Levels of Warning in the Text messages Sent by the Saudi Ministry of Health during Covid-19 Pandemic

With the beginning of the Corona pandemic at the beginning of 2019 and its rapid spread, the Kingdom of Saudi Arabia was among the countries that moved very quickly to address this matter. All state institutions played the role related to them. Saudi Ministry of Health launched an intensive package of warning, awareness, and guidance in the form of text messages through multiple electronic platforms to reach the largest segment of society. The study took three sources to collect data, three telecommunications companies, the official account of the Ministry of Health on Twitter and the official website of the Ministry. The current study was based on analyzing these messages in terms of warning levels in various speech acts according to the theories of Austin and Searle, in addition to analyzing the content in terms of its relationship to the actual text and the objective context. The study tried to seek the warning levels in the messages which were classified into three sections: high, moderate, and low and identified the types of actions that represent the levels. The significance of the study lies in revealing how language is used to raise the level of awareness in society. Based on the research methods, this study is analytical and descriptive, based on the theory of speech acts in its foundations, and the development of a reference model for analyzing warning levels that depend on the type of action and its implications, taking into account the indirect speech acts. The results of the study concluded that there is a clear discrepancy in the use of speech verbs to express the three levels of warning.

Toward a Smart Organization, Integrating KM Processes and Organizational Capabilities

It is common knowledge that organizations today face the challenges of growing competition. Therefore, organizations need to develop smarter to plan for several diverse and real-time challenges. The aim of this paper is to test the impact of knowledge management (KM) processes, organizational capabilities (OC), and mediating KM mechanisms and KM technologies toward a smart organization (SO). In this paper, structural equation modeling was applied by using Smart PLS 3.3.3 software to test hypotheses and the accuracy of the suggested model. The results showed a direct impact between all constructs and are a reflection of the SO of the employees (N=225) working in three Jordanian telecommunications companies. Additionally, the outcomes provision the partial mediating role of KM mechanisms and KM technology with OC in the SO. These outcomes can support leaders in generating a consciousness in addition to favorable OC, KM mechanisms, and KM technologies inside the organization, which enables the actual implementation of SO and uses the outcomes to plan their SO strategies.

Influence of MIS components on efficiency of e-marketing strategies: Evidence from telecommu-nication organizations in Jordan

The study aimed to highlight the role of management information system (MIS) and its components in improving the effectiveness and efficiency of e-marketing strategies in telecommunications companies in Jordan. By relying on the quantitative methodology and by dealing with the questionnaire as a research tool, 131 individuals from the marketing departments in the organizations under study responded, and after the analysis, the study demonstrated an impact of MIS and its components on e-marketing strategies by influencing how and the mechanism of data processing and presentation as information that contributes to making the most appropriate marketing decision. The study also proved that all components of MIS have an impact on e-marketing strategies, most of which were “human resources” or people, which proved that the efficiency of individuals and their ability to deal with technology carries significant effect on the effectiveness of MIS in managing and organizing e-marketing strategies. The study recommends the necessity to focus on human resources with STEM skills, namely science, technology, engineering, and mathematics in order to ensure the best outcomes of MIS.

As Ruínas do Sumaré

A proposta deste artigo é discutir a relação entre infraestrutura e arruinamento a partir de uma investigação centrada no Morro do Sumaré. Localizado no Parque Nacional da Tijuca, Rio de Janeiro, tem sua realidade inserida em uma relação conflituosa entre a administração do Parque e as empresas de telecomunicação que ali operam cerca de 18 torres de transmissão. Historicamente, o Sumaré é marcado por dois movimentos: primeiro de ocupação, iniciado nos anos 1950, e segundo de remoção, um “ordenamento” implementado desde 1981 com o objetivo de preservar a floresta. Tendo como pano de fundo aspectos correlacionados à obsolescência de infraestruturas decorrentes do avanço tecnológico, ao mesmo tempo que mobilizando especificamente a ideia de paisagem como agente cultural, o trabalho procura discutir estratégias de ocupação no âmbito do projeto. A apropriação de infraestruturas obsoletas é estabelecida como contraposição ao padrão de apagamento da memória urbana, decorrente de uma atitude preservacionista em relação à paisagem, que, em diversas situações, denota certo anacronismo frente à realidade das cidades contemporâneas. Palavras-chave: Paisagem; Infraestrutura; Ruína; Memória Urbana; Sumaré. Abstract The purpose of this article is to discuss the relationship between infrastructure and ruin based on an investigation centered at Morro do Sumaré. Located in the Tijuca National Park, Rio de Janeiro, the site is characterized by a conflicting relationship between the park administration and the telecommunications companies that operate around 18 transmission towers there. Historically, Sumaré is marked by two movements: first, of occupation, beginning in the 1950s, and second, of removal, an “ordering” that has been implemented since 1981 to preserve the forest. The research sought to understand aspects related to the obsolescence of infrastructure resulting from technological advances, applying the concept of landscape as a cultural agent. Moreover, the work seeks to discuss occupation strategies in terms of design based on the concept of appropriation of obsolete infrastructures. It is an opposition to a pattern of erasure of urban memory resulting from a preservationist attitude that in several situations involves a certain anachronism in the face of the reality of contemporary cities. Keywords: Landscape; Infrastructure; Ruin; Urban Memory; Sumaré.

