scholarly journals Pengaruh Entertainment, Irritating dan Informativeness Iklan di Website di Kalangan Mahasiswa

The Winners ◽  
2010 ◽  
Vol 11 (2) ◽  
pp. 179
Author(s):  
Edy Supriyadi ◽  
Lies Putriana
Keyword(s):  
Path Analysis ◽  
Multiple Regression ◽  
Significant Relationship ◽  
The Other ◽  
The Internet ◽  
Web Advertising ◽  
Independent Variables ◽  
Advantages And Disadvantages ◽  
Internet Users ◽  
Starting Point

There are several advantages and disadvantages and advertising via the Internet. The appeal of advertising may also arise from given information element, the element of comfort but also sometimes lead to disturbing or irritation elements. The limited number of Internet users in Indonesia and the different backgrounds of individual Internet users in Indonesia certainly provide a different assessment of the advertisements contained on the Internet. There are 3 factors which was the starting point to explain how consumers interpret the value of advertising, namely: informativeness, entertainment and irritation. This research aims to discover whether there is a relationship between entertainment, informativeness, and irritation toward advertising values and whether there is a relationship between entertainment and advertising values toward attitude towards web advertising using statistics tools of path analysis and multiple regression. The research shows that there is a significant relationship between independent variables such as informativeness, entertainment and irritation simultaneously toward the advertising value but there are no significant relationship between entertainment and informativeness toward the advertising value individually.  In the other model there is a significant relationship between informativeness, irritation and advertising values with the attitude towards web advertising.

The Relative Importance of Socioeconomic and Political Variables for Public Policy

1977 ◽  
Vol 71 (2) ◽  
pp. 559-566 ◽  
Author(s):  
Michael S. Lewis-Beck
Keyword(s):  
Public Policy ◽  
Path Analysis ◽  
Multiple Regression ◽  
Partial Correlation ◽  
Policy Outcomes ◽  
Statistical Techniques ◽  
Relative Importance ◽  
Simple Correlation ◽  
Independent Variables ◽  
Political Variables

Since Dawson and Robinson, a dominant issue in the quantitative study of public policy has been the relative importance of socioeconomic and political variables for determining policy outcomes. It is argued here that past efforts to resolve this issue have been unsatisfactory, largely because they relied on inadequate statistical techniques, i.e., simple correlation, partial correlation, or multiple regression. Coefficients from these techniques are irrelevant for all but the most peculiar models of public policy. In general, if the researcher wishes to assess the relative importance of independent variables, it will be necessary to resort to path analysis of a formally constructed causal model. The comparison of “effects coefficients,” derived from path analysis, is offered as the preferred means of evaluating independent variables, superior to comparisons of coefficients from simple correlation, partial correlation, or multiple regression. When the effects coefficients are actually calculated for a popular model of welfare policy, socioeconomic variables appear much more important than political variables, contrary to interpretations coming from the more traditional statistical techniques.

scholarly journals The Possibility of Using the Internet to Transform the Role of Its Users to Promoters of Medical Products in Jordan

2016 ◽  
Vol 11 (3) ◽  
pp. 163
Author(s):  
Muhamad Abu-Jalil ◽  
Ashraf Aaqoulah
Keyword(s):  
Internet Technology ◽  
The Internet ◽  
Interactive Communication ◽  
Medical Products ◽  
Independent Variables ◽  
Internet Users ◽  
Internet Information ◽  
Reduced Costs ◽  
Use Of Internet

This study aimed to identify the role of Internet technology in transforming the role of its users to promoters of medical products in Jordan. The study found that there are statistically significant effects of independent variables (multipurpose and advanced Internet programs, reduced costs of the use of Internet programs, collective and interactive communication via the Internet, and Internet information abundance and variety of its resources) on the dependent factor, which is transformation of the role of Internet users to promoters of medical products in Jordan. The study recommended increasing attention on networks to promote medical products in Jordan. This is consistent with the fact that promotion via networks has become an effective way to support and enhance the image of products and its delivery to the target group in all markets around the world.

scholarly journals Content and stylistic peculiarities of non-canonical Orthodox Internet Sermon in modern Russia

2019 ◽  
Vol 17 (3) ◽  
pp. 83-96
Author(s):  
Konstantin S. Sharov
Keyword(s):  
Social Groups ◽  
Digital Age ◽  
The Other ◽  
The Internet ◽  
Internet Users ◽  
The Social ◽  
The One ◽  
The Individual ◽  
Goals And Objectives ◽  
Technical Professions

