Service development in small companies: a communication and learning process

2014 ◽  
Vol 21 (3) ◽  
pp. 489-504 ◽  
Author(s):  
Patrik Gottfridsson
Keyword(s):  
Design Methodology ◽  
Qualitative Method ◽  
Development Process ◽  
Service Development ◽  
Small Companies ◽  
Content Type ◽  
Traditional Service ◽  
Development Processes ◽  
Development Area ◽  
Development Literature

Purpose – The purpose of this paper is to improve the understanding of how individually designed services are actually developed in small companies. Design/methodology/approach – This study focuses on a small number of enterprises over a relatively long period. The study has been using a qualitative method based on repeated interviews. Findings – The findings in this study show that there is no such thing as formal and/or structured development processes within the companies that were studied. The development process is more focused on how to, in an informal way, get hold of knowledge and other resources that are needed in order to create the new service. The development process can therefore be described as an intellectual and interactive process that involves cooperation within and between a changing set of actors and intervening parties, who all strive to create the knowledge that is needed in order to form new service offerings. Originality/value – The main contribution of this study is to bring new perspectives into the service development area, and thereby highlight other aspects that the traditional service development literature has been focusing on, i.e. intra-organisation service development.

Divergent goals in supplier-customer co-development process: an integrated framework

2015 ◽  
Vol 30 (3/4) ◽  
pp. 290-301 ◽  
Author(s):  
Minna Oinonen ◽  
Anne Maarit Jalkala
Keyword(s):  
Development Process ◽  
New Technology ◽  
Theory Approach ◽  
Multiple Perspectives ◽  
Content Type ◽  
Development Processes ◽  
Development Literature ◽  
Business To Business ◽  
Grounded Theory Approach ◽  
Practical Implications

Purpose – Innovations in business-to-business markets often result from co-development activities between multiple actors, all of which have their own goals for the collaboration. The purpose of this paper is to study how the actors’ divergent goals reflect on their perceptions of the supplier-customer co-development process. Design/methodology/approach – A grounded theory approach is adopted to reveal the actors’ perceptions of eight studied supplier-customer co-development processes, of which, four also involve an expert partner. Findings – The findings suggest that because of the supplier’s aim to commercialize the resulting product, a supplier has a wider ranging perception of the co-development process, whereas the customer and expert partner focus on those phases that support their goals to improve the efficiency of the process or to develop new technology. Practical implications – As each actor operates according to its own goals and is involved in those phases of the process that facilitates their achievement, the study recommends that managers consider each actor’s goals which are reflected on their perception of the co-development. Originality/value – This is among the first studies to focus on the co-development process from multiple perspectives and include data from various actors involved in the process. The paper contributes to the co-development literature both by presenting actors’ divergent perspectives on the process and proposing an empirically grounded dyadic framework of the supplier-customer co-development process.

Different actors’ roles in small companies service innovation

2014 ◽  
Vol 28 (7) ◽  
pp. 547-557 ◽  
Author(s):  
Patrik Gottfridsson
Keyword(s):  
Development Process ◽  
Research Question ◽  
Service Innovation ◽  
Service Development ◽  
Small Companies ◽  
Content Type ◽  
Innovation Research ◽  
Starting Point ◽  
External Actors ◽  
Initial Starting

Purpose – The purpose of the study is to create an initial understanding of how various internal and external actors contribute to the development of new services based on the research question considering “which different actor takes part in small companies’ service development processes in order giving access to the resources needed and what roles do they play?” Design/methodology/approach – Due to the lack of previous studies within the area, the focus in this study has been to use a qualitative method to reach a deeper insight about how small companies’ service development could be described, as seen from an actor’s perspective. Findings – Based on the empirical analysis, the study identifies seven main categories of actors who were involved in the service-development process that contributes with different types of resources and their role varies during the development process. The actors and their roles are presented in a model giving initial understanding how various internal and external actors contribute to the development of new services. Research limitations/implications – Using a qualitative approach, the research results may lack generalizability. Instead, the findings should be seen as an initial starting point for further studies. Practical implications – The paper’s highlight a number of actor roles that need to be handled to create possibilities for small companies’ service development. Originality/value – The paper fills a research gap in the service innovation research. Traditionally, this research has been focused on larger companies, with a focus on what happens inside the companies.

