swot matrix
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2022 ◽  
Vol 6 (1) ◽  
Author(s):  
Anisa Rachmawati ◽  
Ety Dwi Susanti

This research was conducted at Apotek 325 which is located on Jl. Demak No. 325, Dupak, Krembangan District, Surabaya City, East Java. The pharmacy has been established since 2000 where a new business strategy is needed to face increasing competitive and increasing complex business competition. The research method used is a descriptive quantitative approach, using the SWOT method and data collection techniques with primary data and secondary data, in which the author's secondary data is through in-depth interviews, documentation and participatory observations relating to the SWOT analysis owned by Apotek 325 Surabaya. After getting the data then the data will be analyzed with SWOT. The results of the research from the SWOT analysis obtained IFAS results with a total score of 2.01 while for EFAS results with a total score of 2.49. From the results of the SWOT diagram, Pharmacy 325 is in quadrant II, namely the Diversification Strategy. The results of the SWOT Matrix Strategy obtained that the SO Strategy was 1.7, the ST Strategy was 2.91, the WO Strategy was 1.59, and the WT Strategy was 2.8.


2022 ◽  
Vol 42 ◽  
pp. 04015
Author(s):  
Maksim Kocheryan ◽  
Irina Vashlyaeva ◽  
Tatiana Volovik

The article presents an analysis of the external and internal environment of children's sports schools in rural areas in the form of a SWOT matrix. Children's sports schools in rural areas are distinguished by a huge set of sports disciplines, many their own facilities and a low pricing policy. Among the most significant disadvantages are the lack of active promotion of schools and a small percentage of paid services compared to budget ones. To improve the situation of children's sports schools in rural areas, it is proposed to create a promotion program that will help increase the number of students and affect the growth of the organization's income.


2021 ◽  
Vol 3 (2) ◽  
pp. 205-221
Author(s):  
Rahman Tafahomi ◽  
◽  
Reihaneh Nadi ◽  

The purpose of this study is to gain an understanding of how the architecture students deploy a range of graphical features to visualize SWOT, standing for Strengths, Weaknesses, Opportunities, and Threats. Architectural design studios provide students with a range of analytical techniques, and SWOT analysis is considered to be useful and effective, particularly at urban-scale design projects. However, it is a text-based framework and needs to be converted to thematic analysis maps across architecture and design fields. The main issue is that the determining factors affecting the way in which students choose graphical features to map the outputs of SWOT analysis is unclear at architectural design studios. The research employed qualitative methods, specifically observation, focus group, and graphical analysis, to examine SWOT maps produced by the architecture students. The findings demonstrated that the selection of graphical features in the process of producing SWOT analysis maps are dependent on scale of study (macro, meso, and micro), as well as location, spatial connection, and size of elements derived from SWOT matrix. For instance, lines and planes were most frequent features at macro level while the variety of symbols remarkably increased at micro level. In conclusion, the students personalized the process of mapping, meaning that they applied point, line, plane (shape), color, texture, and typography in several different ways. Therefore, SWOT analysis not only help architecture students to better understand the problems of their design projects, organize and consolidate information, and visualize opportunities and constraints, but could lead to the representation of realistic solutions in an innovative way.


2021 ◽  
Vol 7 (12) ◽  
pp. 114612-114630
Author(s):  
Vanesca Collodetto ◽  
Thiago Souza Santos ◽  
Roger Marques ◽  
Judikley de Souza Silva ◽  
Edrilene Barbosa Lima Justi ◽  
...  

