scholarly journals The Impact of Consumer-Company Relationships on Brand Loyalty

2019 ◽  
Author(s):  
Mihalj Bakator ◽  
Dejan Đorđević ◽  
Dragan Ćoćkalo ◽  
Srđan Bogetić
Keyword(s):  
Data Analysis ◽  
Public Relations ◽  
Brand Loyalty ◽  
Research Question ◽  
Main Idea ◽  
Marketing Management ◽  
Female Consumers ◽  
Complex Relationships ◽  
The Impact ◽  
A Company

Research Question: In this paper the effect of consumers’ relationship towards a company on brand loyalty is analysed. Motivation: The main goal is to determine if consumers’ relationship towards a company develops brand loyalty. In addition, consumer-brand relationships, consumer-product relationships, brand trust and brand relationship quality are observed. This is important for defining complex relationships between companies, consumers and brands. Brand loyalty is the result of marketing, management and public relations practices. This thorough research provides a substantial insight into this domain. The number of studies that address several marketing management constructs in this form is low. Therefore, this approach is innovative from that viewpoint. Idea: The main idea is to analyse the complex relationships between the above-mentioned constructs and to highlight key factors while taking into consideration the integrity of the analysed data. Data: For this research, the data was collected via structured survey. The sample size of 407 included male and female consumers, aged from 15 to 65, from the major cities in Serbia. Potential biases were taken into consideration when undertaking data analysis. Tools: Conclusions were drawn from the extensive data analysis that included OLS regression analysis, (with and without control parameters), correlation analysis, reliability test, and tests for multicollinearity, heteroscedasticity and autocorrelation. Findings: The results indicate that there is a strong link between consumers’ relationship towards a company and brand loyalty. In addition, the links between the mediating constructs shed light on the complexity of developing relationships with consumers. Contribution: This study contributes to the existing body of literature and expands the view on consumer-company relationships from the aspect of brand and marketing management and management overall.

What’s in a name? Complications in overcoming reputational damage during the corporate recovery process

2020 ◽  
Vol 36 (3) ◽  
pp. 1-3
Author(s):  
James Welch
Keyword(s):  
Public Relations ◽  
Corporate Culture ◽  
Recovery Process ◽  
Content Type ◽  
Study Approach ◽  
Step Model ◽  
Corporate Executive ◽  
Executive Decision Making ◽  
The Impact ◽  
A Company

Purpose It is an unfortunate and sometimes entirely avoidable prospect that very successful companies can suffer self-inflicted reputational harm due to poor corporate executive decision making. One contemporary example is seen with the once popular and rapidly growing pizza chain, Papa John’s as the company has been facing an uphill battle to recover its reputational standing following recent scandal. This article examines the recovery process and the very specific complications with the company itself. Design/methodology/approach This is a case study approach examining corporate reputational recovery using a four-pronged turnaround model of replacing the leadership, restructuring the organization, redeveloping the strategy, and re-branding the product. Findings While the four pronged approach of replace, restructure, redevelop, and re-brand, appears to be a model that can work across industries, there are some challenges depending on corporate specifics. The major challenge with Papa John’s seems to be in the ongoing connection to the founder with related problems dealing with the legacy of the corporate culture. After all, it is very difficult to move beyond reputational damage for a company still bearing the name of the corporate executive who had been the source of the scandal as well as a company that is largely intact structurally. Originality/value This article examines the corporate recovery process for Papa Johns Pizza using a four step model for corporate recovery. The new four pronged approach centers on replacement of the corporate leadership, restructure of the organization, redevelopment of strategy and the re-branding of the product. Papa Johns continues to struggle to regain traction following public relations stumbles in 2017 and 2018 and the four pronged corporate recovery model serves as a valuable analytical tool to examine the impact and effectiveness of their efforts thus far as well as their future prospects.

The effect of ISO14001 certification in property management on property price

2014 ◽  
Vol 12 (2) ◽  
pp. 97-117 ◽  
Author(s):  
Eddie Chi-man Hui ◽  
Cheuk-kin Tse ◽  
Ka-hung Yu
Keyword(s):  
Hong Kong ◽  
Public Relations ◽  
Housing Price ◽  
Environmental Management System ◽  
Property Management ◽  
Hedonic Price ◽  
Content Type ◽  
Property Price ◽  
The Impact ◽  
A Company

