Research on the Effect of Online Marketing Based on Multimodel Fusion and Artificial Intelligence in the Context of Big Data

Traditional online marketing methods use a single model to predict the advertising conversion rate, but the prediction results are not accurate, and users are not satisfied with the recommendation results. Therefore, this paper proposes an online marketing method based on multimodel fusion and artificial intelligence algorithms under the background of big data. First, it introduces big data technology and analyzes the characteristics of network advertising marketing model (RTB). Second, combined with multitask learning and fusion technology to improve the single model in advertising conversion rate prediction effect, prediction results to further improve the accuracy of results. Then, tF-IDF technology in artificial intelligence algorithm is used to measure the importance of advertising words in online marketing and calculate the contribution degree. Finally, according to XGBoost technology, the multitask fusion model of online marketing effect is classified. Experiments are used to analyze the effect of online marketing. Experimental results show that the proposed method can improve the accuracy of advertising conversion rate prediction and online sales of goods.

Oligocat: Oligoesters as Pseudo-Homogenous Catalysts for Biodiesel Synthesis

Biodiesel production from first-generation feedstock has shown a strong correlation with the increase in deforestation and the necessity of larger areas for land farming. Recent estimation from the European Federation for Transport and Environment evidenced that since the 2000s decade, an area equal to the Netherlands was deforested to supply global biodiesel demand, mainly originating from first-generation feedstock. Nevertheless, biodiesel is renewable, and it can be a greener source of energy than petroleum. A promising approach to make biodiesel independent from large areas of farming is to shift as much as possible the biodiesel production chain to second and third generations of feedstock. The second generation presents three main advantages, where it does not compete with the food industry, its commercial value is negligible, or none, and its usage as feedstock for biodiesel production reduces the overall waste disposal. In this manuscript, we present an oligomeric catalyst designed to be multi-functional for second-generation feedstock transesterification reactions, mainly focusing our efforts to optimize the conversion of tallow fat and sauteing oil to FAME and FAEE, applying our innovative catalyst. Named as Oligocat, our catalyst acts as a Brønsted-Lowry acid catalyst, providing protons to the reaction medium, and at the same time, with the course of the reaction, it sequesters glycerol molecules from the medium and changes its physical phase during the transesterification reaction. With this set of properties, Oligocat presents a pseudo-homogenous behavior, reducing the purification and separation steps of the biodiesel process production. Reaction conditions were optimized applying a 42 factorial planning. The output parameter evaluated was the conversion rate of triacylglycerol to mono alkyl esters, measured through gel permeation chromatography (GPC). After the optimization studies, a conversion yield of 96.7 (±1.9) wt% was achieved, which allows classifying the obtained mono alkyl esters as biodiesel by ASTM D6751 or EN 14214:2003. After applying the catalyst in three reaction cycles, Oligocat still presented a conversion rate above 96.5 wt% and as well an excellent recovery rate.

Study on the Synthesis, Properties and Characterization of EPEG Slump Retaining Typed Polycarboxylate Superplasticizer

The ethyl glycol vinyl ether polyoxyethylene ether (EPEG) is a new type of macromonomer to synthesize polycarboxylate superplasticizer (PCE), which has higher reactivity due to the unsaturated double bond and easily to polymerization. The EPEG slump retaining typed PCE can be synthesized by free radical polymerization though EPEG, acrylic acid and hydroxyethyl acrylate (HEA). The HEA had the greatest influence on slump retaining performance. High polymerization conversion rate of EPEG typed PCE was beneficial to improve the concrete performance.

