The outlook is bright for apprentices at Days
Purpose – This paper aims to examine the advantages that two firms – Days Contract Hire and Keir Construction – gain from regularly taking on apprentices. Design/methodology/approach – Describes how the apprenticeship programs work at the two companies and the support that apprentices are given. Findings – Suggests that companies benefit in terms of better trained employees who are more loyal to the business and better able to service the needs of the customer. Practical implications – Reveals how the apprentices themselves benefit from having a trade and the likelihood of a full-time job. Social implications – Highlights some of the reasons that the British government is once again turning to apprenticeships as a good way of preparing young people for the world of work. Originality/value – Provides the inside story of the experiences of apprentices at two successful companies.