scholarly journals Strategi Manajemen Waktu Room Attendent Dalam Menyiapkan Kamar di Kyriad Hotel Bumiminang Kota Padang

2021 ◽  
Vol 2 (1) ◽  
pp. 45-52
Author(s):  
Shindy Octaviani ◽  
Musparni Musparni
Keyword(s):  
Marketing Department ◽  
Sales And Marketing ◽  
Food And Beverage ◽  
Engineering Department ◽  
Front Office

Hotel adalah suatu perusahaan yang dikelola oleh pemiliknya dengan menyediakan pelayanan makanan, minuman dan fasilitas kamar untuk tidur kepada orang-orang yang sedang melkaukan perjalanan dan mampu membayar tanpa adanya perjanjian khusus. Suatu hotel memiliki berbagai departement antara lain : (1) Front Office Department yang langsung berhubungan dengan tamu, (2) Housekeeping Department yang bertugas untuk menyelesaikan semua kebersihan atau kelengkapan atas kamar tamu, (3) Food and Beverage Department yang bertugas untuk mengolah dan menyiapkan serta memberikan pelayanan atas makanan dan minuman yang dipesan oleh tamu hotel, (4) Accountiong Department yang bertugas untuk membuat laporan pemasukan dan pengeluaran yang dibutuhkan hotel, (5) Sales and Marketing Department yang menjual produk yang disediakan oleh hotel dengan calon tamu yang akan mempergunaknnya, (6) Engineering Department yang bertugas memelihara dan perbaikan segala kerusakan listrik dan mesin di hotel, dan (7) Security Deapartment yang menjaga keamanan hotel agar tamu hotel merasa aman tinggal di hotel. Jumlah department yang ada di setiap hotel tidaklah sama. Department dan section yang ada pada hotel-hotel tersebut akan bertambah banyak, seiring dengan kebutuhan dari hotel masing-masing. Untuk menyiapkan kamar tramu yang bersih untuk ditempati dengan  waktu yang singakat, seorang room attendant harus memiliki strategi atau trik untuk mengatur waktu yang bisa digunakan dalam mebantu pekerjaan mereka

scholarly journals Pengaruh Audit Operasional dan Pengendalian Internal Terhadap Kinerja Karyawan

2019 ◽  
pp. 322
Author(s):  
Ida Ayu Dewi Prayogi Manuaba ◽  
Ketut Muliartha RM
Keyword(s):  
Internal Control ◽  
Employee Performance ◽  
Linear Regression Analysis ◽  
Multiple Linear Regression Analysis ◽  
Marketing Department ◽  
Human Resource Department ◽  
Sales And Marketing ◽  
Analysis Technique ◽  
Food And Beverage ◽  
Engineering Department

The research objective is to determine the effect of operational audits and internal controls on employee performance. This research was conducted at the hospitality service company Ayodya Resort Bali. Data collection was conducted through interviews and questionnaires with a sample of 40 respondents who were auditees from the accounting department, human resource department, sales and marketing department, engineering department, front office department, food and beverage department, housekeeping department, and security department. The data analysis technique used is multiple linear regression analysis. Based on the result of the study indicate that operational audits and internal control have a positive effect on employee performance at the Ayodya Resort Bali hotel. Keywords: Operational audit, internal control, employee performance.

A Study on Career Shift of Women from Hotels to Other Fields

2015 ◽  
Vol 1 (1) ◽  
Author(s):  
Anuradha Karmarkar
Keyword(s):  
Service Sector ◽  
Hotel Industry ◽  
Secondary Data ◽  
Primary Data ◽  
Marketing Department ◽  
Factors Associated ◽  
Women Employees ◽  
Sales And Marketing ◽  
Front Office ◽  
Female Employees