scholarly journals The co-creation experience from the customer perspective: its measurement and determinants

2015 ◽  
Vol 26 (2) ◽  
pp. 321-342 ◽  
Author(s):  
Katrien Verleye
Keyword(s):  
Design Methodology ◽  
New Product ◽  
Customer Experience ◽  
Service Development ◽  
Content Type ◽  
Customer Heterogeneity ◽  
Customer Perspective ◽  
Development Processes ◽  
The Impact ◽  
Insight Into

Purpose – Companies increasingly opt for co-creation by engaging customers in new product and service development processes. The purpose of this paper is to provide insight into the customer experience in co-creation situations and its determinants. Design/methodology/approach – The conceptual framework addresses the customer experience in co-creation situations, and its individual and environmental determinants. To examine the degree to which these determinants affect the customer experience in co-creation situations, the author starts by proposing and testing a multidimensional co-creation experience scale (n=66). Next, the author employs an experiment to test the hypotheses (n=180). Findings – Higher levels of customer role readiness, technologization, and connectivity positively affect different co-creation experience dimensions. The impact of these dimensions on the overall co-creation experience, however, differs according to customers’ expectations in terms of co-creation benefits. Therefore, the author concludes that the expected co-creation benefits determine the importance of the level of customer role readiness, technologization, and connectivity for the co-creation experience. Originality/value – This research generates a better understanding of the co-creation experience by providing insight into the co-creation experience dimensions and their relative importance for customers with different expectations in terms of co-creation benefits. Additionally, this research addresses the implications of customer heterogeneity in terms of expected co-creation benefits for designing co-creation environments, thereby helping managers to generate more rewarding co-creation experiences for their customers.

Heritage potential's mobilisation: challenges and development prospects the case of Guelma in Algeria

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Mouna Zerti ◽  
Bouba Lezzar Benrachi
Keyword(s):  
Cultural Heritage ◽  
Design Methodology ◽  
Qualitative Method ◽  
Development Process ◽  
Local Development ◽  
Territorial Development ◽  
Content Type ◽  
Raising Awareness ◽  
Classification Procedures ◽  
Development Prospects

PurposeThe region of Guelma, located in the northeast of Algeria, is characterised by its important natural and cultural heritage. This heritage is ignored and abandoned, which leads to its degradation and even its disappearance. Thus, it is imperative to seek to know and understand the reasons for this situation. This study aims to reveal the constraints of heritage promotion and its staging through its insertion in the development process.Design/methodology/approachA hypothetical–deductive approach based on a qualitative method using surveys was carried out on the knowledge of the heritage of Guelma by the actors concerned. The laws and classification procedures were interpreted to identify the heritage's stakes to ensure sustainable local development through tourism.FindingsThe results show the lack of recognition of the natural and cultural heritage by the region's population, the cumbersome, long and complex classification procedure. The weakness of the offer in terms of tourist infrastructures constitutes a handicap to the valorisation of the heritage and prevents the enhancement and development of tourism. Systematically, heritage does not contribute to the local and territorial development of the Guelma region.Originality/valueThe article underlines the importance of raising awareness among the various heritage stakeholders and actors, and first, the population, of the value of their natural and cultural heritage to make it profitable and a driving force for local and territorial development.

scholarly journals Designing for the satisfaction of high-level needs

2014 ◽  
Vol 26 (6) ◽  
pp. 639-649 ◽  
Author(s):  
Petter Stenmark ◽  
Johan Lilja
Keyword(s):  
Customer Satisfaction ◽  
Design Methodology ◽  
Service Innovation ◽  
New Product ◽  
Service Development ◽  
Content Type ◽  
The Creation ◽  
High Level ◽  
Satisfaction Surveys

