Reducing Tobacco-Related Health Disparities: Using Mass Media Campaigns to Prevent Smoking and Increase Cessation in Underserved Populations

2011 ◽  
pp. 79-99 ◽  
Author(s):  
Jane A. Allen ◽  
Donna M. Vallone ◽  
Amanda K. Richardson
Keyword(s):  
Health Disparities ◽  
Mass Media ◽  
Underserved Populations ◽  
Media Campaigns

Using integrated behavioral healthcare to address behavioral health disparities in underserved populations.

2019 ◽  
Vol 5 (4) ◽  
pp. 374-389 ◽  
Author(s):  
Kristen O'Loughlin ◽  
Emily K. Donovan ◽  
Zach Radcliff ◽  
Mark Ryan ◽  
Bruce Rybarczyk
Keyword(s):  
Health Disparities ◽  
Behavioral Health ◽  
Underserved Populations ◽  
Behavioral Healthcare

scholarly journals An Overview of Cancer Health Disparities: New Approaches and Insights and Why They Matter

2020 ◽  
Author(s):  
Tsion Zewdu Minas ◽  
Maeve Kiely ◽  
Anuoluwapo Ajao ◽  
Stefan Ambs
Keyword(s):  
Health Care ◽  
Health Disparities ◽  
Social Stress ◽  
Access To Health Care ◽  
Health Care Disparities ◽  
Underserved Populations ◽  
Tumor Biology ◽  
Cultural Barriers ◽  
Cancer Therapies ◽  
Cancer Health Disparities

Abstract Cancer health disparities remain stubbornly entrenched in the US health care system. The Affordable Care Act was legislation to target these disparities in health outcomes. Expanded access to health care, reduction in tobacco use, uptake of other preventive measures and cancer screening, and improved cancer therapies greatly reduced cancer mortality among women and men and underserved communities in this country. Yet, disparities in cancer outcomes remain. Underserved populations continue to experience an excessive cancer burden. This burden is largely explained by health care disparities, lifestyle factors, cultural barriers, and disparate exposures to carcinogens and pathogens, as exemplified by the COVID-19 epidemic. However, research also shows that comorbidities, social stress, ancestral and immunobiological factors, and the microbiome, may contribute to health disparities in cancer risk and survival. Recent studies revealed that comorbid conditions can induce an adverse tumor biology, leading to a more aggressive disease and decreased patient survival. In this review, we will discuss unanswered questions and new opportunities in cancer health disparity research related to comorbid chronic diseases, stress signaling, the immune response, and the microbiome, and what contribution these factors may have as causes of cancer health disparities.

scholarly journals Serial mass-media campaigns to promote physical activity: reinforcing or redundant?

1995 ◽  
Vol 85 (2) ◽  
pp. 244-248 ◽  
Author(s):  
N Owen ◽  
A Bauman ◽  
M Booth ◽  
B Oldenburg ◽  
P Magnus
Keyword(s):  
Physical Activity ◽  
Mass Media ◽  
Media Campaigns

scholarly journals Untapped aspects of mass media campaigns for changing health behaviour towards non-communicable diseases in Bangladesh

2018 ◽  
Vol 14 (1) ◽  
Author(s):  
Reshman Tabassum ◽  
Guenter Froeschl ◽  
Jonas P. Cruz ◽  
Paolo C. Colet ◽  
Sukhen Dey ◽  
...  
Keyword(s):  
Mass Media ◽  
Health Behaviour ◽  
Communicable Diseases ◽  
Media Campaigns ◽  
Non Communicable Diseases

Smoking Prevention Through Mass Media Campaigns

2013 ◽  
pp. 167-196
Author(s):  
Giuseppe La Torre ◽  
Ferruccio Pelone ◽  
Marta Marino ◽  
Antonio Giulio De Belvis
Keyword(s):  
Mass Media ◽  
Smoking Prevention ◽  
Media Campaigns

scholarly journals Implementing Population-wide Mass Media Campaigns: Key Driving Factors to Meet Global Recommendations on Fruit and Vegetable Consumption