Study on Formation Kinetics and Mechanism of Barium-Calcium Phosphoaluminate Mineral

Barium-calcium phosphoaluminate ((C,B)8A6P) mineral was synthesized by introducing Ba2+ into the lattice of calcium phosphoaluminate (C8A6P) mineral and it owned the better hydration activity than C8A6P. In this study, the formation kinetics and mechanism of (C,B)8A6P mineral was firstly systematically explored. The experimental results indicated that calcination temperature had a significant effect on the formation of (C,B)8A6P mineral. The conversion rate of (C,B)8A6P mineral was less than 0.5 and reaction rate was less than 9.4 × 10-7 with the holding time of 8 h at 1500-1530 °C. Nevertheless, the conversion rate and reaction rate reached 0.8 and 9.4 × 10-7, respectively, with the holding time of only 2 h when the calcination temperature ranged from 1540 °C to 1560 °C. In addition, the Jander equation was feasible for the formation of (C,B)8A6P with activation energy of 1310 kJ ∙ mol-1 at 1500-1530 °C, while the Ginstling equation was feasible for use with activation energy of 324 kJ ∙ mol-1 when the calcination temperature ranged from 1540 to 1560 °C.

Effects of Water Temperature on Growth Criteria of Fingerlings of Grass Carp, Ctenopharyngodon idella (Valenciennes, 1884)

The current experiment was conducted in the Fish Laboratory of Aquaculture Unit, College of Agriculture, University of Basrah from 28th January to 19th April 2021. Growth criteria of grass carp Ctenopharyngodon idella were investigated using four water temperatures (15, 20, 25 and 30 oC). Grass carp fingerlings (4.92 g) were brought from earthen ponds of the Aquaculture Unit in Al-Hartha Station for Agricultural Researches, North Basrah. The results indicated that the highest final weight (7.96 g) was reached by fishes at 15 0C, while the lowest final weight (7.22 g) was at 30 0C. Weight increments for fishes were 3.02, 2.97, 2.76 and 2.22 g for water temperatures of 15, 20, 25 and 30 0C, respectively. Fishes had the highest daily growth rate (0.0425 g/day) at 15 0C and the lowest (0.0312 g/day) at 30 0C. Fishes at 20 0C had the best feed conversion rate of 4.03, while fishes at 30 0C had the worst feed conversion rate of 5.29. It can be concluded that the best growth criteria were obtained from fishes at 15 0C and 20 0C, while the worst was observed at 30 0C.

Pinpointing Photothermal Contribution in Photochemical Reaction on Plasmonic Gold Nanoparticles

Dimerization of PNTP to DMAB could be directly driven by the laser heating effect. In plasmonic photocatalysis, the conversion rate and the reaction rate highly depended on the GNP sizes....

A study of efficacy and feasibility of laparoscopic surgery in a tertiary care center, Pokhara, Nepal

Introduction: Laparoscopic surgery is the gold standard technique for most of the gastrointestinal surgeries in developed countries. However, challenges in developing countries, apart from cost of instrumentation, include lack of awareness. Therefore, the aim of this study is to determine the efficacy and feasibility of laparoscopic surgeries in our part of the world. Methods: Retrospective, cross-sectional study was carried out from January 1, 2018 to June 30, 2019. Patient’s information on demographic details, type of laparoscopic surgery, operation time, length of hospital stay, reasons for conversion to open surgery, and intra-operative and post-operative complication details were retrieved from the operation log book and patient’s chart. Results: A total of 380 patients that underwent laparoscopic surgeries were included in the study. Out of 193 patients that underwent laparoscopic cholecystectomy, there were 144 (74.61%) females and 49 (25.38%) males with conversion rate of 4.66% and post-operative complication rate of 8.80%. Similarly, among 136 patients that underwent laparoscopic appendectomy, there were 68 (50%) females and 68 (50%) males with conversion rate of 4.41% and post-operative complication rate of 14.70%. Finally, amid 51 patients who underwent trans-abdominal pre-peritoneal approach, post-operative seroma collection was seen in three cases and port site hematoma formation was seen in two cases only. Conclusions: Our results were comparable with various literature demonstrating that laparoscopic surgeries are safe and effective. However, evolution of laparoscopic surgery in developing countries is still slow. Therefore, effective training and availability of required instruments is needed.