The paper is concerned with a study of the changing content and style of non-canonical Christian religious preaching in the digital age. Special attention is paid to the analysis of modern rhetoric Christian preachers practice in their Internet channels, forums and blogs. It is shown that the content of the Internet sermon is largely determined by the Internet users themselves and the topics of their appeals. The fundamental characteristics of the content of the Internet sermon are: 1) focus on the individual, their private goals and objectives, not just on theological problems; 2) rethinking the phenomenon of the neighbour; 3) a shift from the Hesychast tradition of preaching the importance of inner spiritual concentration to the preaching of religious interactivity. The observed stylistic features of the digital preaching can be summarised as follows: 1) moving away from simple answers to the rhetoric of new questions addressed to the audience; 2) empathy, co-participation with a person in his/her life conflicts and experiences; 3) desire to share religious information, not to impose it; 4) resorting to various rhetorical techniques to reach different audiences; 5) a tendency to use slang, sometimes even irrespective of the audience’s language preferences and expectations. It should be pointed out that the Orthodox Internet sermon in the Russian Internet space has a dual and contradictory nature. On the one hand, this phenomenon can be regarded as positive for the Orthodox preaching in general, since it is a means of spreading Christian ideas in the social groups that do not constitute a core of parishioners of Orthodox churches, for example, schoolchildren, students, representatives of technical professions, etc. On the other hand, the effectiveness of such preaching is still unclear. Lack of reliable statistics as well as the results of the survey related to the Orthodox Internet preaching gives us no opportunity to judge about effectiveness or ineffectiveness of the phenomenon at this stage of its development.

scholarly journals CAPITAL STRUCTURE DETERMINANTS OF PLANTATION SUB-SECTOR COMPANIES IN INDONESIA STOCK EXCHANGE PERIOD 2014 – 2018

2020 ◽  
Vol 1 (3) ◽  
pp. 455-468
Author(s):  
Septian Wildan Mujaddid ◽  
Bambang Santoso Marsoem
Keyword(s):  
Capital Structure ◽  
Regression Model ◽  
Significant Relationship ◽  
Stock Exchange ◽  
The Other ◽  
Corporate Liquidity ◽  
Independent Variables ◽  
Other Hand

The purpose of this study is to analyze the factors that influence the Debt to Asset Ratio which is a proxy of Capital Structure as the dependent variable. The independent variables studied as determinants of Capital Structure (DAR) include Size (SIZE), Profitability (ROA), Asset Structure (SA), and Corporate Liquidity (CR) using regression model. The population in this study are plantation sub-sector companies listed on the Indonesia Stock Exchange for the period 2014 - 2018. The findings suggest that ROA negatively significant affect DAR, while SA positively significant affect DAR. On the other hand, both SIZE & CR have no significant relationship with DAR

scholarly journals The Development of Company Profile Website for CV. Rian using Waterfall Model SDLC

2020 ◽  
Vol 1 (2) ◽  
pp. 75-85
Author(s):  
Irma Amelia Dewi ◽  
Lisye Fitria ◽  
Arie Desrianty ◽  
Alif Ulfa Afifah ◽  
M. Faishal Dzaky
Keyword(s):  
Life Cycle ◽  
Small Businesses ◽  
The Other ◽  
The Internet ◽  
Server Side ◽  
Internet Users ◽  
Development Life Cycle ◽  
Access Information ◽  
Waterfall Model ◽  
A Company

Nowadays, the benefits of using the internet can be felt in society or even in the industrial world, either for business or just for entertainment purposes. Until 2017, Indonesia is one of the countries with the highest internet users globally, with around 112,6 million internet users. On the other hand, many small businesses have not used the internet to advertise their products. This project's main objective is to design and develop a company profile website of CV Rian as one of the brick micro-industry in Nagrek, West Java, enabling people to search and access information easily and quickly. This project uses Waterfall Model as Sofware Development Life Cycle (SDLC), MySQL as the database, and PHP for server-side scripting. The database is used for storing posts, admin data, and images. 

scholarly journals A Study on Two New Chinese Mandarin Phrases “Jiang Zhen” (讲真) and “Lao Siji” (老司机) from the Three Dimensions of Language

2016 ◽  
Vol 2 (1) ◽  
pp. 86
Author(s):  
Aihua Wen
Keyword(s):  
Real Life ◽  
The Other ◽  
Three Dimensions ◽  
The Internet ◽  
The Public ◽  
Other Hand ◽  
Internet Users ◽  
Southern Chinese ◽  
New Meanings ◽  
Chinese Dialects

