Where do we go from here? Towards a theory in Islamic marketing

2014 ◽  
Vol 5 (3) ◽  
pp. 366-378 ◽  
Author(s):  
Paul Sergius Koku ◽  
Osman Jusoh

Purpose – The purpose of this study is to argues for theory development in Islamic marketing and attempts to lay the ground work by drawing on other social sciences. Design/methodology/approach – This paper is based on a critical review of the literature for insights that advance Islamic marketing. Findings – The study suggests that scholars in the area of Islamic marketing should start working towards the development of a theory of Islamic marketing. While this theory will draw on the unique engagement of Muslims with non-Muslims, it will offer an opportunity to explain and predict the world around us. Research limitations/implications – This is purely a theoretical piece that is aimed at knowledge development in the field, and, as such, it does not give much guidance to the practitioner, instead in invites other academics to draw on the world around us as they engage in their scholarly activities towards theory building. Practical implications – The study gives directions for areas of possible future research in Islamic marketing. Social implications – Broadening the research efforts in Islamic marketing as advocated in this paper does have several important social implications. Originality/value – This study is rare in terms of the issues it raises.

2020 ◽  
Vol 25 (50) ◽  
pp. 425-449 ◽  
Author(s):  
Lalita A. Manrai ◽  
Ajay K. Manrai ◽  
Stefanie Friedeborn

Purpose The purpose of this paper is to provide a comprehensive review of the literature and develop a model of the determinants, indicators and effects of destination competitiveness (DC), as well as several propositions. Design/methodology/approach This study thoroughly reviewed extant literature to develop a conceptual model and propositions. Findings Two key findings are listed below. First, 12 different environmental factors are identified and 12 propositions are developed linking these environmental factors to DC. Second, a new indicator of DC is developed, namely, Tourism Attractions-Basics-Context (TABC) model. The TABC model is simple and directly taps into the benefits tourists seek in a destination. Research limitations/implications Directions for future research are discussed in detail in the paper. Practical implications Managerial implications are discussed in detail in the paper. Originality/value The extant research on the topic of DC has been rather fragmented and incomplete in scope. The research presented in this paper addresses these limitations.


2019 ◽  
Vol 11 (4) ◽  
pp. 376-390
Author(s):  
Nikhilesh Dholakia

Purpose The purpose of this paper is to trace the personal and intellectual evolution of the author via an autobiographic approach. Design/methodology/approach Personal, reflective, interpretive, historical narrative. Findings For the author, the writing of this paper opened new and reflective windows on personal and intellectual evolution, and similar effects may happen with some of the readers. Research limitations/implications Some of the critical directions suggested herein could possibly inspire innovative critical marketing work. Practical implications There may be some insights on how to blend observations of the world at large with critical theories gleaned from the literature. Social implications The paper offers reflections of the unequal, unjust state of the world, and this could inspire others to seek innovative ameliorative pathways. Originality/value As an autobiographical narrative, this paper – by definition – is original and unique.


2019 ◽  
Vol 36 (1) ◽  
pp. 73-86
Author(s):  
Jonathan Edward Leightner

Purpose This paper aims to argue that markets need a foundation of morality to promote the long-run success of an economy. Design/methodology/approach Three types of ethical theories are discussed and compared with what the sacred scriptures of Islam and Christianity say and with what economic theory says. Examples from China are provided. Findings Markets need morality. Research limitations/implications There are more religions in the world than just Islam and Christianity; however, space limitations force me to only consider those two religions. Furthermore, there are more countries in the world than just China. However, space limitations force me to only pull examples from China. Practical implications Economists should recognize that markets need morality, and they should start teaching that to their students. Social implications If markets are built on a foundation of ethics, then society prospers. In the absence of that foundation, societies falter. When a government, business and religious institutions see each other as complementary forces, then ethics can evolve. Originality/value The author knows of no other studies that explain the three types of ethical theories, compares those theories to what the sacred scriptures of Islam and Christianity say and to what economic theory says, and then uses examples from China to illustrate the need for morality.


2015 ◽  
Vol 32 (1) ◽  
pp. 42-52 ◽  
Author(s):  
Charisis G. Vrellas ◽  
George Tsiotras

Purpose – The purpose of this paper is to stimulate interest in the use of quality management methods and tools and to provide a basis and direction for further improvement in the global brewing industry. Design/methodology/approach – The methodology that is followed in the paper is based on the study of quality management tools and best practices in global brewing companies. Findings – From all evidence found by this research, the conclusion is that quality management can dramatically improve certain operations and reduce cost or increase profit as well. All of the global brewing companies examined in this paper have their quality policies and each one of them uses what fits best to its business profile. Research limitations/implications – This study refers to some of the largest brewing companies in the world. Future research could be addressed toward the analysis of other smaller brewing companies, which are characterized by the concepts of quality management. Practical implications – The analysis of quality management in the global brewing industry may cause the interest of other brewing companies and other stakeholders affected by this industry. Quality tools can be very useful for dealing with problems and improving procedures in a brewery. Furthermore, the extension of this work with detailed references to these tools could produce a quality guide for brewing companies. Originality/value – The value of this paper lies in the identification and presentation of tools and quality policies which have been successfully developed by global brewing companies and may as well be implemented by others.