The Effect of Administrative Creativity on Improving Employee Performance (An Exploratory Study of the Opinions of a Sample of Employees of the Asia Cell Communications Company in Kirkuk)

Administrative creativity plays an important role in improving the performance of workers in companies in general, whether public or private. One of Iraq's telecommunications companies was chosen as a case study to investigate the role of company management in improving the job performance of its employees. By polling a sample of corporate personnel and encouraging them to be more creative and innovative. The study came to a number of conclusions, one of which is that administrative creativity has a significant role in increasing the performance of valued personnel and within the parameters of good performance. Increased understanding of the relevance of creativity and its successful role in increasing employee performance is required for the adoption of administrative creativity in all of its aspects at the core of administrative operations. More attention should be paid to the power of rewards, and providing rewards of all kinds to its creative and distinguished employees in order to encourage them to generate new ideas, implement appropriate change that leads to problem solving, and thus face the era's crises and challenges by holding ceremonies in which the creators of them are honored, according to the study. The report also suggested that the importance and role of staff development be emphasized as one of the techniques that branches can use to improve their employees' performance.

Levels of Warning in the Text messages Sent by the Saudi Ministry of Health during Covid-19 Pandemic

With the beginning of the Corona pandemic at the beginning of 2019 and its rapid spread, the Kingdom of Saudi Arabia was among the countries that moved very quickly to address this matter. All state institutions played the role related to them. Saudi Ministry of Health launched an intensive package of warning, awareness, and guidance in the form of text messages through multiple electronic platforms to reach the largest segment of society. The study took three sources to collect data, three telecommunications companies, the official account of the Ministry of Health on Twitter and the official website of the Ministry. The current study was based on analyzing these messages in terms of warning levels in various speech acts according to the theories of Austin and Searle, in addition to analyzing the content in terms of its relationship to the actual text and the objective context. The study tried to seek the warning levels in the messages which were classified into three sections: high, moderate, and low and identified the types of actions that represent the levels. The significance of the study lies in revealing how language is used to raise the level of awareness in society. Based on the research methods, this study is analytical and descriptive, based on the theory of speech acts in its foundations, and the development of a reference model for analyzing warning levels that depend on the type of action and its implications, taking into account the indirect speech acts. The results of the study concluded that there is a clear discrepancy in the use of speech verbs to express the three levels of warning.

Effect of Relationship Marketing on Customer Retention in the Telecommunications Industry

This study centered on the effect of relationship marketing on customer retention in the telecommunications industry. It was conducted to assess the effects of customer care, communication, trust-building and service quality on customer retention in the telecommunications context. The study adopted survey research design. A structured questionnaire was used to obtain primary data from 198 customers of MTN Nigeria Plc and Globacom Nigeria Plc in Calabar. The data were analyzed and interpreted using descriptive statistics, while the hypotheses developed for the study were tested using multiple linear regression. Consequently, the findings of the study revealed that customer care, communication, trust building and service quality had significant positive effects on customer retention of telecommunication firms in Calabar. Therefore, the study recommended that: telecommunications companies should strengthen their customer care capability by using trained service professionals to elicit and promptly resolve customers enquiries and complaints; telecommunications companies should improve communications with customers by opening up more channels such as phone calls, direct messaging, social media and email through which information can be transmitted to subscribers to enhance informed patronage decisions; and it is imperative for telecommunications companies to consolidate customers’ trust in their delivery capabilities by demonstrating through effective service delivery that they are capable of satisfactorily meeting the service needs of subscribers.