Internet users have given two existing phrases in Chinese, “Jiang Zhen” and “Lao Siji” new second definitions. “Jiang Zhen” which exists in some southern Chinese dialects is gradually becoming a new Mandarin phrase. The phrase’s meaning is being transformed and this new meaning is being used by Chinese netizens. This new and transformed meaning has spread quickly throughout the internet. On the other hand, “Lao Siji” now has several new meanings and has become more popular in online and real life conversations. From the three dimensions of language namely semantics, syntax and pragmatics, the two new phrases have their intrinsic connotations. Currently, different sections of the public hold different attitudes to these two new phrases, so their vitality is still waiting for the test of time.

scholarly journals APLIKASI MODEL E-MARKETPLACE DALAM E-AGRIBUSINESS

MEDIAGRO ◽  
2019 ◽  
Vol 14 (01) ◽  
Author(s):  
Hilmi Arija Fachriyan ◽  
I Putu Eka Wijaya
Keyword(s):  
Customer Service ◽  
Digital Economy ◽  
The Internet ◽  
Key Factors ◽  
Level Of Involvement ◽  
Advantages And Disadvantages ◽  
Internet Users ◽  
Industry Standards ◽  
Electronic Marketing

Economic activity is currently entering an era called the era of digital economy. Digital economy involves the process of e-business or e-commerce that utilizes the internet network. The rapid growth of internet users in Indonesia has affected the agribusiness sector to adopt e-commerce called e-agribusiness.In line with the development of the internet, a new understanding of electronic marketing paradigm in e-agribusiness in the form of e-marketplace. Some agribusiness e-marketplace sites have been born in Indonesia such as "agromaret.com", "kecipir.com", "limakilo.id", and "agribisnispedia.com". These five agribusiness e-marketplaces each have their own characteristics, advantages and disadvantages. Basically, the success of an e-marketplace depends heavily on the level of involvement of the participating participants. The lack of e-marketplace reliability is often criticized as one of the key factors that reduce the confidence of sellers or buyers to participate. The process of maturing the e-marketplace is needed to influence the user's perception of the quality of the technical service, the quality of the content service and the quality of customer service. Therefore, there is pressure on the provider side to improve the quality of its services and offer something unique above industry standards to achieve a competitive advantage over other agribusiness e-marketplaces. Keywords:e-commerce, e-agribusiness, e-marketplace.

Theoretical and Empirical Background to the eBook

2017 ◽  
pp. 150-172
Author(s):  
Azza A Abubaker ◽  
Joan Lu
Keyword(s):  
Young People ◽  
Education Level ◽  
The Other ◽  
The Internet ◽  
Sentence Structure ◽  
Starting Point ◽  
History Of ◽  
Use Of The Internet ◽  
Definition Of ◽  
Textual Content

A textbook in any e-educational system is an important element that requires a closer look at its components and structure, as well as identifying the barriers that affect the level of learning. This can be achieved in different aspects such as the analysis of textual content or sentence structure which is one of the concerns of linguists. On the other hand, examining the textual content can determine the appropriateness of the education level for students. This type of assessment is part of educators' concerns and by examining and defining the factors that could affect reading a text on screen, this is usually related to the way of displaying text such as font size, colour, background colour, amount of text and the location of the text on the screen. This is a key focus of this research. In this chapter, the concern will be to define the concepts and the structure of an e- document as a starting point to investigate the usability of e-texts as it covers the following: definition of e-document; history of eBook; structure of e-textbook; contribution of e-textbook for education; comparison between reading electronic and paper book; young people and the use of the internet and computer; statistical data for using the internet in Arabic countries; designing an e-textbook.

Application of Mobile Technologies in Library Service Delivery

2020 ◽  
pp. 371-381
Author(s):  
Oluwatoyin Oyeyemi Obinyan
Keyword(s):  
Service Delivery ◽  
Mobile Devices ◽  
Mobile Technology ◽  
Smart Phones ◽  
Mobile Technologies ◽  
The Internet ◽  
Library Services ◽  
Service Users ◽  
Advantages And Disadvantages ◽  
Internet Users

With the rapid advancement in technology in the last two decades, mainly because of the advent of the internet, the world no longer works the same. The advent of wireless networks and more recently mobile devices such as smart phones, tablets, etc. following the internet, contributed a lot their applicability in library's operations. As contained in extant literature, mobile devices have become a very important part of communication not only for telephone service users but also for the internet users. The two main reasons behind success of mobile technology is the benefits such as mobility and ubiquity served by mobile devices. To this end, the chapter explores the application of mobile technology on service delivery in libraries, the advantages and disadvantages. Also highlighted were the skills required by the librarians in incorporating mobile technologies to library services.

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