2020 ◽  
Vol 16 (4) ◽  
pp. 621-627
Author(s):  
Timothy J. Fogarty

Purpose The purpose of this paper is a reflective account in which one person who has been around long enough to see a good bit considers how COVID-19 might change the general contours of the world. Design/methodology/approach This paper follows a broadly based and relatively unstructured approach, based on personal understandings and whatever rigor might have been gained by a life spent thinking about research design and the limits of methodology. Findings The opposite of what many others believe will happen is argued for. Things will change more than we wish. Most will change for the worse. Research limitations/implications Accounting research will have a role to play, but to have impact, this study will require that researchers adopt a much more critical perspective about capitalism and its consequences than before. Practical implications Everyone must do the best they can. Everyone must learn to accept the new and not rage to restore that which existed in before times. Social implications Harsher climate of interpersonal relations will be realized. Originality/value This paper is more about change than about accounting. A 30,000-foot level analysis that does not try to provide many examples. An effort to rise above the specifics that vary across the world.


2018 ◽  
Vol 9 (5) ◽  
pp. 615-624
Author(s):  
Theresa Hammond

Purpose This paper aims to call on accounting academics to conduct oral histories with Lesbian, Gay, Bisexual, Transgender and Queer (LGBTQ+) members of the industry. Design/methodology/approach The paper includes a review of the limited work in the field and recommends an oral history approach to understand current conditions as well as how they arose. Moreover, the paper recommends widening the scope of the research into countries with varying LGBTQ+ rights. Findings There is surprisingly limited research in this area and more needs to be undertaken, especially with regard to LGBTQ+ persons of color and LGBTQ+ accountants in under-researched localities. Practical implications The paper makes specific recommendations for future research. Social implications Currently there is very little understanding of the lived experiences of LGBTQ+ members of our industry. The recommended research could – by increasing awareness – lead to better working conditions. Originality/value This paper addresses the dearth of research on LGBTQ+ issues in accounting.


2019 ◽  
Vol 33 (6) ◽  
pp. 737-756 ◽  
Author(s):  
John Blenkinsopp ◽  
Nick Snowden ◽  
Russell Mannion ◽  
Martin Powell ◽  
Huw Davies ◽  
...  

Purpose The purpose of this paper is to review existing research on whistleblowing in healthcare in order to develop an evidence base for policy and research. Design/methodology/approach A narrative review, based on systematic literature protocols developed within the management field. Findings The authors identify valuable insights on the factors that influence healthcare whistleblowing, and how organizations respond, but also substantial gaps in the coverage of the literature, which is overly focused on nursing, has been largely carried out in the UK and Australia, and concentrates on the earlier stages of the whistleblowing process. Research limitations/implications The review identifies gaps in the literature on whistleblowing in healthcare, but also draws attention to an unhelpful lack of connection with the much larger mainstream literature on whistleblowing. Practical implications Despite the limitations to the existing literature important implications for practice can be identified, including enhancing employees’ sense of security and providing ethics training. Originality/value This paper provides a platform for future research on whistleblowing in healthcare, at a time when policymakers are increasingly aware of its role in ensuring patient safety and care quality.


2019 ◽  
Vol 24 (2) ◽  
pp. 75-79
Author(s):  
Robert Lawrence ◽  
Jerome Carson

Purpose The purpose of the paper is to provide a profile of Robert Lawrence. Design/methodology/approach Robert provides a short background to his life and is then interviewed by Jerome. Findings Robert talks about the slow onset of his condition, his hospital admission and subsequent long journey of recovery. Research limitations/implications Case studies are of course only one person’s story. The world of someone experiencing psychosis is so different that we can only really understand it fully through the accounts of sufferers like Robert. Practical implications Robert makes a number of points about how services could be improved, such as through quicker and better treatment and a commitment to promote positive mental health. Social implications Robert talks about “benefits you can live off.” He notes that some governments have not fully appreciated the reality of mental suffering and its effects on trying to live a “normal” life. Originality/value Robert’s story has seen him embark on a long journey. He has now managed to study for a qualification which will hopefully bring him employment as a counsellor.


2020 ◽  
Vol 41 (3) ◽  
pp. 67-71 ◽  
Author(s):  
Peter Buell Hirsch

Purpose This paper aims to examine whether the stereotypes about intergenerational conflict in the workplace have any validity. Design/methodology/approach This paper is a review of the available academic literature and popular reactions to it. Findings The perception of intergenerational conflict has created its own negative dynamic that is in itself the main source of tension. Research limitations/implications By definition, the review of the literature was selective not comprehensive. Practical implications If companies can begin to understand this dynamic at work they can follow steps to eliminate it. Social implications A better understanding of the absence of meaningful differences in generational attitudes will contribute to better intergenerational collaboration. Originality/value The knowledge that intergenerational differences are small is well established in the literature but, to the author’s knowledge, this is one of the first attempts to explore its popular ramifications.


2014 ◽  
Vol 22 (3) ◽  
pp. 24-26

Purpose – This paper aims to examine the advantages that two firms – Days Contract Hire and Keir Construction – gain from regularly taking on apprentices. Design/methodology/approach – Describes how the apprenticeship programs work at the two companies and the support that apprentices are given. Findings – Suggests that companies benefit in terms of better trained employees who are more loyal to the business and better able to service the needs of the customer. Practical implications – Reveals how the apprentices themselves benefit from having a trade and the likelihood of a full-time job. Social implications – Highlights some of the reasons that the British government is once again turning to apprenticeships as a good way of preparing young people for the world of work. Originality/value – Provides the inside story of the experiences of apprentices at two successful companies.


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