Women employees in hotels play a major role in rendering services which possibly may be done only by them. These includes specialized services in housekeeping, front office, guest service, sales and marketing department etc. It has been observed that very few women employees are take up jobs in departments as kitchen and F & B as compared to the departments mentioned above as GRE, Front Office etc. None of the hotels can have the workforce comprising of only of male employees and female employees have to be an integral part of this workforce. But a trend has been observed of the career shift of female employees from the service sector. The paper therefore focuses on this aspect of career shift of women employees and thereon finding the reasons for these employees to leave the industry thereon. Apart from this, the paper also tries to identify various other factors associated with the career shift as the tenure spend by the women employees in hotels. The growth pattern of the women employees, and the reasons highlighting their shift from the hotel Industry. The Primary data was collected through a questionnaire focusing on the population of women employees in hotel who have shifted from the hotel industry either to retail, academics or are homemakers. The secondary data however was collected from books, research articles and journals. The paper tries to identify the reason/s for women to shift from hotel to other fields.

Implementasi Customer Relationship Management (CRM) di Atria Hotel Malang

2021 ◽  
Vol 2 (1) ◽  
pp. 19-26
Author(s):  
Didit Rahadi Wicaksono
Keyword(s):  
Customer Relationship Management ◽  
Relationship Management ◽  
Customer Relationship ◽  
Brand Awareness ◽  
Marketing Department ◽  
Sales And Marketing

Atria Hotel Malang adalah salah satu hotel bintang empat yang terletak di Kota Malang, tepatnya berada di jantung kota Malang. Pihak manajemen hotel perlu menerapkan strategi pemasaran berupa Customer Relationship Management (CRM) untuk menciptakan kepuasan pelanggan terhadap pelayanan yang diberikan. Dalam melaksanakan strategi CRM, ada empat implementasi untuk menciptakan dan mengelola hubungan dengan pelanggan, yaitu: (1) identifikasi; (2) diferensiasi; (3) interaksi; (4) Customize. Metode penelitian yang digunakan peneliti adalah metode penelitian kualitatif. Berdasarkan hasil penelitian dapat disimpulkan bahwa Implementasi Customer Relationship Management (CRM) pada sales and marketing department dalam memelihara dan menjaga hubungan baik dengan pelanggan sudah dilaksanakan dengan baik dalam pengembangan brand awareness kepada publik, namun dalam penerapan customer relationship management masih belum dilakukan secara efektif karena masih terdapat banyak database pelanggan pada corporate segment yang menumpuk dan tidak valid lagi akibat dari pengelolaan hubungan yang tidak merata kepada pelanggan. Atria Hotel Malang memerlukan ide yang kreatif dan inovatif di setiap tahunnya agar mampu meningkatkan kualitas produk dan citra perusahaan di hadapan konsumen.

scholarly journals Peluang Kerja Perempuan Lulusan Sekolah Menengah Kejuruan Perhotelan di Bali

2019 ◽  
Vol 9 (2) ◽  
pp. 289
Author(s):  
Ni Made Ary Widiastini ◽  
Made Aristia Prayudi ◽  
Gede Wirata ◽  
Nyoman Dini Andiani ◽  
Ni Luh Putu Agustini Karta
Keyword(s):  
Food And Beverage ◽  
Front Office

Penelitian ini bertujuan untuk mengetahui bagaimana peluang kerja bagi lulusan perempuan sekolah kejuruan untuk diterima sebagai karyawan di hotel. Data penelitian dikumpulkan melalui penyebaran kuesioner menggunakan formulir google dengan teknik probabilitas sampling dan wawancara dengan metode Tremblay terhadap  Departemen Sumber Daya Manusia (SDM) yang terpilih. Analisis sampel menunjukkan bahwa 45% lulusan SMK diterima sebagai pekerja harian; 28,30% adalah karyawan kontrak; 18.30% adalah karyawan tetap. Khusus untuk lulusan perempuan Kejuruan 27.22% kesempatan untuk diterima bekerja di bidang housekeeping, 21.30% di front office, 21.30% di food and beverage production, 24.86% di food and beverage service dan departemen lainnya baik sebagai teknisi dan administrasi sebanyak 5,40%. Khusus untuk posisi admin, lulusan harus memiliki keterampilan administrasi operasi hotel, namun lulusan kejuruan masih minim yang menguasai sistem. Artikel ini berpendapat bahwa hotel membuka diri untuk menerima lulusan sekolah kejuruan termasuk perempuan, dan untuk dapat menjadi karyawan tetap, lulusan harus memiliki keterampilan yang memadai. Kata kunci: peluang kerja, lulusan perempuan, SMK Perhotelan, Bali

scholarly journals Food Vendor Beware! On Ordinary Morality and Unhealthy Marketing

