scholarly journals Marketing Research on Passenger Satisfaction With Public Transport Service in the City of Belgrade

2015 ◽  
Vol 27 (1) ◽  
pp. 47-57 ◽  
Author(s):  
Branislav Radnović ◽  
Radenko Miloš Marić ◽  
Vladana Radnović ◽  
Milena Ilić ◽  
Dragan Lukač
Keyword(s):  
Public Transport ◽  
Marketing Research ◽  
Future Research ◽  
Main Task ◽  
Transport Services ◽  
Passenger Satisfaction ◽  
The Relationship ◽  
The City ◽  
Public Transport Services

The aim of this paper is to determine, based on conducted marketing research, the level of passenger satisfaction with public transport services for the purpose of making better marketing decisions in the example of the City of Belgrade. The main task is to test the hypothesis on the existence of significant influence of factors, such as quality service, attitude and behaviour of employees (e.g. driver), adequate informing, quality of vehicles, line routes and timetable, on passenger satisfaction. Correlation coefficient and regression analysis were used for interpreting the obtained results and examining the formulated hypothesis. Empirical research has shown that there is a significant correlation between the aforementioned factors and passenger satisfaction with public transport services. The obtained results provided recommendations and guidelines for improving and increasing the quality of public transport services. The research results also provide the basis for future research that could examine the relationship between passenger satisfaction with services and sub-groups within the analyzed factors.

scholarly journals ECONOMIC AND MATHEMATICAL MULTIFACTOR MODEL OF THE DEVELOPMENT OF THE TRANSPORTATION SYSTEM OF THE CITY

2017 ◽  
pp. 9-18 ◽  
Author(s):  
Tetiana Borysova
Keyword(s):  
Public Transport ◽  
Econometric Model ◽  
City Council ◽  
Social Effect ◽  
Multifactor Model ◽  
Transport Services ◽  
Urban Public Transport ◽  
The Relationship ◽  
The City ◽  
Public Transport Services

Introduction. Such variables as number of employees in marketing of organisation, value of marketing expenses, cost on innovation, the number of marketing staff, the share of marketing efforts which is undertaken in cooperation with the city council and different non-profit organizations, the marketing costs, the level of satisfaction of marketers, level of marketing potential, level of innovation potential are considered in this research. They are marketing factors that can affect the level of social impact of Ukrainian providers of urban public transport services. Purpose. The article aims to obtain the adequate econometric model which can demonstrate the relationship between marketing factors, innovation development and the non-economic effect of business entities which provide the urban public transport services. Method (methodology). The results of evaluation of social effect of Ukrainian providers of urban public transport services are evaluated on the basis of mathematical multifactor model. They are presented in the article. Results. The adequate econometric model has been worked out in this research. This model shows the relationship between controllable marketing factors and social effect has been presented in the article. We have determined the controllable marketing factors. They are number of employees and volunteers in marketing, the average monthly wage of employees in marketing, satisfaction of volunteers, total current assets of an organization, and the level of marketing potential. The model can be used to predict the level of social (ecological) impact of providers of urban public transport services in the Ukrainian society.

scholarly journals Selected elements of the logistic customer service in public transport – Gdynia case

2016 ◽  
Vol 2016 (1) ◽  
pp. 1-9
Author(s):  
Krzysztof Grzelec
Keyword(s):  
Customer Service ◽  
Public Transport ◽  
Marketing Research ◽  
Main Determinant ◽  
The Public ◽  
Transport Services ◽  
Marketing Orientation ◽  
First Time ◽  
Public Transport Services

Relationship marketing involves negotiated service promise, which is characterized by: the reliability of trip in the desired direction, using of suitable means of transport at a certain price, expected conditions of trip in right time. The universality of the principles of customer service determined the adoption of marketing orientation by the Public Transport Authority in Gdy-nia. It’s made by marketing research and forming of public transport services based on its re-sults. PTA in Gdynia planning services, takes into account not only the needs of existing cus-tomers (passengers), but also the needs of people using private cars. This makes possible to increase quality of PT services. The rule: "right the first time" is the main determinant of Public Transport Authority in Gdynia.

scholarly journals Assessment of passengers 'satisfaction from the organization of MPK Kraków public transport services

2018 ◽  
Vol 19 (7-8) ◽  
pp. 33-39
Author(s):  
Ewa Brożyna
Keyword(s):  
Public Transport ◽  
Original Research ◽  
Network Availability ◽  
Transport Services ◽  
Transport Organization ◽  
Passenger Satisfaction ◽  
Organization Quality ◽  
System Information ◽  
Public Transport Services

This article raises a subject of organization quality of public transport services. The author presented in it the results of the second part of the original research conducted among  passengers of Miejskie Przedsiębiorstwo Komunikacyjne S.A. in Krakow, which showed the level of passenger satisfaction from the three aspects of the transport organization of MPK Kraków, which are: accessibility of the communication network (availability of connections and deployment of stops), information system (information channels for passengers and the level of culture and competence in servicing passengers) and issues related to tickets (operation of ticket machines, operation of the Krakowska Karta Miejska, ticket control). The aim of the research was to acquire knowledge about the passengers' perception of the quality in organization of MPK Krakow services and to develop on this basis practical tips and suggestions regarding the directions of actions that can be taken to improve the organization of these services.