Purpose – The purpose of this paper is to introduce a methodology that can support the process of understanding and designing for the satisfaction of high-level needs in practice. The satisfaction of high-level needs has seldom been in focus when it comes to customer satisfaction surveys or the process of new product or service development. However, needs do occur on various levels, and the satisfaction of high-level needs actually appears to have the greatest potential for the creation of loyalty among customers and customer satisfaction. The satisfaction of high-level needs has furthermore been pointed out as a strategy for the creation of attractive quality. Design/methodology/approach – The paper is based on literature studies and the application of the Ideation Need Mapping (INM) methodology in a specific case. Findings – The paper presents the INM methodology that could be used for guiding product and service innovation in practice. More specifically, the methodology supports the process of understanding and designing for the satisfaction of high-level needs. Originality/value – This paper aims to contribute to envisioning and demonstrating how the understanding of, and design for, satisfaction of high-level needs can be done in practice.

Learning during developing and implementing new bank offerings

2005 ◽  
Vol 23 (1) ◽  
pp. 54-72 ◽  
Author(s):  
Eric Stevens ◽  
Sergios Dimitriadis
Keyword(s):  
Learning Strategies ◽  
Qualitative Methodology ◽  
Development Process ◽  
Development Project ◽  
Longitudinal Case Study ◽  
Learning Mechanisms ◽  
Content Type ◽  
Development Processes ◽  
Informal Development

PurposeKnowledge of the management issues for developing new bank offerings efficiently is limited. Furthermore, recent research suggests that organisational learning can contribute greatly to the success of innovation projects. The aims of this paper are to provide a detailed description of the development process of a new financial product and to identify learning actions that may contribute to its effectiveness.Design/methodology/approachReports findings from a qualitative, longitudinal case study of a well‐known French bank.FindingsThe results revealed an informal development process consisting of a sequence of issues to solve and decisions to make.Research limitations/implicationsThough observations fit with the theoretical model, the findings cannot be generalized due to the use of a qualitative methodology. Thus, selecting a development project that brings variance to the scope and degree of innovativeness could enrich the observed learning mechanisms. Second, as services are very heterogeneous, further research should be done on the development processes of different new services, for example standardised versus customised. Third, mechanisms of adoption or avoidance of learning procedures remain to be explored extensively. Understanding the reasons of choice and adoption of learning strategies according to the environment and nature of the project could lead to further managerial recommendations.Practical implicationsImplications for banks to encourage learning during innovation are discussed and several opportunities for further research are suggested.Originality/valueAn informal development process is revealed, consisting of a sequence of issues to solve and decisions to make. Multiple learning actions and strategies are identified that enhance process effectiveness and efficiency.

The prosocial leadership development process as a means to prepare the next generation of organizational leaders

2018 ◽  
Vol 26 (3) ◽  
pp. 225-237
Author(s):  
Timothy Ewest
Keyword(s):  
Social Justice ◽  
Leadership Development ◽  
Design Methodology ◽  
Development Process ◽  
Leadership Behaviors ◽  
Pedagogical Practices ◽  
Organizational Leaders ◽  
Content Type ◽  
Social Challenges ◽  
Practical Implications

Purpose This paper aims to outline the prosocial leadership development process for guiding pedagogical and social justice course goals as a means to foster prosocial leadership values within the millennial generation. Design/methodology/approach The paper is guided by a social justice framework and proven classroom pedagogies as a means to align millennial characteristics within the four stages of the prosocial leadership development process. Findings An educational rubric is provided as a means to guide classroom pedagogies, course goals and millennial characteristics through a prosocial leadership development process. Research limitations/implications The paper is conceptual in nature, and therefore, theoretical correspondence remains speculative. Practical implications The research in this paper provided guidelines for educators to use pedagogical practices as a means to develop prosocial values as a basis for organizational leadership behaviors. Social implications This leadership development process when facilitated through proven pedagogical techniques (guided by established social justice curriculum goals) and is within the context of millennial characteristics (those born between the years 1982 and 2005) becomes catalytic in empowering leaders to be a remedy for the world’s environmental and social challenges. Originality/value This paper connects characteristics of millennials to a prosocial leadership development model.