Food Ethics ◽  
2019 ◽  
Vol 5 (1-2) ◽  
Author(s):  
Tjidde Tempels ◽  
Vincent Blok ◽  
Marcel Verweij
Keyword(s):  
Food Industry ◽  
Negative Impact ◽  
Diabetes Type 2 ◽  
Beverage Industry ◽  
Obesity And Diabetes ◽  
Sales And Marketing ◽  
Food And Beverage ◽  
Adults And Children ◽  
Marketing To Children ◽  
Ordinary Morality

AbstractFood and beverage firms are frequently criticised for their impact on the spread of non-communicable diseases like obesity and diabetes type 2. In this article we explore under what conditions the sales and marketing of unhealthy food and beverage products is irresponsible. Starting from the notion of ordinary morality we argue that firms have a duty to respect people’s autonomy and adhere to the principle of non-maleficence in both market and non-market environments. We show how these considerations are relevant when thinking about immoral behaviour in the food and beverage industry, and identify under what conditions sales and marketing of unhealthy foods and beverages to adults and children is wrong. Based on this analysis we argue that firms should take into account: whether consumers are able to identify manipulative marketing, the degree of manipulation, as well as the negative impact a product has on health. We hold that for the food industry to act responsible it should re-evaluate the marketing of unhealthy products to adults and refrain from marketing to children. We conclude this study by making several recommendations on how the food industry should interact with consumers and highlight what changes need to be made in corporate practice.

scholarly journals Pemeriksaan Operasional Atas Aktivitas Penjualan Pada Hotel Alqueby Untuk Menilai Efektivitas Penjualan

2019 ◽  
Vol 11 (2) ◽  
pp. 332-357
Author(s):  
Joey Giovanni Regawa
Keyword(s):  
Internal Control ◽  
Organization Structure ◽  
Job Description ◽  
Sales And Marketing ◽  
Income Statement ◽  
Primary Activity ◽  
Front Office ◽  
Independent Variable ◽  
Operational Activity ◽  
Descriptive Method

Alqueby Hotel gets profit from renting rooms, restaurant, swimming pool tikets, and gym. Protif is needed so that the hotel can continue to run its operations. Sales activity is the primary activity in the hotel. An ineffective sales activities can cause lack of profit or even losses. So that, writer interested to do operational review on sales activity at Alqueby Hotel. Operational review is a process to analize operational activity to evaluate economic, efficient, and effective from all operation activity in the organization. Method that used in this research is descriptive method. The dependent variable in this research is effectivity, while the independent variable in this research is sales. Data for this research was obtained from two resource, primary resource was obtained through observation to Alqueby Hotel, interview with director, CEO, sales and marketing executive, front office, internal control questionaire, while secondary resource was obtained through organization structure of Alqueby Hotel, job description, income statement Alqueby Hotel, and document that used in sales activity Alqueby Hotel. To overcome those complication, writer gave several recommendation to Alqueby Hotel which is, CEO should allocate tasks with director, Alqueby Hotel should recruit marketing staff and make strategy marketing and plan marketing cost. Keywords: Operational Review, Sales Activity, Effectivity on Sales

scholarly journals INFLUENCE MOTIVATION, ABILITY, AND DISCIPLINE ON PERFORMACE EMPLOYEE DEPARTMENT SALES DAN MARKETING PT PIONIRBETON INDUSTRY JAKARTA

2016 ◽  
Vol 7 (1) ◽  
pp. 56
Author(s):  
Okiy Hartanto
Keyword(s):  
Regression Analysis ◽  
Data Processing ◽  
Multiple Regression Analysis ◽  
Multiple Regression ◽  
Significant Influence ◽  
Working Ability ◽  
Marketing Department ◽  
Sales And Marketing ◽  
Data Collecting ◽  
Result Show

