Sensory inputs in tourists’ nightlife experiences – a study of Bangkok, Kuala Lumpur and Singapore

2020 ◽  
Vol 14 (2) ◽  
pp. 259-272
Author(s):  
Bình Nghiêm-Phú
Keyword(s):  
Design Methodology ◽  
Kuala Lumpur ◽  
Content Type ◽  
Sensory Inputs ◽  
Tourist Destinations ◽  
Bivariate Correlation ◽  
Sensory Marketing ◽  
Visual Inputs ◽  
Selection For ◽  
Practical Implications

Purpose This study aims to identify the sensory inputs that tourists use to shape their nightlife experiences. Design/methodology/approach The situations in three Southeast Asian cities, Bangkok, Kuala Lumpur and Singapore were examined, using tourist reviews posted on tripadvisor.com. A total of 460 data units concerning Bangkok, 373 data units concerning Kuala Lumpur and 453 data units concerning Singapore were compiled and manually analyzed to reveal the frequency of the primary sensory inputs used by the reviewers. Bivariate correlation analysis was additionally performed to reveal the co-occurrences of the sensory inputs that tourists used to form their impressions of each city. Findings The findings suggest that gustatory inputs were powerful yet unspecific, while visual inputs were vivid and conspicuous. Audio inputs added certain meaningful contributions to some extent for some tourists. However, the distribution of the sensory inputs differed across the three cities. Moreover, the contributions of the olfactory and tactile inputs are largely missing. Practical implications With the management of nightlife businesses (small or micro servicescapes), a thoughtful selection for the drink menu is necessary. When possible, a signature drink should be invented and promoted for each place. With the projection and promotion of tourist destinations as nightlifescapes, a sensory marketing approach should be considered. For example, nightlifescapes could be presented and promoted with unique drinks, good views of the city’s landmarks and interesting local music. Originality/value Prior to this study, little research has been carried out to investigate tourists’ nightlife experiences and their impressions of nightlifescapes. In addition, little has been done to identify the sensory inputs that tourists use to explain their experiences and impressions.

Terrorism and tourism in France: the limitations of dark tourism

2017 ◽  
Vol 9 (2) ◽  
pp. 187-195 ◽  
Author(s):  
Hugues Seraphin
Keyword(s):  
Design Methodology ◽  
Developed Countries ◽  
Terrorist Attacks ◽  
Tourist Destination ◽  
Dark Tourism ◽  
Content Type ◽  
Tourist Destinations ◽  
Recovery Strategies ◽  
Key Terms ◽  
Practical Implications

Purpose The purpose of this viewpoint paper is to discuss whether dark tourism can be developed around the sites of recent terrorist attacks in France. Design/methodology/approach The paper is based on a literature review of key terms: dark tourism; tourism; and terrorism. Findings The paper observes that dark tourism is not popular in France, and dark tourism activities are unlikely to develop anywhere nearer the places where the recent terrorist attacks happened. France remains rather conservative in some aspects related to death. Practical implications Recent events in France might challenge the leadership of the destination. The disturbing commonalities between tourism and terrorism make it difficult to figure out suitable recovery strategies that would contribute to enhancing the image of the destination without jeopardising the life of civilians. Originality/value This paper presents France as a politically unstable tourist destination. In general, this scenario is normally associated with less-developed countries or non-established tourist destinations.

Portuguese tourism strategy (ET27) – now more than ever

2020 ◽  
Vol 12 (6) ◽  
pp. 771-774
Author(s):  
Luís Araújo
Keyword(s):  
Design Methodology ◽  
Joint Work ◽  
Public And Private ◽  
Content Type ◽  
Tourist Destinations ◽  
Design And Implementation ◽  
Key Points ◽  
Tourism Activity ◽  
Environmental Development ◽  
Practical Implications

Purpose This study aims to analyse the importance of public and private policies to inclusive, sustainable, cohesive and accessible tourism in Portugal and also to assert tourism activity as a central point for economic, social and environmental development across the country. Design/methodology/approach This paper is a viewpoint reflection on the design and implementation of the Tourism Strategy 2027. Findings The importance of joint work to affirm tourism as a hub for economic, social development and environmental impact throughout the territory, positioning Portugal as one of most competitive, inclusive and sustainable destinations worldwide. Practical implications Now more than ever, strategic tourism goals are key points in support of innovative, accessible and inclusive tourism, to stimulate data-based decision-making, improve the tourist experience and increase the focus on sustainability. Originality/value In this paper, the objectives of the Portuguese tourism strategy 2027 are outlined and a series of unprecedented initiatives are profiled, which aim to provide the destination with highly competitive conditions, to differentiate it from other tourist destinations while increasing its notoriety and competitiveness.

