The more, the better? Effects of transparency tools and moderators on the perceived credibility of news articles

Journalism ◽  
2021 ◽  
pp. 146488492110606
Author(s):  
Jakob Henke ◽  
Stefanie Holtrup ◽  
Wiebke Möhring
Keyword(s):  
Source Credibility ◽  
Online Experiments ◽  
Total N ◽  
Perceived Credibility ◽  
Moderating Factors ◽  
Cognitive Involvement ◽  
National Newspaper ◽  
Newspaper Articles

Transparency is often discussed as a way to increase the public’s perception of journalism. While its adoption by newsrooms is relatively well studied, only a few studies have investigated its effects on news users’ credibility judgments. We build on research about transparency effects and report the results of two online experiments (total N = 2262), one with a local and one with a national newspaper frame. Our results suggest that transparency does not affect the perceived message and source credibility newspaper articles and that moderating factors such as cognitive involvement and media skepticism are more important predictors of credibility assessments.

Audiovisual Advertising

2021 ◽  
pp. 774-793
Author(s):  
Madelijn Strick
Keyword(s):  
Film Music ◽  
Essential Elements ◽  
Vital Role ◽  
Future Studies ◽  
Mediating Role ◽  
Moderating Factors ◽  
Short Films ◽  
Cognitive Involvement ◽  
Plot Structure

Narrative advertisements (i.e. ads that resemble short films that include characters, drama, and plot structure) are increasingly popular on TV and on the Internet. As in almost any film, music can play a vital role in the experience and impact of narrative ads. This chapter identifies psychological transportation as an important mediator between music and persuasion by narrative ads. Transportation refers to a strong emotional and cognitive involvement in the ad, a sense of being “lost” in the narrative. Previous studies show that transportation plays a mediating role in various aspects of persuasion, such as changing viewers’ beliefs, attitudes, and even behavior. This chapter begins with an overview of the literature on psychological transportation, focusing on its essential elements, moderating factors, and consequences for persuasion. The author then discusses the intriguing possibility that music plays an important role in promoting psychological transportation into narrative ads and reviews initial experimental evidence supporting this idea. Special attention will be paid to the role of “moving” (i.e. intensely emotional and chills-evoking) music, as it appears to be particularly effective in eliciting psychological transportation. Finally, the chapter closes with some enduring questions to be addressed in future studies.

COVID-19 containment and control: Information source credibility and adoption of prevention strategies among residents in South West Nigeria

2021 ◽  
Vol 13 (2) ◽  
pp. 235-251 ◽  
Author(s):  
Mustapha Adeniyi Adeitan ◽  
Ngozi Joy Onyechi ◽  
Ozioma Omah
Keyword(s):  
Online Survey ◽  
Information Sources ◽  
Source Credibility ◽  
Information Source ◽  
Pearson Correlation ◽  
Preventive Strategies ◽  
Perceived Credibility ◽  
South West ◽  
Sampling Procedures ◽  
And Control

The outbreak of COVID-19 pandemic has generated unprecedented information on preventive strategies aimed at containment and control of the disease. This study examined the relationship between perceived credibility of information sources and adoption of COVID-19 preventive strategies among residents in South West Nigeria. The study adopted Elaboration Likelihood Model (ELM), while online survey and in-depth interview (IDI) were employed as the research designs. Convenience and purposive sampling procedures were used in the selection of 259 respondents and ten participants who were 18 years and above. Data were generated using questionnaire and interview guide. Descriptive statistics, Pearson correlation and multiple bootstrapping comparison test were used to analyse quantitative data, while qualitative data were transcribed and direct quotations that represented the participants’ opinions were used for the analysis. Key findings showed that expertise and trustworthiness determined the credibility of information sources while television was perceived as the most credible source of information. A significant relationship exists between perceived credibility of information sources and adoption of preventive measures. These findings highlight the need for preventive strategies to be disseminated through credible information sources.

scholarly journals CREMOR: CREdibility Model on Online Reviews-How people Consider Online Reviews Believable

2017 ◽  
Vol 10 (7) ◽  
pp. 56 ◽  
Author(s):  
Patrizia Grifoni ◽  
Fernando Ferri ◽  
Tiziana Guzzo
Keyword(s):  
Purchase Intention ◽  
Source Credibility ◽  
Online Reviews ◽  
Online Information ◽  
Perceived Credibility ◽  
Product Service ◽  
Fake Reviews ◽  
The Impact ◽  
The Web

The Internet is deeply changing how buyers and sellers interact in the marketplace. The Web enables consumers to be informed on their purchases both online and offline thanks to crowdsourced reviews. However, recent studies have found evidence that online consumers review could be not truthful as some users such as owners, competitors, paid users, sometimes post fake reviews. In this context the question of credibility is becoming more and more relevant in the Web 2.0 environment in which the concepts of social influence and electronic word of mouth are acquiring a great importance. The user’s perception of online reviews can influence source credibility and the perception of the quality of a product/service, as well as the likelihood that someone will purchase the product/service. This study proposes a model that analyses elements that influence online information credibility and the impact of the perceived credibility on purchase intention.