2021 ◽  
Vol 14 (1) ◽  
pp. 187
Author(s):  
Yiming Liu ◽  
Sunhee Suk

After the Belt and Road Initiative (BRI) was put forward, the tourism industry between Azerbaijan and China developed rapidly, and gradually became an important area of cooperation between the two countries to promote economic cooperation, non-governmental exchange, and cultural exchange. However, there is currently a lack of research on the development strategy of tourism cooperation between the two countries under the BRI. This paper aims to explore the development strategy of sustainable tourism cooperation between Azerbaijan and China under BRI through a hybrid model of SWOT (Strengths, Weaknesses, Opportunities, and Threats) and AHP (Analytic Hierarchy Process). The factor elements of the SWOT matrix introduce ambiguity due to the complex layering of elemental importance. Therefore, the AHP method was used to systematically evaluate the importance of strategic factors and reduce the subjective bias caused by the SWOT analysis method. By constructing the Delphi-AHP-SWOT strategic quadrilateral and calculating the azimuth of the strategy type, the type and intensity map of the tourism cooperation development strategy between Azerbaijan and China under the BRI is drawn. Finally, it is concluded that the development strategy of tourism cooperation between Azerbaijan and China is a pioneering development strategy. Suggestions are given for future development. This paper provides a valuable experience for the sustainable development of tourism cooperation among countries under the BRI.


Energies ◽  
2021 ◽  
Vol 15 (1) ◽  
pp. 79
Author(s):  
Sara Al-Haidous ◽  
Mohammed Al-Breiki ◽  
Yusuf Bicer ◽  
Tareq Al-Ansari

The demand for liquefied natural gas (LNG) as an energy commodity is increasing, although its respective supply chain is subjected to risks, uncertainties, and disturbances. An analysis of experiences from the global LNG supply chain highlights many of these risks. As such, there is an incumbent need to develop resilient LNG supply chains. In this study, the risks associated with the LNG supply chain are categorized into four dimensions: Political and regulatory, safety and security, environmental effects, and reliability of new technologies. A SWOT method is then implemented to identify strengths, weaknesses, opportunities, and threats within the LNG supply chain, where the LNG supply chain of Qatar is considered as a case study. Relevant strategies are then recommended using a SWOT matrix to maximize strengths and opportunities, while avoiding or minimizing weaknesses and threats within the LNG supply chain. Finally, major parameters to be considered to develop a resilient LNG management model are listed based on the level of priority from LNG producer and receiver perspectives. Thus, as part of creating a robust LNG supply chain, decision-makers and stakeholders are urged to use the learnings from the SWOT analysis and experiences from LNG supply chain management.


2021 ◽  
Vol 6 (3) ◽  
pp. 11-17
Author(s):  
Khoirul Hidayat ◽  
Firman Arief Soejana ◽  
M Fuad Fauzul Mu'tamar

Wingko is one of Indonesian Snack from Babat of Lamongan Regency which is produced by UMKM Klapa Muda. Compete makes the production unstable, even decreased. Right now UMKM Klapa Muda must develop rapidly, because there are already many competitors selling similar products. In this study using the Business Model Canvas Development that is assisted using the Internal factor Evaluation matrix, External Factor Evaluation, Internal-External, SWOT matrix analysis, and QSPM (Quantitative Strategic Planning Matriks) analysis. For the weighting stage, 5th priority strategies used for market penetration and product development by applying Business Model Canvas (BMC) concept to UMKM Klapa Muda Babat strategy, it is 1) Customer Relationship Increasing promote activities with a value of 2,401, 2) Customer Segments establish customer loyalty with a value of 2,386, 3) Value Proposition guarantees production quality and mproves products with a value of 2.24, 4) Channels has a relationship with the government with a value of 2,015, 5) Key Resources Development of machine and equipment technology with a value of 1,308.


2021 ◽  
pp. 209-241
Author(s):  
Reyes González Relaño ◽  
Jesús Ventura Fernández ◽  
Gustavo Contreras Cabrera

Las vías verdes son itinerarios no motorizados resultado de adaptar líneas ferroviarias en desuso al cicloturismo y otras actividades de ocio. El artículo resalta las potencialidades y deficiencias de estas rutas en Andalucía. Con información procedente de sus órganos de gestión, se realiza el diagnóstico con una matriz DAFO como base para abordar la planificación mediante objetivos. Se proponen acciones para resolver los problemas detectados y crear una red de vías verdes eficiente para Andalucía, gestionada de manera coordinada y comparable internacionalmente con respecto a su uso público. Rail trails are non-motorised routes resulting from the conversion of disused railway lines, geared towards cycle tourism and other leisure activities. This paper seeks to highlight the potentialities and shortcomings of rail trails in Andalusia. A diagnosis is made through a SWOT matrix, with information from the management bodies and a coherent planning is applied. The results enable proposals intended to remedy the shortcomings detected and create an effective rail trail network in Andalusia, managed in a coordinated fashion and internationally comparable with regard to public usage.