Identifying the important attitude of Islamic brands and its effect on buying behavioural intentions among Malaysian Muslims

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Zulfiqar Ali Jumani ◽  
Sasiwemon Sukhabot
Keyword(s):  
Design Methodology ◽  
Theory Of Planned Behaviour ◽  
Country Of Origin ◽  
Kuala Lumpur ◽  
Planned Behaviour ◽  
Statistical Software ◽  
Content Type ◽  
Behavioural Intentions ◽  
Independent Variables ◽  
Practical Implications

Purpose Multi-national corporations (MNC) are investing in Malaysia to serve Malay Muslims by carrying the tag line “we are Islamic” for their products. Academicians defined it, as “Islamic brand/s”. Islamic brand/s further divided into three subcategories, namely, Islamic brand/s by compliance, Islamic brand/s by the customer and Islamic brand/s by country of origin. This study aims to identify the important aspect of the Islamic brand/s among the Malaysian Muslims, and it identifies, which Islamic brand aspect motivate Malay consumers to buy Islamic brands. Design/methodology/approach The conceptual model takes on in the current study was the theory of planned behaviour (TPB). The data was collected from three states of Malaysia (Penang, Kuala Lumpur and Johor Baharu) from 236 Malaysian Muslims through a structured survey instrument. Smart-partial least squares 3 statistical software was used for analyses. Findings Among Malaysian Muslims, the most important attitude is the Islamic brand/s by origin (country of origin) followed by the Islamic brand/s by the customer and Islamic brand/s by compliance. Research limitations/implications The study was conducted in three states of Malaysia, and the results are based on three attitudes of Islamic brands as independent variables and buying behavioural intentions (BI) construct of TPB. Practical implications Current study valuable for local businesses, MNCs, other Islamic and halal institutes. This study put light and give awareness of the positioning of the Islamic brand/s. Plus the intentions of users in selecting Islamic brand/s. Originality/value This research pursues to clarify consumers’ buying BIs in buying Islamic brand/s in Malaysia.

Difficulties for enjoyment of public spaces by residents: Maldonado-Punta del Este conurbation

2018 ◽  
Vol 4 (3) ◽  
pp. 391-407 ◽  
Author(s):  
María Dolores Sánchez-Fernández ◽  
Daniel Álvarez-Bassi ◽  
Jose Ramon Cardona
Keyword(s):  
Structural Equation ◽  
Design Methodology ◽  
Structural Equation Models ◽  
Public Spaces ◽  
Content Type ◽  
The Public ◽  
Tourist Destinations ◽  
Negative Impacts ◽  
Residents Attitudes ◽  
Practical Implications

Purpose The purpose of this paper is to determine whether the various types of negative impacts have an effect on the general attitude toward tourism and the difficulty for the enjoyment of public spaces. Design/methodology/approach It is a quantitative study that analyzes the causal relationships between variables through structural equation models. This study uses data from a sample of 420 residents from Maldonado and Punta del Este. Findings The result obtained shows that only the cultural loss is significant to explain the residents’ attitudes. On the other hand, the cultural loss, the environmental deterioration and the saturation are significant to explain the difficulties for the enjoyment of public spaces. Research limitations/implications The main limitations are the fact of performing the analysis in a specific destination with peculiarities that may affect the results and the representativeness of the sample used. Practical implications The enjoyment of public spaces is a good indicator of the perception of negative impacts, so managers of urban tourist destinations can use this element as an indicator of quick consultation on residents’ attitudes. Originality/value It is a study that focuses on the negative impacts of tourism and its effect on the public spaces. The importance of public spaces in tourist destinations is under studied.