What’s in a “Username”? The Effect of Perceived Anonymity on Herding in Crowdfunding

2021 ◽  
Author(s):  
Yang Jiang ◽  
Yi-Chun (Chad) Ho ◽  
Xiangbin Yan ◽  
Yong Tan
Keyword(s):  
Source Credibility ◽  
Early Stage ◽  
Conventional Wisdom ◽  
Related Factors ◽  
Data Set ◽  
Perceived Credibility ◽  
Unique Data ◽  
Negative Factor ◽  
Lower Extent ◽  
Positive Effect

This research investigates whether and how predecessors’ usernames—as evaluated from a perspective of perceived anonymity—affect successors’ herding momentum through the varying extent of perceived source credibility. Using a unique data set collected from a leading debt-based crowdfunding platform, we classify lenders’ usernames as either anonymous or real-seeming, with the latter referring to usernames that seem to reveal one’s legal name. We find that successors demonstrate weaker herding momentum toward predecessors who are presented with real-seeming usernames than anonymous ones. This finding, which we attribute to a lower extent of perceived credibility resulting from a nonconforming behavior, challenges the conventional wisdom that considers anonymity a negative factor for source credibility. Further, we demonstrate the importance of risk-related factors, in that the uncovered positive effect of perceived anonymity on herding is accentuated in the early stage of the fundraising period. Our findings provide actionable insights for platform owners to utilize the user heterogeneity with respect to perceived anonymity and hence perceived credibility in herding. These findings are also informative for borrowers who desire to exert effort to encourage participation from the crowd.

scholarly journals Narratives of freedom reduce conservative opposition to a universal basic income policy and welfare-related stereotypes

2021 ◽  
Author(s):  
Catherine Thomas ◽  
Gregory M Walton ◽  
Ellen Reinhart ◽  
Hazel Markus
Keyword(s):  
Social Exclusion ◽  
Policy Support ◽  
Welfare Recipients ◽  
Intergroup Attitudes ◽  
Income Policy ◽  
Individual Freedom ◽  
Basic Income ◽  
Online Experiments ◽  
Total N ◽  
The Us

Inequality and deep poverty have risen sharply in the US since the 1990s. Simultaneously, support for cash-based welfare has fallen among conservatives, who hold more stigmatizing beliefs about welfare recipients. Universal Basic Income (UBI)—a policy that proposes to give cash to all citizens to meet basic needs—aims to combat both economic and social exclusion through its features of unconditionality and universality. Yet, across three online experiments with convenience samples of US adults (total N=1,895), we found that these unique policy details alone were not sufficient to garner bipartisan support. Extending the culture match and moral reframing literatures, we test the impacts of values-based narratives of UBI on policy support and intergroup attitudes. Only when UBI was communicated with a narrative emphasizing the bipartisan value of individual freedom did UBI mitigate opposition from conservatives and welfare-related stereotypes. Exploratory analyses suggest values alignment and values salience as drivers of these impacts.

Research on the Impact of Internet Word-of-Mouth on Film Consumption ingness of College Students

2021 ◽  
Vol 1 (1) ◽  
pp. 50-58
Author(s):  
Ju-Xiang Zhang ◽  
Keyword(s):  
College Students ◽  
Word Of Mouth ◽  
Source Credibility ◽  
Film Industry ◽  
Professional Knowledge ◽  
Content Quality ◽  
Perceived Credibility ◽  
Online Word Of Mouth ◽  
The Impact

In the context of the information age, consumers obtain information on products or services through online channels. Internet word-of-mouth has quickly become an emerging hotspot in the field of marketing, and its role in the film industry has become more prominent than before. Based on the relevant research of scholars, this paper constructs a research model to study the influence of film online word-of-mouth on college students’ consumption intention. Empirical research verified that source credibility, disseminator’s professional knowledge, word-of-mouth quality, word-of-mouth quantity, word-of-mouth potency, perceived credibility, network involvement, and receiver’s professional knowledge are positively correlated with college students’ film consumption intention. Based on the results, this study proposes a series of suggestions, such as improving the content quality of online word-of-mouth and the popularity of movies on the Internet to help movie companies effectively use online word-of-mouth to implement marketing.