Purpose – As environmental awareness has become increasingly pronounced among various stakeholders such as governments and communities, many businesses start to adopt a more environmental-friendly approach in their operations. Even a service-oriented industry such as property management is no exception. One way to showcase a company's commitment to this cause is to become ISO14001-certified, under which it is required to implement an environmental management system. In light of this, this paper aims to investigate the impact of this certification in property management, along with two other well-known management certifications/awards in ISO9001 and Hong Kong Management Association Quality Award (HKMAQA), on property price. Design/methodology/approach – The hedonic price model was used to determine whether or not there is a relationship between ISO14001 certification (as well as ISO9001 and HKMAQA) and property price, and if so, its impact. Three districts from different parts of Hong Kong, including 17 private residential developments, were covered in this research. Findings – The results show that a flat managed by a company with ISO9001 certification is 8.87 percent higher than another flat managed by a non-ISO9001-certified property management companies (PMC); the adoption of ISO14001 certification appears to help generate a premium of about 3.65 percent in property price for a PMC which has already been ISO9001-certified; and for a company already with both ISO9001/14001 certifications, the obtaining of HKMAQA brings about an extra 15.37 percent in housing price. It can be said that the impact of ISO14001 certification on property value is smaller than that of the other two management standards. Research limitations/implications – The findings do not necessarily suggest that the adoption of ISO14001 (or HKMAMA) generates the exact same premium to a residential property by itself, as two or more components in tandem may create more value than the sum of the parts. Nonetheless, considering that most companies have already been ISO9001-certified prior to considering an ISO14001 certification, they, as separate variables, are inevitably highly correlated which could be an issue when using methods such as hedonic models. This renders the assessment of the impact on property price solely attributed to ISO14001 rather problematic if they are studied together. Practical implications – In the short run, ISO14001 certification, as a public relations tool, might actually help flats within these developments to gain an advantage over the competitors within the district, or at least offset the adverse impact of some of its intrinsic defects in order to stay competitive (for instance, the age issue and the smaller brand name effect due to the development's lack of scope), but not in the long run. Originality/value – The paper has provided some insights regarding the effect of various management standard certifications in property management, from the perspective of the end-users (i.e. homebuyers), rather than from that of those involved in the operations as seen in previous studies. This serves as a reference for developers, property managers, buyers, and users alike.

scholarly journals Do Overlapped Audit Committee Directors Affect Tax Avoidance?

2021 ◽  
Vol 14 (10) ◽  
pp. 487
Author(s):  
Hidaya Al Lawati ◽  
Khaled Hussainey
Keyword(s):  
Financial Institutions ◽  
Audit Committee ◽  
Stock Exchange ◽  
Research Question ◽  
Tax Avoidance ◽  
Effective Tax Rate ◽  
Tax Rate ◽  
The Impact ◽  
A Company ◽  
Advisory Role

This research is motivated by the Omani government’s desire to reduce tax avoidance and bolster tax revenue collected from financial institutions. The purpose of this paper is to examine the impact of overlapped audit committee (AC) chairs and other directors on tax avoidance practice and whether they play a monitoring or advisory role in tax avoidance practice. As a measure of overlapped AC chairs, we used a dummy variable to indicate whether an AC chair sits on other committees within a company or not. We used the proportion of AC members who serve on the AC and other committees within a company as our proxy for overlapped AC directors. We used a company’s cash effective tax rate as a proxy for tax avoidance. We regressed tax avoidance on overlapped AC membership and other control variables, using a sample of 204 firm-year observations from financial institutions listed on the Muscat Stock Exchange between 2014 and 2019. Our regression results show that a higher proportion of overlapped AC members and the presence of an overlapped AC chair were both associated with lower effective tax rates, which equated to more tax avoidance. This suggests that these directors play an advisory role in the Omani context. We found, however, that these directors play a monitoring role when firms take a loss. From these findings, we draw important implications for regulators who need to rethink the potential consequences of having overlapped AC chairs and AC directors. Our study focuses on Omani financial institutions, which are highly regulated and monitored by the central bank, and our findings may not be directly applicable to non-financial institutions that are less regulated, so caution is needed when interpreting the findings. Further research could employ a repeated measured research design, such as ours, and explore the same research question in non-financial institutions.

scholarly journals ANALISIS DAMPAK KEBIJAKAN TARIF PROGRESIF DALA M HUBUNGAN DWELLING TIME DAN YARD OCCUPANCY RATIO (YOR) DI TERMINAL PETIKEMAS SEMARANG

LOGISTIK ◽  
2020 ◽  
Vol 13 (1) ◽  
pp. 1-6
Author(s):  
Harji Sunanda ◽  
Henita Rahmayanti
Keyword(s):  
Data Analysis ◽  
Container Terminal ◽  
Pearson Correlation ◽  
Secondary Data ◽  
Tariff Policy ◽  
Dwelling Time ◽  
Final Project ◽  
The Government ◽  
The Impact ◽  
A Company