scholarly journals PENERAPAN METODE IPA (IMPORTANCE PERFOMANCE ANALYSIS) UNTUK MENGANALISIS KEPENTINGAN DAN KEPUASAN PENUMPANG TERHADAP KUALITAS PELAYANAN BUS TRANS KOETARADJA (STUDI KASUS : KORIDOR I KEUDAH – DARUSSALAM)

2019 ◽  
Vol 2 (2) ◽  
pp. 164-173
Author(s):  
Lia Fajri ◽  
Sugiarto Sugiarto ◽  
Renni Anggraini
Keyword(s):  
Public Transport ◽  
City Government ◽  
Road User ◽  
Quadrant Analysis ◽  
Transport Services ◽  
Bus Services ◽  
The City ◽  
Public Transport Services ◽  
Banda Aceh

The use of private vehicles that increases continuously due to the poor of public transport services is one of the causes of congestion. To solve this problem, the City Government of Banda Aceh provides Trans Koetaradja Bus. The limitations of existing public transport services in the city of Banda Aceh caused the community to attempt facilitate their own movements with private vehicles. So that the development of Trans Kutaraja is faced with the challenge of how Trans Kutaraja is able to attract private vehicle users who are the majority of road user in the city of Banda Aceh. therefore, it is important to know how the user respondses to the service quality of Trans Kutaraja. This study aims to analyze the quality of Trans Koetaradja Bus services and determine the quality of Trans Koetaradja Bus services of attributes that are prioritized based on the perception of the users of Trans Koetaradja Bus by using the Importance Performance Analysis Method consisting of quadrant analysis and gap analysis. From the results of the quadrant analysis the IPA method for Trans Koetaradja users is more focused on the factors that most influence on the quality of bus services. It can be seen from the indicators located in quadrant I (top priority) consisting of indicators such as the availability of trash can at the bus stop, ease of obtaining information related to the route and time of bus arrival, the accuracy of bus travel schedules, time speed spent on bus trips from one point to another and the time period of arrival between one fleet and another.

scholarly journals Citizens’ Perceptions towards Transportation Tax and Retribution in Malang City, Indonesia

2020 ◽  
Vol 22 (1) ◽  
pp. 130-136
Author(s):  
Dadang M Utomo ◽  
Astri Warih Anjarwi ◽  
Kartika Putri Kumalasari
Keyword(s):  
Public Transport ◽  
Motor Vehicle ◽  
Root Cause ◽  
Transport Services ◽  
The People ◽  
The Cost ◽  
Motorized Vehicles ◽  
The City ◽  
Public Transport Services

This paper tries to look at the root cause of low ridership in public transport in the city of Malang, locally known as Angkutan Kota (Angkot), in a kind of non-traditional perspective. The decreasing interest of the people of Malang City towards the use of public transport was presumed partly due to the transportation tax and retribution policies that are somewhat not too restrictive. This study explains that 80% of people in Malang City consider the amount of Motor Vehicle Tax (PKB) is cheap and reasonable which is believed to drive people away from utilizing Angkot. On the other hand, surprisingly, parking fees for motorized vehicles for most people are considered quite burdensome. Thus, this study suggests that in addition to the need to improve the quality of public transport services, adjusting the amount of tax and the cost of parking for motorized vehicles in the city of Malang needs to be reconsidered to increase the interest of the people of Malang in using public transport.

scholarly journals STRATEGIC MEASURES FOR IMPROVING THE QUALITY OF PUBLIC TRANSPORT SERVICES: APPROACHES TO FORMATION

2020 ◽  
Vol 1 (1) ◽  
pp. 46-52
Author(s):  
Maksym Borozenets
Keyword(s):  
Strategic Planning ◽  
Public Transport ◽  
Urban Transport ◽  
Passenger Transportation ◽  
Transport Services ◽  
Strategic Measures ◽  
Urban Public Transport ◽  
The City ◽  
Public Transport Services

The subject of the study is the formulation of strategic measures to improve the quality of public transport services. The goal is to justify a set of strategic measures aimed at improving the quality of public transport services. To achieve this goal, the following research objectives have been identified and solved: to establish the specifics and principles of effective strategic planning for urban transport services provision; to identify the features of urban transport services system; to identify the main measures for urban public transport services development, in particular, for the city of Kyiv. To achieve the goal of the study, a set of system theory methodologies has been selected. In modern science, this approach is considered to be the most productive and capable of providing a high degree of verification of the results obtained. As a result of the study: 1) a complex of strategic measures is substantiated, aimed at improving the quality of public transport services, namely: optimization of modal transportation; integration of modal transportation; optimization of road space; increasing the bus fleet; improving bus design and increasing the comfort in passenger compartments; selection of fare forms; development of information systems of interaction; compliance with the Traffic Laws and passenger transportation rules; increase of internal efficiency of transport operators’ activities; use of information technologies; increase of transport operators’ incomes; 2) the specifics and principles of effective strategic planning for urban transport services provision are established. They consist in applying an iterative approach to strategic planning. Its advantages are due to simultaneous execution of any strategic planning work (from writing the following elements of the strategic plan to the fulfilment of its objectives) with continuous analysis of results obtained, which makes it possible to adjust the works according to the changing environment conditions; 3) the features of the urban transport service systems are revealed, namely: urban public transport systems are complex open dynamic socio-economic systems. We consider multimodality of external environments, multifactoriality of external influences, presence of internal imbalances in systems as one of the main reasons for their unsatisfactory state. Therefore, a multifaceted approach is needed, which takes into account the maximum number of factors and combines a range of measures to improve the quality of urban passenger transportation; 4) the main measures for the development of urban public transport services, in particular, for the city of Kyiv, are identified, namely: ensuring multimodal public access to public transport stations and public places; organization of information and communication interaction between all elements of the passenger transportation system; use of various forms of urban public transport fare; mathematical modelling of integration interaction of different types of public transport.

