This paper puts forward a research design method of pure electric vehicle automatic transmission shift schedule based on the urban road conditions in connection with the problems of the low average speed, the high percentage of idle, and frequently shifting in pure electric vehicle. In order to improve the performance of pure electric vehicle automatic transmission and the using efficiency of the motor, this paper formulates a fuzzy shift schedule in the view of the economy. At the same time, this paper supplies a vehicle simulation in the view of economy through a application instance and the MATLAB / SIMULINK / ADVISOR software. The simulation results show that the fuzzy shift strategy can meet the requirements of the economy very well.