The purpose of the research are to: 1) Test empirically influence of working motivation on performance employee, 2) Test empirically influence of working ability on performance employee, 3) Test empirically influence of working discipline on performance employee, 4) Test empirically influence of working motivation, ability, discipline on performance employee. This study used multiple regression analysis. The research was conducted in Sales and Marketing Department of PT Pionirbeton Industry with population of 43 workers, while the data collecting technique used questionnaire and SPSS version 20.0 for data processing. The result show a significant influence of working motivation on performance employee, working ability on performance employee, working discipline on performance employee. Working motivation, working ability, and working discipline on performance employee, The study found that a of the performance employee as dependent variable is influenced by motivation, ability, and discipline.   Keywords: working motivation, working ability, working discipline, performance employee.

scholarly journals Perspektif Konsumen terhadap Pemasaran Paket MICE pada Departemen Pemasaran Hotel Aston Madiun

2020 ◽  
Vol 2 (2) ◽  
pp. 100
Author(s):  
Priscila Triviana Dewi
Keyword(s):  
Data Collection ◽  
Marketing Mix ◽  
Product Price ◽  
Marketing Department ◽  
Sales And Marketing ◽  
Hotel Service ◽  
Consumer Perspective ◽  
Marketing Activities ◽  
Conference Center ◽  
Hotel Marketing

This study discusses the consumer perspective about the marketing activities of MICE packages organised by the Sales and Marketing Department at Aston Madiun Hotel and Conference Center. The component of organising marketing activities to be evaluated refers to the Marketing Mix model developed by Kotler (2014) knows as 4Ps (product, price, promotion, and place). In this study, researchers used quantitative and qualitative data. Data collection is done by distributing questionnaires to 112 respondents determined through purposive sampling, namely visitors who have purchased MICE packages at Aston Madiun Hotel and Conference Center. Data collection was also obtained from interviews with guests and the Sales and Marketing Department as organisers of hotel marketing activities, observation and literature. In order to formulate the overall evaluation steps, an analysis of the four sectors of hotel marketing activities was carried out in the form of analysis, planning, implementation, and evaluation whose results will be described descriptively. The results showed that the overall marketing mix component received a positive response from guests who had purchased the MICE package at the Aston Madiun Hotel. Two questionnaire items obtain quite low scores, namely hotel items routinely offer and update the details of MICE packages directly to companies and hotels utilising all print media for marketing MICE package activities. The data obtained from the study will be used as study material to evaluate the marketing activities of the Marketing Department in marketing an Aston Madiun Hotel service product, in the form of accuracy of analysis, product development that is in line with the main potential of the hotel, implementation of targeted market segmentation and always evaluating every marketing process that has been passed.

Theft in the hotel workplace: Exploring frontline employees’ perceptions towards hotel employee theft

2016 ◽  
Vol 18 (4) ◽  
pp. 442-455 ◽  
Author(s):  
Edmund Goh ◽  
Sandra Kong
Keyword(s):  
Hotel Industry ◽  
Future Generation ◽  
Full Time ◽  
Hotel Management ◽  
Frontline Employees ◽  
Employee Theft ◽  
Generation Z ◽  
Food And Beverage ◽  
Front Office ◽  
Hotel Employee

A plethora of studies has investigated theft in the workplace in various industries. However, few studies investigated the motivations behind hotel employee theft especially among Generation Z undergraduates working full time as part of their internship. This targeted sample group is pivotal to the hotel industry as they are the future generation of hotel leaders. These reasons can be attitudinal such as excitement, influenced by fellow colleagues and perceived ease of committing the theft. To address this research gap, this study utilised the established theory of planned behaviour to investigate underlying motivations of employee theft behaviour in the hotel industry. Personal interviews were conducted with 29 hotel management undergraduates who were doing their internships as full-time hotel employees in various frontline jobs in food and beverage, housekeeping and front office. Results revealed the adrenaline feeling when committing hotel employee theft as the key motivator. The most influential social group was colleagues in the same department. The main perceived difficulty was the grey area of defiant behaviour and what actually constitutes as employee theft.

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