Being Jean-Baptiste Grenouille: on the trail of consumers' olfactory perceptions

2020 ◽  
Vol 20 (2) ◽  
pp. 188-204
Author(s):  
Ibrahim Taylan Dortyol
Keyword(s):  
Research Method ◽  
Design Methodology ◽  
Qualitative Approach ◽  
Comprehensive Understanding ◽  
Content Type ◽  
Sensory Marketing ◽  
Hierarchical Value Map ◽  
Zaltman Metaphor Elicitation Technique ◽  
Avoidance Reactions ◽  
Practical Implications

PurposeThis research aims to uncover consumers' deeply hidden thoughts and feelings about store scent and its effects on shopping experiences.Design/methodology/approachFollowing a qualitative approach, this research uses Zaltman metaphor elicitation technique (ZMET). All the steps of the ZMET have been performed, and important constructs and contents have been explored.FindingsUltimately, a hierarchical value map was presented. Accordingly, the naturalness and intensity of the scent played a prominent part in its effectiveness. The pleasantness and complexity of the scent, the malodor, congruity and incongruity of the scent, as well as nostalgia, were seen as the predominant originator constructs that resulted in approach or avoidance reactions.Research limitations/implicationsThese findings have practical implications for managers seeking to design a store atmospherics making way for consumers to engage with the store and the brand. The cultural milieu in which the study was performed could be seen as a possible limitation of the study. This cultural angle should also be taken into consideration while the findings were considered.Originality/valueUsing ZMET as an innovative research method makes the study significant. By doing so, the metaphors of consumption are extended to the sensory marketing field to provide a more comprehensive understanding on the effects of store scent. Moreover, the study contributes to the existing literature of smell marketing.

Challenges and opportunities

2018 ◽  
Vol 10 (6) ◽  
pp. 635-641 ◽  
Author(s):  
Richard Butler
Keyword(s):  
Climate Change ◽  
Design Methodology ◽  
Content Type ◽  
Tourist Destinations ◽  
Challenges And Opportunities ◽  
Need To Evaluate ◽  
Key Issues ◽  
External Forces ◽  
Practical Implications

Purpose This paper aims to identify key challenges and opportunities for tourist destinations in 2030. Design/methodology/approach This paper is a discussion of literature on tourism futures and analysis of trends. Findings That it is impractical to accurately make forecasts in terms of numbers, given external forces of change; the need to evaluate possibilities and opportunities likely to develop; tackling key issues such as climate change, political disturbance and overtourism. Practical/implications This paper provides clarification of potential issues and problems and possible mitigating measures. Originality/value The paper provides insights based on expert reading of the present.

The attractiveness of tourist night markets in Taiwan – a supply-side view

2014 ◽  
Vol 8 (3) ◽  
pp. 333-344 ◽  
Author(s):  
Yi-Fei Chuang ◽  
Shiuh-Nan Hwang ◽  
Jehn-Yih Wong ◽  
Chun-Der Chen
Keyword(s):  
Design Methodology ◽  
Service Industries ◽  
Supply Side ◽  
Dual Nature ◽  
Content Type ◽  
Tourist Destinations ◽  
Retail Service ◽  
Special Attribute ◽  
Practical Implications ◽  
Night Markets

Purpose – The aim of this study is to explore the attractiveness of tourist night markets by looking at the dual nature of retail service and tourism from a supply-side perspective. Design/methodology/approach – The authors conducted field observations to understand the offerings at night markets and used content analysis to explore the attributes of vendors who operate there. Findings – The research reveals that the attractiveness of night markets derives from the diversity of service contents and local food, affordable consumption (the lowest unit prices, with products under US$3.3 comprising approximately 70 per cent of those offered), temple festivals and the various service attributes of vendors. These night market features generate physical perceptions and personnel perceptions among tourists. Vendor service attributes include performance, empathy, responsiveness and courtesy. Unique and interesting performances comprise a special attribute of night markets that differ from other service industries. Practical implications – The results provide information on how tourism officials can promote night markets as tourist destinations and what kinds of vendor service attributes please tourists the most. Originality/value – This study expands on the literature that discusses perceptual attributes to tourist street markets by exploring the service contents of these markets and by identifying the service attributes of vendors.