This final project was conducted during an internship at Terminal Petikemas Semarang which is a company in the field of packaging terminal services. This study aims to analyze the impact of tariff progressive policies on dwelling time and YOR. To achieve the target of dwelling time in less than 3 days and YOR under 50% a progressive tariff policy is set. . the implementation of progressive tariffs is expected to reduce dawling time and YOR, in all of container terminal to be able achieve target expected by the government and to obtain efficiency and smoothly flow of container. To compile this final project the author uses secondary data in the form of dwelling time and YOR data in 2016-2018.Data obtained then it was analyzed using pearson correlation to know the rapport between dwelling time and YOR then, data dwelling time and YOR will be graphed to find out before progressive tariff policies in analysis in order to get a solution to the problems that exist in order to facilitate the flow of containers in the container terminal. The results of data analysis found that the impact of progressive tariff policies not yetcan reduce dwelling time and YOR significantly and still very much the high of dwelling time and YOR at the Semarang Container Terminal after the progressive rate reached 63.51% and dwelling time 6.14 days then progressive tariffs will not affect dwelling time and YOR.

A METHODOLOGICAL FRAMEWORK FOR THE INITIAL ENVIRONMENTAL REVIEW (IER) IN EMS IMPLEMENTATION

1999 ◽  
Vol 01 (04) ◽  
pp. 505-532 ◽  
Author(s):  
ENRICO CAGNO ◽  
AUGUSTO DI GIULIO ◽  
PAOLO TRUCCO
Keyword(s):  
Business Strategy ◽  
Methodological Approach ◽  
Environmental Management System ◽  
Methodological Framework ◽  
Environmental Aspects ◽  
Company Strategy ◽  
Complex Relationships ◽  
Definition Of ◽  
The Impact ◽  
A Company

Organisations are increasingly interested in understanding the impact of the environmental issues associated with their sites on company competitiveness and strategies. Within the implementation of an environmental management system (EMS), the initial environmental review (IER) is a first step in which a company begins to consider systematically all the factors driving the complex relationships between its production system and the external environment. Therefore, IER plays a crucial role in the definition of effective environmental policy and programmes and demands significant company resources. The paper focuses on the identification of the main objectives of the IER and the features characterising a methodological approach. These are then used to develop a methodological framework for IER that allows to integrate business strategy in establishing significant environmental aspects of a specific site. Indeed, companies are increasingly involved in managing the environment as an opportunity for competitive advantage, that requires to highlight the relationships between environmental impact of their processes and company strategy and objectives. The methodology is presented by means of a real-world case concerning the IER of a large aluminium alloy foundry.

scholarly journals Importance of Empowering Leadership, Reward and Trust towards Knowledge Sharing

2018 ◽  
Vol 11 (2) ◽  
pp. 1544-1552
Author(s):  
Muhammad Imran Hanif ◽  
Muhammad Imran Farooq ◽  
Muhammad Ayaz Khan
Keyword(s):  
Data Analysis ◽  
Knowledge Sharing ◽  
Main Idea ◽  
Empowering Leadership ◽  
The Impact ◽  
The Relationship

The aim of study is to explain the impact of empowering leadership, reward and trust on knowledge sharing. Main idea is to identify the relationship between them. Study will motivate the organizations to use knowledge for success, and also will motivate the researchers to give more focus on knowledge sharing for further researches.Outcome of study shows that empowering leadership, reward and trust affect the knowledge sharing positively within the organization, and also plays a major role to motivate the employees, to participate in knowledge sharing freely.  Empowering leadership provides a environment for other members of organization to share their minds with others. Reward gives an opportunity for employees to participate in knowledge sharing and get benefit in shape of reward and as well in shape of knowledge from others. Trust is climate in which employees show their confident on other employees, and trust motivates the employees to share their knowledge with others. Knowledge sharing provides an opportunity to share knowledge and get helpful knowledge from the minds of other humans of organization. The conclusion of this study based on the interpretation of data analysis.