scholarly journals Requirements Elicitation of Passengers With Reduced Mobility for the Design of High Quality, Accessible and Inclusive Public Transport Services

2015 ◽  
Vol 6 (3) ◽  
pp. 70-76 ◽  
Author(s):  
Beata Starzyńska ◽  
Agnieszka Kujawińska ◽  
Marta Grabowska ◽  
Jacek Diakun ◽  
Ewa Więcek-Janka ◽  
...  
Keyword(s):  
Public Transport ◽  
People With Disabilities ◽  
Focus Group Interviews ◽  
Transport Services ◽  
Urban Public Transport ◽  
Group Interviews ◽  
Reduced Mobility ◽  
Partially Sighted ◽  
The City ◽  
Public Transport Services

Abstract In this article the authors present the methodology adopted and the results obtained in the first stage of the research encompassing focus group interviews (FGI) about the needs of public transport users in a selected city (Poznań). The elicitation and assessment of the requirements were carried out for three groups of people with disabilities using public transport in the city of Poznań: blind and partially sighted people, deaf and hearing-impaired people, as well as people with locomotor dysfunctions. A study carried out on the basis of a scenario especially designed for the FGI purpose has made it possible to identify barriers for people with disabilities and, consequently, to formulate their pre-trip,on-trip and post-trip requirements when it comes to urban public transport services. The results will be used to construct a questionnaire to be used further on in the project.

Features of entropy orderliness of transportation process for typical routes of urban public transport

2020 ◽  
pp. 3-9
Author(s):  
Artur Igorevich Petrov ◽  
Keyword(s):  
Relative Entropy ◽  
Public Transport ◽  
Spatial Location ◽  
Entropy Method ◽  
Transport Services ◽  
Transportation Process ◽  
Urban Public Transport ◽  
Definition Of ◽  
Public Transport Services

The paper presents the possibility, necessity, ideology and essence of the entropy method of estimating the orderliness of the transportation process in relation to urban public transport. Examples of numerical definition of the relative entropy of the transportation process on typical public transport routes are given. The paper shows that the level of orderliness of the transportation process, identified by relative entropy, is determined by the specifics of the spatial location of public transport routes in terms of the urban area and mainly depends on the quality of users of public transport services.

scholarly journals A Multivariate Analysis of the Quality of Public Transport Services

2014 ◽  
Vol 17 ◽  
pp. 238-247 ◽  
Author(s):  
Francesco Domenico d’Ovidio ◽  
Domenico Leogrande ◽  
Rossana Mancarella ◽  
Andrea Schinzano ◽  
Domenico Viola
Keyword(s):  
Multivariate Analysis ◽  
Public Transport ◽  
Transport Services ◽  
Public Transport Services

scholarly journals Comparative analysis of the accessibility and connectivity of public transport in the city districts of Krakow

2020 ◽  
Vol 23 (3) ◽  
pp. 7-14
Author(s):  
Martin Bárta
Keyword(s):  
Comparative Analysis ◽  
Public Transport ◽  
Spatial Inhomogeneity ◽  
Urban Mobility ◽  
City Center ◽  
Specific Identification ◽  
Transport Services ◽  
Comprehensive Picture ◽  
The City

A properly functioning public transport is one of the most important components of urban mobility for the population. Due to spatial inhomogeneity and overall socio-economic differences within a city, there are often considerable disproportions in the quality of transport services within its districts. Also, the city of Krakow is no exception in this case. For a comparison of public transport accessibility in 18 Krakow districts, 7 major quantitative and 5 minor indicators were created. These indicators include the most important characteristics of transport services such as accessibility, frequency, connectivity of connections, and ratios of tram public transport subsystem. The resulting values give a fairly comprehensive picture of the quality of the transport services. Overall higher values for most indicators occur in the central districts of the city. However, due to the complexity of the observed characteristics, it is possible to discover significant differences in the structure of individual indicators. Peripheral districts reach higher amplitudes, which means that in some aspect they have even better transport services than the city center. Yet, at the same time, we also find opposite extremes here, highly below-average values for most other indicators. A detailed analysis of the results provides a unique perspective on the disparities among districts. It can also serve for specific identification of strengths and weaknesses of transport services and its possible optimization.

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