Incorporating Human Factors Into a Healthcare System’s COVID-19 Communication Strategy

2021 ◽  
Vol 10 (1) ◽  
pp. 175-179
Author(s):  
Rebecca L. Butler ◽  
Ann Katherine Hoobler ◽  
Lucy C. Stein ◽  
Erica S. Hoenig ◽  
Laura M. Lee ◽  
...  
Keyword(s):  
Human Factors ◽  
Healthcare System ◽  
Communication Strategies ◽  
Clinical Information ◽  
Effective Communication ◽  
Healthcare Systems ◽  
User Feedback ◽  
Communication Strategy ◽  
Successful Communication

The COVID-19 era has been an age of change for healthcare systems worldwide. At the beginning of the pandemic in particular, there was a huge need to rapidly communicate new and constantly changing information with critical safety implications. Previously successful communication strategies were not adequate for this unprecedented challenge. At MedStar Health, the Quality & Safety team led a unique partnership between human factors experts, clinical teams, and the communications department to develop a three-pronged strategy for effective communication during the pandemic. This strategy incorporated the following components: 1) Using human factors and usability concepts to distill complex clinical information into easy-to-understand infographics for frontline associates; 2) Creating regular, succinct messaging to distribute the information and provide frequent updates throughout the healthcare system; and 3) Designing and maintaining a usable webpage where associates could access up-to-date information relevant to their specialty at any time, on or off the hospital network. This strategy, which was dynamic and adapted to user feedback, was supported by associates as a streamlined method for communicating important information throughout the pandemic.

Using stimulated recall to explore the use of communication strategies in English lingua franca interactions

2017 ◽  
Vol 6 (1) ◽  
pp. 1-27 ◽  
Author(s):  
Sara Kennedy
Keyword(s):  
Contextual Factors ◽  
Communication Strategies ◽  
Strategy Use ◽  
Communication Strategy ◽  
Strategy Research ◽  
Lingua Franca ◽  
Successful Communication ◽  
Stimulated Recall ◽  
Shared Goal ◽  
Strategy Types

AbstractIn this study, the communication strategy use of two pairs of English as a lingua franca (ELF) users was explored in relation to two contextual factors, the communicative goal and the ELF users’ thoughts and feelings about the interactions. The ELF users were video-recorded engaging in researcher-designed tasks which required sharing information to achieve a joint goal. Subsequent stimulated recall with individual speakers targeted instances of potential or actual difficulties in understanding. Recordings and transcripts of the paired tasks and stimulated recall were used to identify communication strategies used to address difficulties in understanding. Results showed that overall, 11 different strategy types were seen across both pairs of speakers. However, the pair which achieved the shared goal showed a different pattern of strategy use and of interaction than the pair which did not achieve the shared goal. The two pairs also differed in how they attributed responsibility for successful communication. These findings, discussed in the context of previous ELF communication strategy research, highlight benefits of investigating interlocutors’ contemporaneous thoughts and feelings and the ways in which communication strategies are used during interactions.

Communicating With “Tweens” in the Sport Industry: Practitioners’ Insights

2008 ◽  
Vol 1 (3) ◽  
pp. 286-300
Author(s):  
Laura Wood ◽  
Marijke Taks ◽  
Karen Danylchuk
Keyword(s):  
Communication Strategies ◽  
Effective Communication ◽  
Communication Strategy ◽  
Stage Model ◽  
Communication Platform ◽  
Semistructured Interviews ◽  
Sport Industry

The purpose of this study was to examine communication strategies used by marketing practitioners when targeting tweens (age 9–14) in a sport context. The examination’s main objective was to determine whether these strategies are similar to those depicted in the literature. Using Kotler et al.’s 5-stage model for effective communication, practitioners’ viewpoints of what constitutes an effective communication strategy were studied through the use of semistructured interviews (N = 5). Results revealed the benefit of using technology in a communication platform and the need to be up to date with the technologies used by youth. Another key finding relates to language. The youth market has a welldeveloped method of communicating with each other, and to reach and penetrate this group, marketers need to be well versed in the use of this language.

scholarly journals Implementing Health Literacy Intelligence during COVI-19 outbreak

2020 ◽  
Vol 30 (Supplement_5) ◽  
Author(s):  
G Leiras ◽  
M Arriaga ◽  
R Gaspar ◽  
B Raposo ◽  
S Domingos
Keyword(s):  
Health Literacy ◽  
Risk Perception ◽  
Communication Strategies ◽  
Effective Communication ◽  
Individual Characteristics ◽  
Communication Strategy ◽  
Necessary Condition ◽  
Informed Decisions ◽  
Threat Level ◽  
The Media