INDONESIA LANGUAGE INTERFERENCE FORM IN BASIC PPL LEARNING THAILAND UNHASY COLLEGE SYUDENTS

2020 ◽  
Vol 8 (2) ◽  
pp. 38
Author(s):  
Siti Mariana Ulfa
Keyword(s):  
Qualitative Research ◽  
Data Analysis ◽  
Data Collection ◽  
Teaching Practice ◽  
Data Presentation ◽  
Analysis Techniques ◽  
Thai Students ◽  
The Impact ◽  
Collection Methods ◽  
Recording Techniques

AbstractHumans on earth need social interaction with others. Humans can use more than one language in communication. Thus, the impact that arises when the use of one or more languages is the contact between languages. One obvious form of contact between languages is interference. Interference can occur at all levels of life. As in this study, namely Indonesian Language Interference in Learning PPL Basic Thailand Unhasy Students. This study contains the form of interference that occurs in Thai students who are conducting teaching practices in the classroom. This type of research is descriptive qualitative research that seeks to describe any interference that occurs in the speech of Thai students when teaching practice. Data collection methods in this study are (1) observation techniques, (2) audio-visual recording techniques using CCTV and (3) recording techniques, by recording all data that has been obtained. Whereas the data wetness uses, (1) data triangulation, (2) improvement in perseverance and (3) peer review through discussion. Data analysis techniques in this study are (1) data collection, (2) data reduction, (3) data presentation and (4) conclusions. It can be seen that the interference that occurs includes (1) interference in phonological systems, (2) interference in morphological systems and (3) interference in syntactic systems. 

The Role of Web Based Accounting Online System 2.0 as the Company's Income and Expense Management

2017 ◽  
Vol 1 (1) ◽  
pp. 44-49
Author(s):  
Nur Azizah ◽  
Dedeh Supriyanti ◽  
Siti Fairuz Aminah Mustapha ◽  
Holly Yang
Keyword(s):  
Financial Management ◽  
Accounting System ◽  
Bank Account ◽  
Web Based ◽  
Online System ◽  
Version 2.0 ◽  
User Friendly ◽  
The Impact ◽  
A Company

In a company, the process of income and expense of money must have a profit-generating goal base. The success of financial management within the company, can be monitored from the ability of the financial management in managing the finances and utilize all the opportunities that exist with as much as possible with the aim to control the company's cash (cash flow) and the impact of generating profits in accordance with expectations. With a web-based online accounting system version 2.0, companies can be given the ease to manage money in and out of the company's cash. It has a user friendly system with navigation that makes it easy for the financial management to use it. Starting from the creation of a company's cash account used as a cash account and corporate bank account on the system, deletion or filing of cash accounts, up to the transfer invoice creation feature, receive and send money. Thus, this system is very effective and efficient in the management of income and corporate cash disbursements.   Keywords:​Accounting Online System, Financial Management, Cash and Bank

Prinsip Kearifan Lokal dalam Pengembangan Strategi Kehumasan pada Pemerintah Daerah Kabupaten Bandung

2020 ◽  
Vol 4 (2) ◽  
pp. 229-248
Author(s):  
Betty Tresnawaty
Keyword(s):  
Public Relations ◽  
Local Knowledge ◽  
Case Study Approach ◽  
West Java ◽  
Study Approach ◽  
Positive Image ◽  
The Government ◽  
The Impact ◽  
Public Relations Strategy

Public Relations of the Bandung Regency Government realizes that its area has a lot of potential for various local wisdom and has a heterogeneous society. This study aims to explore and analyze the values of local knowledge in developing public relations strategies in the government of Bandung Regency, West Java province. This study uses a constructivist interpretive (subjective) paradigm through a case study approach. The results showed that the Bandung Regency Government runs its government based on local wisdom. Bandung Regency Public Relations utilizes local insight and the region's potential to develop a public relations strategy to build and maintain a positive image of Bandung Regency. The impact of this research is expected to become a source of new scientific references in the development of public relations strategies in every region of Indonesia, which is very rich with various philosophies.Humas Pemerintah Kabupaten Bandung menyadari wilayahnya memiliki banyak potensi kearifan lokal yang beragam, serta memiliki masyarakatnya yang heterogen. Penelitian ini bertujuan menggali dan menganalisis nilai-nilai kearifan lokal dalam pengembangan strategi kehumasan di pemerintahan Kabupaten Bandung provinsi Jawa Barat.  Penelitian ini menggunakan paradigma interpretif (subjektif) konstruktivis melalui pendekatan studi kasus. Hasil penelitian menunjukkan bahwa Pemerintah Kabupaten (Pemkab) Bandung menjalankan pemerintahannya berlandaskan pada kearifal lokal. Humas Pemkab Bandung memanfaatkan kearifan lokal dan potensi wilayahnya untuk mengembangkan strategi humas dalam membangun dan mempertahankan citra positif Kabupaten Bandung.Dampak penelitian ini diharapkan menjadi sumber rujukan ilmiah baru dalam pengembangan strategi kehumasan di setiap daerah Indonesia yang sangat kaya dengan beragam filosofi. 

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