Building Students’ Personality for Employment Readiness through Soft-skills Training

A winning personality is the physical attribute of a person and is considered as his or her success in personal, academic, and professional careers. However, in the ESL context, most engineering students seem to be unaware of the need for and importance of an appealing personality for achieving success in both personal and professional careers. Although students are given a short-term training in soft-skills by their respective college or institute, engineering students seem to lack aspects of a pleasing personality which helps them in job placements and later in the work environment. Therefore, the main aim of this study is to understand and build engineering students’ personality traits such as enthusiasm, dependability, and teamwork for a successful career. For this purpose, to understand the students’ personality types, 25 engineering students were administered a pre-test based on Carl Jung and Isabel Briggs Myers’ typological approach to personality. Students were helped in building personality through the soft-skills training. The data was analyzed and interpreted both qualitatively and quantitatively. The results indicated that having a pleasing personality and exhibiting soft-skills enables in building students’ individual personality for employment readiness. Implications were offered to students, placement trainers, and teachers. It is concluded that having a charming personality will support students in landing their desired jobs.

The Alchemical Body of Carl Jung

This chapter traces the subtle body concept through the work of Carl Jung, who is introduced to the idea by G. R. S. Mead’s theosophical books. After tracing Jung’s early engagement with the Orient, the chapter moves to an analysis of the subtle body concept in his work, specifically in his engagements with Eastern traditions: Daoism, Kundalini Yoga, and Tibetan Bardo Yoga. After examining Jung’s use of the subtle body concept in his translation-commentaries on Eastern texts, the chapter turns to how Jung incorporates the concept into his own psychology of individuation based on the techniques of active imagination and dream analysis. The chapter turns to Jung’s seminars on Nietzsche, where he presents the subtle body concept with a unique dose of critical reflexivity and Kantian rigor. It ends with Jung’s late-life speculation about a future where, following the quantum revolution and spitting of the atom, humans evolve into subtle body–dwelling creatures who occupy a world of psychical substance.

Storytelling and retromarketing: strengthening brand communication

Brands are becoming more aware of the importance of adding value to their products through storytelling. The aim of this article is to raise awareness of the power of storytelling and retromarketing to enhance the effectiveness of brand communication strategies and increase customer loyalty. The study consisted of an analysis of the chemicals produced in the brain during the telling of different types of stories and their influence on consumer behaviours, and of brand archetypes, based on the work of Carl Jung in this area. The study also conducted a review of experiments that demonstrate the economic value of storytelling and retromarketing narratives. The results show that storytelling and retromarketing enhance brand uniqueness and create a deeper, more genuine relationship between companies and customers. This emotional connection may be achieved when storytelling is targeted at a specific audience as part of a larger marketing strategy.

Lucius Finally Hits the Anglophone Stage: Robertson Davies’ Operatic Golden Ass and the Reunification of Apuleius’ Asinus Aureus

The theatrical reception of Apuleius’ Asinus Aureus has largely been limited to the story of Cupid and Psyche because an adaptation of the entire novel challenges writers to “solve” the “problems” Apuleius puts before the reader, most of which involve the unity of the narrative. Canadian novelist Robertson Davies’ libretto for the posthumously produced The Golden Ass (1999) is the first attempt in English to present the entire novel onstage (and the first opera), and tries to solve the problems presented by Apuleius in a distinctly twentieth-century way, combining a life of reading and writing about the novel with the influence of Carl Jung and Robert Graves.

Reversing The “Eclipse of Relationality”

The Jewish philosopher Martin Buber talked about, living under the shadow of Auschwitz, that humanity lived with the ‘eclipse of God’. I now wonder if we have moved beyond this ‘eclipse of God’ to a time of the ‘eclipse of relationality’. This article argues that the eclipse of relationality is enabled through a predominant worldview in which the world is understood as mechanical and dead – observed and experienced in increasingly abstract form. In this way of being, the world and the ‘other’, cannot be loved. In light of this eclipse, this article offers two pathways back to life, particularly for practitioners concerned with healing culture. The first is ontological – a new way of being that is experienced through a living polarity between the ideas enfolded within Jung’s theory of individuation and Buber’s dialogical theorising. The second is phenomenological – a new kind of social and ecological practice linked to a perceptivity of living process, traced from Carl Jung and James Hillman, to Mary Watkins, Henri Bortoft and Allan Kaplan. The key wisdom from this article, from travelling down these two pathways - the key theorising of a way forward for cultural healers - is that people increasingly spend so much of their life separated, a-part, lacking intimacy with another, or with the world, or the manifestations of the world that are all around them, and within them. Something is then missing – call it connection, which ensouls the world – the aliveness that invites an anticipatory and participatory relationship with the world, and importantly, a world experienced as both profound Otherness, as well as deeply Oneness. The consequences for people and the world are profound – for the experience of alienation enables abstractions to flourish, exclusions to expand, and rushed interventions to proliferate – the ‘eclipse of relationality’ beckons.

