The role of social media in raising the awareness of youth about the popular movement A survey study of a sample of university students in Iraq

The digital environment has brought a lot of changes to the lives of societies and affected and changed their cultures, lifestyles, ways of thinking and interaction with the environment. The digital environment, with its rapid developments, has produced new ideas and behaviors on societies in general and Arab society was not far from these currents, after more than fifteen A year since the Internet entered Iraq, which is one of the most important manifestations of democracy, the latest radical changes in human relations. The information acquired by the human being today is one of the Internet and its culture dependent on it, and here began the study questionably head of that: What is the role of social networking sites in promoting young people's awareness of the importance of the popular movement? The research aims through adopting the survey method (Public Opinion Survey) to identify the most important political, economic and social dimensions of youth awareness that the Internet has brought to them by enhancing information and increasing confidence in the importance of change and persistence on the principle and the research sample is from university students and they are the motors of mobility in the Arab countries Study (Iraq )

Social Media Marketing Strategies and the Possibility of Investing It in the Marketing of Information Services

Libraries institutions are responsible for collecting and organizing information resources, and simplifying ways to benefit from it through traditional and electronic tools. Libraries today face many technical challenges, such as open access initiatives. Therefore, in order to preserve its role and contribute to the development of its performance, this study came to try to employ some innovative marketing methods that are compatible with the requirements of the digital environment, especially those followed by social networks, and try to invest them in activating the role of libraries. We believe that the best marketing methods are related to the services themselves, especially those services that are difficult to obtain from the Internet.

Social networks and scientific communication: A Review study

This study aims to emphasize the importance of developing the scientific communication system in line with the successive technological developments. Thus, this theoretical study deals with the concept of scientific communication in regard to various related points. These points are: the elements of communication, the types and forms of scientific communication, the concept of social networks, the emergence and development of social networks, the types of social networks. It also considers the most popular social networking sites, the use of social networks in scientific communication, knowledge of the advantages of using social networks in scientific communication, the obstacles to scientific communication within social networks, ways to overcome these obstacles, the role of free access in developing the process of scientific communication in the digital environment, the role of social networks and the free access usag in supporting scientific communication during the pandemic of Covid-19. Finally, this study found a variety of social networking services that support the process of scientific communication, which must be used, and to overcome any obstacles that may result from the use of these networks.

Marketing technologies of customer relationship management: digital ecosystems

Digital technologies are changing customer expectations and reshaping the boundaries of industry markets forming ecosystems. At the same time, ecosystems are built on customer needs and go beyond a simple partnership between players from different industries to bring together digitally available services or products, providing an end-to-end experience for consumers. The article summarises research findings in the field of digital marketing and digital ecosystems. Theoretical and research issues of changes in marketing techniques for customer relationship management in the digital environment have been reviewed. The experience of the world’s leading ecosystems has been systematised, the main archetypes of digital ecosystems and key success factors have been highlighted.

Transforming adaptive management in knowledge-intensive enterprises

The article considers the aspects of transforming the adaptive management of knowledge-intensive enterprises under highly volatile institutional conditions in the current technological order. The initial scientific hypothesis was that the quality and efficiency of enterprises in the medium and long term is a consequence of management system transformation, as a result of using a wide range of digital technologies in the process of implementating preventive management measures aimed at maintaining a certain level of correspondence between the digital environment and the internal capacity of the management system.The structural aspects of the concept of adaptive transformation of the management system of knowledge-intensive enterprises in a highly variable digital environment have been analysed. An algorithm that represents a complete independent system has been proposed in which the order and levels of interconnection between individual subsystems and elements have been determined, with the adaptive transformation process itself as the central link, which is supported by a complex of different subsystems. A methodological approach for implementating a multicomponent process of adaptive management system development has been presented, detailing the various methodological recommendations and developments. The methodological techniques used for the indicative assessment of the level of efficiency of the management system of knowledge-intensive enterprises have been outlined.An independent and unified digital management environment for knowledge-intensive enterprises enables real-time analysis of business processes in order to make timely, high-quality and effective decisions in the following key areas: investment and financial activities; enterprise knowledge and personnel management; production and technical management; logistics, operations and disposal. The article offers methodological recommendations on the reengineering of business processes in knowledge-intensive enterprises in a new technological mode.

Social Media as a Driver of Innovative Service Delivery in Academic Libraries

As technology continues to impact the delivery of library and information services, traditional academic library systems have continued to experience changes. Social media are changing and becoming more sophisticated, and librarians need to adopt them for innovative services to their users. Library staff skills and library services have to shift from book-eccentric to user-eccentric. As the academic library continues to redefine its role in the digital environment, it needs to leverage its strengths and create responsive and convenient services. The chapter discusses how social media can be adopted and utilized for delivering innovative services and the various innovative ways social media can be utilized in effective service delivery, the challenges associated with social media and innovative service delivery, and the strategies to enhance the use of social media for innovative service delivery in academic libraries. The chapter serves as guide to students and practitioners on the various ways to use social media for effective service delivery in academic libraries.

Developing Cyber Security Competences Through Simulation-Based Learning

The importance of cyber security competences is growing both in practice and in academia during the last few years. This chapter provides a current overview of the existing body of the literature in the field of simulation-based learning and the key cyber security issues. The author's primary goal is to develop a methodological business-oriented and evidence-based learning framework which will provide students or trainees with the opportunity to develop practical skills in the field of cyber security issues through a virtual business simulator. The overall intention is to provide a coherent framework that makes use of active-based learning and gamification to support the active participation of students or trainees. To meet these goals, the Reference Framework for Applied Competences (REFRAC) is applied. Taking into account that in 2040 ICT and internet will be ‘culturally invisible', cyber security competences will be a must for everyone. They will be critical both for personal and companies' survival in the turbulent and highly competitive digital environment.

Gamification in E-Learning

This chapter is structured to help give readers a general impression about gamification and its relationship with e-learning from the perspective of basic sources of gamification. Gamification is important for e-learning, which can share the same digital environment with digital game components because it has the potential to increase the engagement of the learners in digital environment. This chapter on gamification has primarily tried to explain the reasons for prompting people to play and the kinds of actions of the players after defining the game and gamification. Afterwards, explaining the components of the gamification design models, some gamification applications are stated as successful examples that can be used in e-learning. The chapter concludes by giving information about the limits, criticism, and future of gamification.

Importance and Usability of University Websites

An organization's website is a gateway to its information, products, and services. As such, it should be a reflection of the needs of the clients that it serves. Unfortunately, website design and development is often driven by technology or organizational structure or business objectives, rather than user needs. Since higher educational institutions have started to use their websites as a means of recruiting students, an effective website design emerged as a critical factor in attracting students. The usability factor is an extremely important aspect in an individual website as it ensures the survival of each institution in digital environment. In addition to the importance of website usability, the COVID-19 virus significantly increased the importance of websites, especially university websites. Website users and designers accept usability as major criteria in developing websites. If any institution website has poor usability, it is difficult to use, and visitors may turn to other institutions' websites.