2021 ◽  
Author(s):  
Sirinya Phulkerd ◽  
Sasinee Thapsuwan ◽  
Aphichat Chamratrithirong ◽  
Rossarin Soottipong Gray ◽  
Umaporn Pattaravanich ◽  
...  
Keyword(s):  
Mass Media ◽  
Vegetable Consumption ◽  
Binary Logistic Regression Analysis ◽  
Sociodemographic Characteristics ◽  
Fruit And Vegetable ◽  
Community Based ◽  
Thai Population ◽  
Media Campaigns ◽  
Minimum Requirement ◽  
Recommended Level

Abstract Background While the influence of implementation of mass media and community-based campaigns has been evident elsewhere, this information has been notably absent in Thailand. This study aimed to investigate the association between implementation of mass media campaigns (MMC) and community-based campaigns (CBC) for increased fruit and vegetable (FV) consumption to meet the global recommended level in the Thai population. Methods The sample was obtained from a nationally-representative, longitudinal household survey of the Thai population, Wave1 (2018) and Wave2 (2019). The study applied a multi-stage sampling design to obtain a sample of persons age 15 years or older. Face-to-face interviews were conducted with 3,010 respondents who successfully participated in both Wave1 and Wave2 surveys. Information on FV consumption, exposure to Government MMC, ThaiHealth MMC including social marketing (MMSMC) and CBC, and sociodemographic characteristics were collected. Binary logistic regression analysis was used to investigate the association between implementation of those campaigns and increased FV consumption compared to the recommended level. Results Of the total respondents, only 11.3% had higher FV consumption and also met the minimum requirement. Respondents who lived in rural areas, were farmers, and grew FV at home had the highest probability of increased FV consumption. Exposure to the MMC and CBC was also associated with an increase in FV consumption. Above all, those who had exposure to the MMSMC, who reported either having high level of perception (OR=1.832, 95% CI 1.259-2.666) or ever heard or seen (OR=1.770, 95% CI 1.264-2.479) or heard and seen (OR=1.698, 95% CI 1.131-2.550) campaign information were more likely to have a substantial increase in FV consumption and meeting/exceeding the recommended level than those who were not exposed to these campaigns. Other associated factors include education, occupation and physical activity. Conclusions Implementation of MMSMC can help the population meet the global recommended level of FV consumption. MMC and CBC should also be promoted together with support systems to increase their intensity to a level that can increase population FV consumption to meet the recommended level. Sociodemographic characteristics should be taken into account, and targeted media is needed to effectively reach specific sub-groups of the population.

Impact of a negative emotional antitobacco mass media campaign on French smokers: a longitudinal study

2018 ◽  
Vol 27 (6) ◽  
pp. 670-676 ◽  
Author(s):  
Romain Guignard ◽  
Karine Gallopel-Morvan ◽  
Ute Mons ◽  
Karin Hummel ◽  
Viêt Nguyen-Thanh
Keyword(s):  
Smoking Cessation ◽  
Mass Media ◽  
Self Efficacy ◽  
Smoking Prevalence ◽  
Media Campaign ◽  
Perceived Susceptibility ◽  
Media Campaigns ◽  
Smoking Cessation Services ◽  
High Smoking Prevalence ◽  
T1 And T2

BackgroundMass media campaigns to encourage smoking cessation have been shown to be effective in a context of comprehensive tobacco control programme. The effectiveness of antismoking ads that evoke negative emotions remains unclear, in particular in countries with high smoking prevalence and among smokers with low perceived susceptibility, low self-efficacy or who are not users of smoking cessation services.ObjectiveTo evaluate short-term and long-term effects of a 1-month French national highly emotional media campaign, with a focus on these specific targets.DesignA 6-month longitudinal survey by Internet. A sample of 3000 smokers were interviewed before the media campaign (T0). They were contacted again just after (T1) and 6 months after the campaign (T2).OutcomesPerceived susceptibility to the risks of smoking, self-efficacy to quit smoking, use of smoking cessation services (quitline and website) and 7-day quitting.MethodsThe analysis was carried out on 2241 individuals who answered at T1 and T2. Multiple logistic regressions were computed to test the association between the change in each outcome at T1 and T2 and the level of exposure based on self-reported recall.ResultsSelf-reported recall was associated with an increase in perceived susceptibility and with use of cessation services. Campaign recall was also associated with higher 7-day quitting immediately after the campaign (OR=1.8 (1.0 to 3.2), P<0.05).ConclusionsFear-appeal mass media campaigns can be effective in encouraging cessation among smokers in a country with high smoking prevalence (France), but should be accompanied by convincing self-efficacy messages.

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