Błok i Jung: inflacja ego („Wiersze o Przepięknej Pani”)

According to depth psychology, whose pioneer is C.G. Jung, inflation is an emotional state, most often triggered by a dream, manifested by an increase in sexual urge, a feeling of higher energy, power and fascination. Ego inflation can have a dual effect on the individual who experiences it: positive, which is associated with the possibility of establishing contact with archetypes as elements of the collective unconscious, and negative, leading to a sense of possession. In both cases, which often occur together, the key to understanding this unique state of psychic energy is contact with symbols, previously latent in the psychic genotype. In the creative process, as well as in crucial moments of life, the ego acquires the special privilege of insight into the unrecognised realms of the unconscious, which leads to a kind of emotional explosion, a feeling of ecstasy. The ego of the creator, stunned by new possibilities and filled with psychic energy, undergoes excessive growth, “swelling”. Carl Jung calls this state being possessed by the unconscious complex. In the case of Alexander Blok, one can speak of being possessed by the archetype of the Eternal Feminine – Anima, which is proven in the cycle Verses About the Beautiful Lady (1901–1902). The symbol of the Beautiful Lady unites within its archetypal structure various kinds of psychological oppositions (consciousness and unconsciousness, inner woman and inner man, ecstasy and fear). The Beautiful Lady as the numinous element of the poet’s psychic structure acquires the status of an energetic dominant or the centre of the unconscious.

O legado hermenêutico do Círculo de Éranos para as Ciências da Religião

O artigo apresenta histórica e teoricamente o Círculo de Éranos como um modelo interpretativo para as Ciências da Religião. Trata-se, a rigor, de uma aproximação ao mesmo tempo histórica e temática ao Círculo de Éranos buscando as pluralidades nos encontros que pudessem contribuir à uma hermenêutica para as Ciências da Religião. Sabe-se que os encontros, inaugurados por Olga Fröbe-Kapteyn, colocou em conversa variados pensadores de áreas distintas, como Rudolf Otto, Carl Jung, Martin Buber, Paul Tillich, Jakob Hauer, Heinrich Zimmer, Karoly Kerenyi, Gershom Scholem, Henry Corbin e Mircea Eliade. Em uma tentativa incansável de aproximar Ocidente e Oriente, Jung, a título de contextualização, teve a oportunidade de modificar parte de suas teorias devido a convivência com os participantes, atribuindo, assim, uma renovada significação religiosa às suas reflexões. Além de Jung, Mircea Eliade, como um dos principais interlocutores com Jung, também contribuiu a respeito do significado da vida religiosa. Este artigo, portanto, busca recuperar a história do Círculo de Éranos e, ao invés de vasculhar o valor do Círculo de Éranos em si, pretende trabalhar a contribuição do Círculo de Éranos para a constituição da área das Ciências da Religião e Teologia pelo viés da linha de pesquisa Linguagens da Religião propondo uma base hermenêutica da pluralidade a partir de uma reinterpretação do significado da pesquisa em Ciências da Religião tendo no Éranos uma forma de spiritus rector original.

IMÁGENES PSÍQUICAS QUE EMERGEN POR MEDIO DE LA TÉCNICA DE IMAGINACIÓN ACTIVA EN INTEGRANTES DEL SEMILLERO DE PSICOLOGÍA RELACIONAL DE LA UNIVERSIDAD CATÓLICA LUIS AMIGÓ EN LA CIUDAD DE MEDELLÍN DURANTE LA ÉPOCA DE CONFINAMIENTO DE LA PANDEMIA DEL COVID-19

Esta investigación tiene como objetivo principal describir cuáles fueron las imágenes psíquicas que emergieron en el inconsciente colectivo por medio de la técnica de imaginación activa de Carl Jung y la psicología analítica en seis integrantes del semillero de psicología relacional de la Universidad Católica Luis Amigó en la ciudad de Medellín, durante la etapa de confinamiento de la pandemia del COVID-19 antes de que finalizara la cuarentena el 30 de agosto de 2020. El proyecto realizado es de enfoque cualitativo, investigación de tipo documental de la técnica y un taller de imaginación activa a partir de la plataforma Zoom; de los datos recolectados se está realizando un análisis de las imágenes desde las expresiones arquetipales de la teoria junguiana y el muestreo realizado se hace por conveniencia. En este momento, el proceso investigativo se encuentra en análisis de los datos recolectados que emergieron y en los resultados preliminares se hallaron que están relacionadas con la incertidumbre que ha producido la pandemia en imagenes de encierro, de inestabilidad y las emociones asociadas de rabia, miedo e inseguridad.

Fantasioso Encontro entre Jung e Tolkien

Uma das grandes peculiaridades da Psicologia Analítica é o fato de ter nascido no berçário da transdisciplinaridade. Ícones de diferentes campos do conhecimento estiveram tête-à-tête com Carl Jung ao longo de toda a sua vida científica. E, conforme é contado, todos eram bem vindos ao seu escritório para uma frutífera permuta de ideias. Seguindo a boa tradição, este breve estudo pretende comparar as teorias e elaborações da escola da Psicologia Analítica e as teorias e explicações do filólogo, linguista e escritor John Ronald Reuel Tolkien acerca do curioso fenômeno dos contos de fadas e suas particularidades enquanto parte de uma realidade psíquica criativa e arcaica. Este escrito convidará o Senhor da Fantasia ao escritório de Jung em Küsnacht ou convidará Jung aos encontros dos Inklings em Oxford para um amigável e fantasioso diálogo.