.com website. This research also proves that attitude toward use of online facilities mediates the influence of perceived ease of use, perceived usefulness and trust on the intention to reuse the Traveloka.com website.

Exploring Factors Affecting Users' Satisfaction Toward E-Learning Systems

2018 ◽  
Vol 14 (1) ◽  
pp. 44-57 ◽  
Author(s):  
Qais Hammouri ◽  
Emad Abu-Shanab
Keyword(s):  
Technology Acceptance ◽  
Cognitive Theory ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Coefficient Of Determination ◽  
System Quality ◽  
Perceived Ease Of Use ◽  
Factors Influencing ◽  
E Learning ◽  
Students Satisfaction

E-learning is emerging as the new phenomenon of modern education. Universities are adopting e-learning as a strategy for the improving the teaching/learning process. The primary question addressed in this paper is related to the factors influencing the adoption of e-learning. An integrated model was used to explore the factors influencing students' satisfaction with e-learning in Jordan. The model adopted five variables from the technology acceptance model, Delone and McLean model and the social cognitive theory to predict students' satisfaction with e-learning. A sample of 386 students was utilized and an instrument with 30 items was used. Results indicated that perceived ease of use, perceived usefulness, system quality, information quality, and computer self-efficacy are major factors influencing students' satisfaction. The coefficient of determination estimated to be 0.498, and yielded a full support of all proposed hypotheses. Conclusions and future work are reported at the end of this study.

Predictors of Nigeria's Premier University Undergraduate Students' Online Shopping Adoption

2018 ◽  
Vol 8 (3) ◽  
pp. 19-35
Author(s):  
Adeola Omobola Opesade ◽  
Omotola A. Fabowale
Keyword(s):  
Technology Acceptance ◽  
Undergraduate Students ◽  
Quantitative Research ◽  
Online Shopping ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Internet Technology ◽  
Survey Method ◽  
Research Approach ◽  
Perceived Ease Of Use

Online shopping is one of the dividends of the Internet technology. Online shops give shoppers the privilege of getting some benefits that cannot be offered in a physical store. Despite this, many potential customers have not embraced the technology, due to varying factors. The present article adapts the Theory of Reasoned Action and Technology Acceptance Model to investigate factors affecting the adoption of online shopping by Nigerian undergraduate students, using the University of Ibadan as a case study. Employing the quantitative research approach with survey method, it was discovered that a perceived ease of use and perceived usefulness significantly influence students' attitude to online shopping. Attitude, trust and subjective norm were found to influence behavioural intention to adopt online shopping, which in turn affects students' adoption of online shopping.

Consumers' Awareness of the Value of E-Government in Zambia

2020 ◽  
pp. 2058-2081
Author(s):  
Bwalya Kelvin Joseph ◽  
Tanya Du Plessis
Keyword(s):  
Technology Acceptance ◽  
Mixed Methods Research ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Sub Saharan Africa ◽  
Current Debate ◽  
Research Approach ◽  
Perceived Ease Of Use ◽  
Sub Saharan ◽  
Acceptance Model

This study investigates whether e-Government consumers (citizens and businesses) in selected towns in Zambia are aware of the anticipated benefits of e-Government. Awareness translates into recognition of the perceived benefits and may influence adoption as posited in Davis' 1989 technology acceptance model. Using the mixed methods research approach, an investigation follows of consumers' awareness, or lack of awareness, of e-Government benefits in three Zambian towns. To date, no significant empirical study has been done investigating e-Government penetration in Zambia evidenced by consumers' awareness. This article contributes to the current debate on e-Government in Sub-Saharan Africa by means of regression modeling which shows that apart from the traditional factors, namely 'perceived ease of use' and 'perceived usefulness' that influence adoption, the Zambian context also presents additional factors that influence adoption such as culture, cost, trust, and other social dimensions or beliefs.

TAM Application to Chinese Telecom Operators Involved in the E-Government

2014 ◽  
Vol 543-547 ◽  
pp. 4278-4283
Author(s):  
Jian Tong Cao ◽  
Xiao You ◽  
Zhan Hong Xin ◽  
Dan Liu ◽  
Bing Hua Wang
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Guizhou Province ◽  
System Quality ◽  
Perceived Ease Of Use ◽  
Telecom Operator ◽  
Acceptance Model

The study targets on Guizhou telecom operator who provide E-government services in China. This study applies an expanded technology acceptance model (TAM) to explain the telecom operator acceptance by government. Five variables of TAM through telecom operators are considered including system quality, perceived usefulness, and perceived ease of use, trust and intention to use. To demonstrate the applicability of the proposed framework, a case study of evaluating the acceptance of telecom operators by government in Guizhou province of China is conducted. The results show that the proposed framework is effective in assessing the acceptance of telecom operators involved in E-government and the expanding new factor, trust is of vital importance in this model.

scholarly journals An Evaluation Of RFID Door Security System At Taipei Arena Ice Land Based On Technology Acceptance Model

2013 ◽  
Vol 17 (2) ◽  
pp. 117 ◽  
Author(s):  
Kuei-Mei Cheng
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Behavioral Intentions ◽  
Positive Impact ◽  
Security System ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
System Quality ◽  
Perceived Ease Of Use ◽  
Acceptance Model

This study is based on technology acceptance model (TAM). It investigates consumer attitudes toward the use of and consumer behavioral intention to use an RFID door security system at Taipei Arena Ice Land. This study adopts a questionnaire method using purposive sampling and collects data from 250 consumers of Taipei Arena Ice Land. The results of this study show that: 1) system quality has a significant positive impact on perceived usefulness and perceived ease of use, 2) information quality has a significant positive impact on perceived usefulness and perceived ease of use, 3) service quality does not have a significant positive impact on perceived usefulness and perceived ease of use, 4) perceived ease of use has a significant positive impact on perceived usefulness, 5) perceived usefulness and perceived ease of use have a significant positive impact on attitudes toward use, 6) attitudes toward using have a significant positive impact on behavioral intentions to use, 7) perceived usefulness has a significant positive impact on behavioral intentions to use, and 8) perceived ease of use has a significant impact on attitude toward using via perceived usefulness.

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