ESG-risk Factors and Value Multiplier of Telecommunications Companies

The paper is devoted to the study of the impact of environmental, social responsibility and corporate governance (ESG) risk factors on the value of telecommunications industry enterprises expressed through the EV_EBITDA multiplier. The main goal was to assess the elimination of ESG risks from the standpoint of increasing the competitiveness of the company. The methodological basis of the study was the coordination of non-financial information of companies with their financial results. The paper implements the construction of a regression model within the framework of econometric modeling, the direction of which was proposed by A. Damodaran. The authors did not limit themselves to corporate information from one country, but identified five regions, such as the USA, the European Union, the UK, the rest of the developed countries (DEV), as well as the markets of developing countries (EM). The database was compiled on the basis of non-financial business activity parameters of 57 of the world's largest telecommunications companies as of 2021, where financial information is taken from the Bloomberg database, and the ESG risk coefficient of the rating of these companies is used from the Sustainalytics research center. The result of the study was that there is a stable relationship between the risk of the ESG rating and the EV/EBITDA parameter characterizing the cost of capital – that is, the lower the risk, the greater the cost of capital. For different country groups, the result was obtained with varying degrees of confidence: for "other developed countries" with a high 5% significance level, for European countries with a 10% level, for the USA, the insignificance of the coefficient is associated with a small sample size, and for developing country markets the coefficient is insignificant. The novelty of the results obtained lies in the use of a metric approach to confirm the stable dependence of ESG risk factors on the EV/EBITDA cost multiplier. The results obtained allow us to make a generalized conclusion that the elimination of ESG risks contributes to the growth of the company's competitiveness, where the results of the study are able to encourage companies to consider the disclosure of non-financial information as an important indicator of long-term sustainability. When ESG is considered as an integral factor in the future activity of the company, the end result is its higher evaluation by stakeholders.

THE ROLE OF OVER THE TOP (OTT) SERVICE ON UTILIZATION OF TELECOMMUNICATION INFRASTRUCTURE BASED ON INDONESIAN TAX AND NON-TAX POLICY

The rapid development of Over the Top (OTT) services has enabled consumers to enjoy high service quality from technology even more. Nevertheless, OTT also brings other effects for telecommunications companies in Indonesia; namely, there are legal problems and obstacles faced regarding regulation and practice of tax and non-tax for OTT business providers because these services do not have a form of cooperation with telecommunications operators. In addition, the model of policies and regulations is still uncertain regarding how the tax and non-tax imposition should be in Indonesia. This study uses a normative juridical research method emphasizing secondary data (library research) with three legal materials, namely primary, secondary and tertiary legal materials. The research includes data searching and inventory and laws and regulations related to tax and non-tax imposition for OTT services on the utilization of telecommunication infrastructure and other relevant sources. Results of the study determine the extent to which regulations on the tax and non-tax imposition govern OTT media in Indonesia to understand and find the policy and regulatory issues related to tax and non-tax imposition practices faced by OTT business actors. In addition, it also aims to find obstacles in policy formulation and stipulation of tax and non-tax regulations for OTT business actors in Indonesia. Further, it seeks to find a tax and non-tax policies and regulations model for OTT business actors in Indonesia through a service collaboration, comparative, and normative approaches. Hence, this will also open up opportunities to increase state revenue from the imposition of tax and non-tax from all OTT service providers, both national and international.

MENENTUKAN TINGKAT PROFITABILITAS DARI ASPEK LIKUIDITAS DAN SOLVABILITAS

The increase in short-term debt and loans in "the greenback" form to telecommunications companies resulted in reduced profits for a company. The purpose of this study is to determine profitability level from a liquidity and solvency aspects on telecommunications sub-sector service companies listed on the Indonesia Stock Exchange for a period 2015-2019. The method used in this research is descriptive and verification methods, with research object, namely Telecommunication Sub-Sector Service Companies listed on the Indonesia Stock Exchange. The population in this study consisted of 6 telecommunications companies with annual financial reports for the last 5 years. The data were analyzed using multiple linear regression models using SPSS version 25 software. The results showed that influenced profitability by liquidity aspect had a positive effect, while the profitability which was influenced by solvency aspect had a negative effect. This influence shows a different direction a expectations, meaning that telecommunications companies that are good at managing short-term and long-term debt will increase company profit will get. Keywords: Liquidity, Solvency, Profitability