The travel industry in 2018 – setting the scene for the future

2018 ◽  
Vol 10 (6) ◽  
pp. 712-716
Author(s):  
Javier González-Soria Moreno de la Santa
Keyword(s):  
Design Methodology ◽  
Digital Transformation ◽  
Content Type ◽  
Travel And Tourism ◽  
Tourist Destinations ◽  
The Future ◽  
Challenges And Opportunities ◽  
Travel Industry ◽  
Practical Implications

Purpose The purpose of the paper is to identify key challenges and opportunities for tourist destinations. Design/methodology/approach The paper provides an analysis and discussion of travel and hospitality trends. Findings The major travel and tourism trends are: the unstoppable digital transformation of the travel industry; the dominance of travel online for information and bookings; advancing complexity in traveller acquisition; and new tourism power is in the East. Practical implications The paper clarifies a number of potential issues and problems and offers possible mitigating measures. Originality/value Offers insights based on an expert reading of the present.

Halal food credence: do the Malaysian non-Muslim consumers hesitate?

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Mas Wahyu Wibowo ◽  
Dudi Permana ◽  
Ali Hanafiah ◽  
Fauziah Sh Ahmad ◽  
Hiram Ting
Keyword(s):  
Design Methodology ◽  
Grocery Stores ◽  
Kuala Lumpur ◽  
Content Type ◽  
Food Knowledge ◽  
Credence Attributes ◽  
Foreign Countries ◽  
Halal Food ◽  
Main Message ◽  
Practical Implications

Purpose The purpose of this paper is to introduce the variable of halal food knowledge (HFK) into the theory of planned behavior framework to investigate Malaysian non-Muslim consumers’ decision-making process in purchasing halal food. Design/methodology/approach Data were collected through 350 distributed questionnaires toward non-Muslim consumers on five most visited grocery stores (hypermarket-based) in Kuala Lumpur and Selangor. The collected data was analyzed by using Statistical Package for Social Sciences and SmartPLS. Findings Purchasing halal food remain an uneasy task for the non-Muslim consumers, thus rely on their personal evaluation and closest relative’s approval. Research limitations/implications This study is focusing only on two halal food credence attributes namely health attribute and animal-friendly attributes. Practical implications Both health and animal friendly credence attributes of halal food should be the main message to be conveyed to the non-Muslim consumers. In addition, the inclusion of non-Muslim consumers within the Malaysian halal ecosystem might provide a solution to tackle the resistance of halal food from foreign countries. Originality/value The value of this study is the finding of halal food credence attributes of health and animal friendly, which are the dimensions of HFK.

The relevance of relational capabilities in collaborative decisions

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Valentina Della Corte ◽  
Massimo Aria ◽  
Giovanna Del Gaudio ◽  
Jay Brian Barney ◽  
Cihan Cobanoglu ◽  
...  
Keyword(s):  
Design Methodology ◽  
Social Implications ◽  
Content Type ◽  
Tourist Destinations ◽  
Confirmatory Factor ◽  
The Usa ◽  
Relational Capabilities ◽  
Practical Implications ◽  
Gain Access

Purpose This study aims to focus on inter-firm collaboration, exploring the main capabilities that can make a business more or less open to collaboration; it also considers the role of both firm-specific and relationship-specific capabilities. The paper proposes a model that can be used to study how the combination of the two categories of capabilities determines a firm’s approach to collaboration. Design/methodology/approach Through a survey of high-end hotels in tourist destinations in Italy and the USA, this paper tests variable connected with firm-specific and relationship-specific aspects, using confirmatory factor analysis. Findings Firms with greater capabilities are less open to cooperation; weaker firms with fewer resources appear to be more inclined to cooperate, probably to gain access to resources and competencies they do not possess. Research limitations/implications From a scientific perspective, this paper suggests an analysis based on both individual and relational capabilities when deciding whether to collaborate, while most studies based on a relational view just consider relational capabilities. The study could be enlarged to other countries and contexts. Practical implications From a practical perspective, it indicates the importance of accounting for different and sometimes diverging aspects when deciding to cooperate. Social implications In terms of social implications, it shows that, apart from the relational capabilities they have, potential partners can decide not to collaborate. Originality/value The paper suggests a method of analyzing both individual and relational capabilities when deciding whether to engage in a collaboration. It shows that firms’ behavior does not necessarily depend on the firm’s relational capabilities.

Sign in / Sign up

Export Citation Format

Share Document