scholarly journals Opinions of Teacher Candidates on the Usage of Mobile Applications in the Multimedia Development Processes

2018 ◽  
Vol 12 (2) ◽  
pp. 27 ◽  
Author(s):  
Fezile Ozdamli ◽  
Erinc Ercag
Keyword(s):  
Mobile Applications ◽  
Teacher Candidates ◽  
Qualitative Method ◽  
Development Process ◽  
Effective Communication ◽  
Project Development ◽  
Multimedia Development ◽  
The Future ◽  
Development Processes

<p class="0abstract">In order that mobile applications can be employed successfully in education, the opinions of teachers for using these applications must be identified and improved. For these reasons, the purpose of this study is to identify the opinions of teacher candidates, who are teachers of the future, on the usage of mobile applications in the process of multimedia project development. This study which was conducted with the purpose of identifying the opinions of teacher candidates on usage of mobile applications in education as means of communication employed qualitative method. Results is that using mobile applications in multimedia project development process attracted the attention of students and ensured effective communication.</p><p class="0abstract"> </p>

Should my firm adopt cloud computing?

2019 ◽  
Vol 35 (10) ◽  
pp. 15-17
Keyword(s):  
Cloud Computing ◽  
Design Methodology ◽  
Service Innovation ◽  
Small Companies ◽  
Content Type ◽  
Computing Services ◽  
Product Service ◽  
Cloud Computing Services ◽  
Pertinent Information ◽  
Practical Implications

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings This research paper concentrates on factors that determine the propensity of large and small European companies to adopt cloud computing services. The results demonstrate that companies of all sizes can benefit from CC as a strategic vehicle for reducing ICT costs, for achieving product/service innovation, and to save costs on their sophisticated administrative systems. Furthermore some additional factors apply only to small companies. Originality/value The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Evaluation of the adaptive reuse potential of historic buildings and proposition of preventive-protective measures

2020 ◽  
Vol 38 (3) ◽  
pp. 493-507
Author(s):  
Ali Asghar Sharifi ◽  
Amir Hossein Farahinia
Keyword(s):  
Decision Making ◽  
Design Methodology ◽  
Qualitative Method ◽  
Adaptive Reuse ◽  
Decision Making Process ◽  
Historic Buildings ◽  
Protective Measures ◽  
Content Type ◽  
Viable Solution ◽  
Useful Life

PurposeThis study aims to render a pattern for heritage restoration in the context of reusing historic buildings, to assist the authorities with decision-making process on the most appropriate time during the building’s life cycle. Here, the adaptive reuse potential (ARP) model is used to find the most appropriate time for adaptive reuse and calculating the useful life as well as the potentiality of the Amir Nezam House so a viable solution can be put forward.Design/methodology/approachIn this research, a quantitative and qualitative method is adopted to evaluate the useful life and potentiality of the Amir Nezam House of Tabriz to determine the most appropriate time for next intervention.FindingsResults show that the potential (ARP score) of the Amir Nezam House is increasing, the value of which will be greater than 50 percent by the next few years. Evaluations show that the most appropriate time for further intervention is the year 2035.Originality/valueThe significance of this research lies within the objective of proposing a preventive and protective schedule for historic buildings before they reach their life expectancy with an emphasis on environmental, economic, social and functional sustainability as well as environmental impacts. ARP model has been applied to implement this concept in the Amir Nezam House, Tabriz, Iran.

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