Abstract Background During events that involve health risks, people may feel the need personal and social resources to cope with the demands posed by event. Depending on their individual characteristics, people may perceive their resources as sufficient or as insufficient to face the situation. Risk perception analysis was conducted in Portugal during the COVID-19 outbreak, to develop communication strategies, customized to the changing needs, helping people make informed decisions. Methods Citizens messages on social networks of 3 official information sources, and 8 media sources were analyzed between 26th January and 5th March 2020. A sample of comments to publications related to COVID-19 were analyzed in 4-days periods and categorized. A qualitative theory-driven thematic analysis was carried out based on two global categories: Demands and Resources. From this analysis, the threat level ratio (Demands/Resources) was calculated. Results A total of 8,251 comments were analysed in 10 periods of 4 days of data collection, from 26th January to 5th March. The threat level ratio increased during the first 15 days of analysis, having its maximum (6.80) in the period between the 7th and 14th of February, mostly associated with the perceived danger associated with the lack of airports arrivals control from China. After the announcement of the first confirmed case of COVID-19 in a Portuguese citizen outside Portugal, on 23rd February, the risk perception increased 1,4% compared to the previous period of analysis. On the contrary, after announcing the first confirmed case in Portugal, on the 1st March, the risk perception decreased 1,6%, which is inferred to be associated with a shift in the media discourse and to the use of humour. Conclusions Awareness of risks is a necessary condition for people to adhere to the necessary recommendations to mitigate the crisis. During an epidemic, an effective communication strategy can become an opportunity to promote health literacy. Key messages Risk perception is essential to define effective communication strategies to promote health literacy and best practices among targeted populations. effective communication strategies customized to people’s needs and priorities help people making informed decisions during a public health emergency.

scholarly journals Communication Strategy of North Lombok District Disaster Board During Earthquake 2018

2019 ◽  
Vol 1 (3) ◽  
pp. 97
Author(s):  
Wayan Suadnya ◽  
Eka Putri Paramitha
Keyword(s):  
Natural Disaster ◽  
Disaster Management ◽  
Communication Strategies ◽  
Effective Communication ◽  
Communication Strategy ◽  
Management Board

Effective communication is essential in disaster management. Effectif communication is formed when accurate communication strategies is implemented. During the emergency phase of North Lombok District  (KLU) natural disaster earthquake strick effectif communication was not carried out asthe theory of communication strategies. This was due to the KLU District Disaster Management board (BPBD) not yet ready withwritten and web and internet based communication strategies. Information crisis during the emergency period was  conventionally handledtherefore data and informasion collection and analisis less accuratecaulead to slow distribution of data and information to publick and users. As a result casualties rescue and managementslow and inadequate, unequal,unfair and overlaping. Therefore for the up comming future BPBD KLUhas to have good written web and internet based communication strategies. Keywords: Communication, strategy, disaster, Lombok. 

Provider-Nurse Communication

2019 ◽  
pp. 113-129
Author(s):  
Anna Engeln ◽  
Hillary Giorgio Lippke
Keyword(s):  
Emergency Department ◽  
Communication Strategies ◽  
Effective Communication ◽  
Potential Barriers ◽  
Communication Breakdown ◽  
Communication Techniques ◽  
Successful Communication ◽  
Clinical Scenarios ◽  
Efficient Communication ◽  
Nurse Communication

This chapter provides an in-depth look at the barriers to achieving accurate and efficient communication in the emergency department setting and examines successful communication tools and strategies. Potential barriers that limit effective communication include environmental, interpersonal, and inadequate communication techniques. These barriers contribute to communication breakdown as well as inaccurate communication between providers and nurses, which can adversely affect patient care. This chapter highlights successful communication techniques to maximize teamwork and collaboration, develop effective communication skills, and systematize communication through the use of standardized communication strategies. Through specific problem-based clinical scenarios, this chapter will demonstrate the application of proven communication strategies to overcome barriers and achieve effective provider-nurse communication in the emergency department.