2021 ◽  
Vol 5 (1) ◽  
pp. 236
Author(s):  
Wahyudin Wahyudin ◽  
Dene Herwanto ◽  
Billy Nugraha ◽  
Hamdani Hamdani ◽  
Candra Galang Gemilang Putra

ABSTRAKUMKM Farida Snack dan Aphe berupaya menjadi produsen kerupuk kulit yang memiliki nilai lebih di mata konsumenya. Mengingat saat ini masih berlangsungnya ketidakstabilan ekonomi yang disebabkan oleh pandemi covid-19. Sehingga membuat para pelaku UMKM perlu melakukan analisis strategi untuk menjaga produksi yang tetap berjalan. Melalui Pengabdian Kepada Masyarakat ini dengan tujuan untuk pemberdayaan strategi UMKM. Analisis yang dilakukan dengan pendekatan analisis SWOT, dengan lokasi pengabdian kepada masyarakat di Kabupaten Karawang. Hasil dari pengabdian ini adalah diperolehnya analisis SWOT dan rekomendasi yang dapat diimplementasikan. Maka melalui Matriks SWOT yang diperoleh berdasarkan hasil S-O (Strength-Opportunities), W-O (Weaknesses-Opportunities), S-T (Strength-Threat) dan W-T (Weaknesses-Threat). Sehingga melalui Matriks SWOT bertujuan untuk mencocokkan peluang dan ancaman sebagai faktor eksternal yang dihadapi perusahaan dengan kekuatan dan kelemahan sebagai internalnya untuk menghasilkan strategi alternatif. Analisis tersebut menggunakan suatu matriks yang terdiri dari 9 sel yang berisikan 4 sel alternatif strategi yang dikatakan sebagai Matriks SWOT. Kata kunci: covid-19 pandemic; SWOT analysis; SWOT matrix. ABSTRACTFarida Snack and Aphe strives to be a producer of skin crackers that have more value in the eyes of consumers. Considering the current economic instability caused by the covid-19 pandemic. So that makes MSMEs need to do strategy analysis to keep production running. Through this Community Service with the aim of empowering MSMEs strategies. The analysis is carried out with a SWOT analysis approach, with the location of community service in Karawang Regency. The result of this devotion is the acquisition of SWOT analysis and recommendations that can be implemented. Thus through the SWOT Matrix obtained based on the results of S-O (Strength-Opportunities), W-O (Weaknesses-Opportunities), S-T (Strength-Threat) and W-T (Weaknesses-Threat). Thus through the SWOT Matrix aims to match opportunities and threats as external factors facing the company with strengths and weaknesses as its internal to produce alternative strategies. The analysis uses a matrix consisting of 9 cells containing 4 alternative cell strategies that are said to be swot matrix.. Keywords: covid-19 pandemic; SWOT analysis; SWOT matrix. 


2021 ◽  
pp. 9-27
Author(s):  
Hanna Kołodziejczyk

This chapter describes blockchain – an IT tool which has found an innovative use in finance, creating a new, fast-growing segment within FinTech. Blockchain, connected to the field of Distributed Ledger Technology, over the last few years has become a proposed solution for problems ranging from keeping financial records to designing new forms of money. The chapter establishes the foundations for further research by explaining what blockchain is and how it works, describing its characteristic features and weighing them against each other in a SWOT matrix. Following that, a number of proposed and already implemented applications of the technology are presented and discussed. This includes: cryptocurrencies, investment/security tokens and the process of tokenizing other types of real-world assets as well as digital repositories.


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