scholarly journals Sense or Sensibility? Different Approaches to Cope With the COVID-19 Pandemic

2020 ◽  
Vol 50 (6-7) ◽  
pp. 746-752
Author(s):  
Alex Turrini ◽  
Daniela Cristofoli ◽  
Giovanni Valotti
Keyword(s):  
New York ◽  
Comparative Analysis ◽  
Public Sector ◽  
Systematic Analysis ◽  
The Public ◽  
National Newspaper ◽  
Newspaper Articles ◽  
Convention Centers

The paper qualitatively infers which factors allow public administrations to be quick when an emergency, such as the COVID-19 pandemic, occurs. For this purpose we analyze the same type of intervention (i.e. conversion of convention centers into makeshift hospitals for coronavirus patients) in two different geographical settings (i.e. New York (USA) and Milan (Italy)) and we trace the two processes on the basis of a systematic analysis of national newspaper articles. The comparative analysis reveals that there is no one single best way to manage emergencies successfully, and it sheds light on which conditions might drive different modes of intervention from the public sector in emergencies and beyond.

Information Source Credibility and Job Seekers’ Intention to Apply: The Mediating Role of Brands

2018 ◽  
Vol 21 (3) ◽  
pp. 743-762
Author(s):  
Shiksha Gupta ◽  
Gordhan K. Saini
Keyword(s):  
Information Sources ◽  
Source Credibility ◽  
Corporate Communication ◽  
Corporate Brand ◽  
Customer Reviews ◽  
Mediating Role ◽  
Perceived Credibility ◽  
Employer Brand ◽  
The Relationship

In this article, we first examine the role of perceived credibility of three information sources—customer reviews, employee testimonials and corporate communication in influencing a job seeker’s intention to apply; second, we examine the mediating role of three brand application levels (i.e., product brand, employer brand and corporate brand) between the perceived credibility of information sources and a job seeker’s intention to apply. Using a standard questionnaire, data from 385 respondents were collected and analysed using structural equation modelling (SEM). The results show that for intention to apply, the perceived credibility of employee testimonials and corporate communication was higher than the perceived credibility of customer reviews. The employer brand ‘fully’ mediates the relationship between the perceived credibility of employee testimonials and intention to apply, while the corporate brand ‘partially’ mediates the relationship between the perceived credibility of corporate communication and intention to apply. Human resource (HR) managers may thereby use employee testimonials for attracting a greater number of applications, and such recruitment communications can be complemented by corporate communication for recruitment effectiveness. Organizations looking to improve their employer brand may focus on using employee testimonials and corporate communication as their principle branding activities. This study contributes to literature related to boundary spanning benefits of strong brands.

scholarly journals Users’ Perspective on the Credibility of Social Media Influencers in Romania and Germany

2019 ◽  
Vol 21 (1) ◽  
pp. 31 ◽  
Author(s):  
Delia Balaban ◽  
Maria Mustățea
Keyword(s):  
Social Media ◽  
Source Credibility ◽  
Opinion Leaders ◽  
Credibility Theory ◽  
Group Discussions ◽  
Perceived Trust ◽  
Perceived Credibility ◽  
Source Credibility Theory ◽  
Social Media Platforms ◽  
Relevant Component

The present research addresses the issue of source credibility of social media influencers from the perspective of users. Social media influencers are defined as online personalities with a large number of followers, across one or several social media platforms. They have a complex role, being content creators, online opinion leaders, and even entrepreneurs. Influencer marketing is becoming a more and more relevant component of current advertising campaigns worldwide. A consistent body of literature has underlined the importance of source credibility for the effectiveness of advertising. Recent researches on Source Credibility Theory (Teng et al, 2014; Djafarova & Rushworth, 2016; Munnukka et al 2016; Lou &Yuan, 2018) have stressed the influence of trustworthiness, expertise, similarity and attractiveness as elements of source credibility on perceived trust in influencer marketing. In order to gain better insights, we chose to conduct qualitative research that can allow us an in-depth perspective on the phenomenon of source credibility in influencer marketing. We carried out four group discussions in Germany and five in Romania. We explored the differences and similarities regarding the users’ perception of the perceived credibility of social media influencers.

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