Communication strategies and co-construction of meaning in ELF: Drawing on “Multilingual Resource Pools”

2019 ◽  
Vol 8 (2) ◽  
pp. 179-210 ◽  
Author(s):  
Paola Vettorel
Keyword(s):  
Communication Strategies ◽  
Essential Element ◽  
Effective Communication ◽  
Mutual Understanding ◽  
Mutual Cooperation ◽  
Self And Other ◽  
Cooperative Strategies ◽  
Successful Communication ◽  
Construction Of Meaning ◽  
Compensation Device

Abstract Research into communication strategies and ELF is a thriving area of investigation, that has so far looked into cooperative strategies leading to successful communication and mutual understanding, or how miscommunication is resolved, above all in academic as well as business ELF (BELF) contexts, and, more recently, international students’ communities. ELF interactions have been shown to be characterized by the speakers’ mutual cooperation in the co-construction of meaning. Repetition, paraphrasing, as well as self- and other-repair and pre-emptive moves have emerged as important strategies, together with the exploitation of multilingual resources and repertoires. Communication strategies, rather than a mere compensation device, are thus to be considered an essential element in the process of effective communication, in that they are strategically used by speakers as part of “communicative capability.” This paper explores communication strategies emerging from data in the Leisure subsection of the VOICE corpus. Through a qualitative Conversation Analysis approach, the analysis focuses particularly on interactional strategies employed to ensure mutual understanding and effective communication. Data have been first analysed through keywords signalling request for clarification and/or repetition, and then qualitatively focusing on how individual multilingual resources are naturally deployed and shared in the strategic co-construction of meaning and comprehension, particularly as to concepts and ideas that are lingua-culturally connoted.

scholarly journals Toward effective government communication strategies in the era of COVID-19

2021 ◽  
Vol 8 (1) ◽  
Author(s):  
Bernadette Hyland-Wood ◽  
John Gardner ◽  
Julie Leask ◽  
Ullrich K. H. Ecker
Keyword(s):  
Crisis Communication ◽  
Communication Strategies ◽  
Public Support ◽  
Digital Technologies ◽  
Effective Communication ◽  
Communication Strategy ◽  
Response Efficacy ◽  
Government Communication ◽  
Governmental Intervention

AbstractSeveral countries have successfully reduced their COVID-19 infection rate early, while others have been overwhelmed. The reasons for the differences are complex, but response efficacy has in part depended on the speed and scale of governmental intervention and how communities have received, perceived, and acted on the information provided by governments and other agencies. While there is no ‘one size fits all’ communications strategy to deliver information during a prolonged crisis, in this article, we draw on key findings from scholarship in multiple social science disciplines to highlight some fundamental characteristics of effective governmental crisis communication. We then present ten recommendations for effective communication strategies to engender maximum support and participation. We argue that an effective communication strategy is a two-way process that involves clear messages, delivered via appropriate platforms, tailored for diverse audiences, and shared by trusted people. Ultimately, the long-term success depends on developing and maintaining public trust. We outline how government policymakers can engender widespread public support and participation through increased and ongoing community engagement. We argue that a diversity of community groups must be included in engagement activities. We also highlight the implications of emerging digital technologies in communication and engagement activities.

Using Binding Communication to Promote Conservation Among Hotel Guests

2015 ◽  
Vol 74 (3) ◽  
pp. 169-175 ◽  
Author(s):  
Lohyd Terrier ◽  
Benedicte Marfaing
Keyword(s):  
Low Cost ◽  
Communication Strategies ◽  
Communication Strategy ◽  
Communication Model ◽  
Classical Communication ◽  
Persuasive Message ◽  
Sustainable Behavior ◽  
And Behavior ◽  
Attitudes And Behavior

This research applies the binding communication model to the sustainable communication strategies implemented in most hotels. The binding communication model links a persuasive message with the implementation of a low-cost commitment to strengthen the link between the attitudes and behavior of those receiving the message. We compared the effectiveness of a classical communication strategy (n = 86) with that of a binding communication strategy (n = 101) to encourage guests to choose sustainable behavior. Our results show that using the binding communication strategy generates significantly more sustainable behavior in guests than using the classical communication strategy. We discuss our results and suggest future avenues of research.

STRATEGI KOMUNIKASI CROWDFUNDING PADA KOLASE.COM

2019 ◽  
Vol 2 (2) ◽  
pp. 177-187
Author(s):  
Venessa Agusta Gogali ◽  
Fajar Muharam ◽  
Syarif Fitri
Keyword(s):  
Social Media ◽  
Communication Strategies ◽  
Communication Strategy ◽  
New Method ◽  
Media Communication ◽  
Social Activists ◽  
Social Media Communication

Crowdfunding is a new method in fundraising activities based online. Moreover, the level of penetration of social media to the community is increasingly high. This makes social activists and academics realize that it is important to study social media communication strategies in crowdfunding activities. There is encouragement to provide an overview of crowdfunding activities. So the author conducted a research on "Crowdfunding Communication Strategy Through Kolase.com Through Case Study on the #BikinNyata Program Through the Kolase.com Website that successfully achieved the target. Keywords: Strategic of Communication, Crowdfunding, Social Media.

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