scholarly journals Pengaruh Promosi Makanan Tradisional Ngai Soya Beancurd Lewat Sosial Media Instagram Terhadap Minat Beli Warga Duta Garden

Prologia ◽  
2021 ◽  
Vol 5 (2) ◽  
pp. 300
Author(s):  
Owen Owen ◽  
Eko Harry Susanto
Keyword(s):  
Social Media ◽  
Soya Bean ◽  
Cold Temperature ◽  
Traditional Food ◽  
Traditional Foods ◽  
Good Place ◽  
Product Variation ◽  
Promotion Strategies ◽  
The Many ◽  
Over Time

Over time, the culinary world has also experienced significant developments, both from nontraditional foods and traditional foods. Therefore, product variation is one of the things that is not taboo in the culinary world, this can be seen from the many product variations that are dominated by non-traditional foods from various forms of food through the taste and appearance of the product itself. This makes one of the traditional food brands, namely Ngai Soya BeanCurd, want to make product variations, especially for bean curd products, where the presentation given is different from bean curd in general, which is served with ginger sauce as a complement and with hot temperatures but Ngai Soya BeanCurd makes variations in terms of presentation, which is served with a cold temperature. This is a challenge in itself for Ngai Soya BeanCurd in determining promotions to increase people's buying interest in tofu products, one of which is by using Instagram social media as a means to promote these products to be known by the wider community because social media is also a good place or place. for a means of promoting a product. So this research was conducted to determine whether there is an effect of promotion strategies through social media Instagram in increasing purchasing power of the tofu flower brand, namely Ngai Soya Bean Curd. Seiring perkembangan jaman, dunia kuliner pun mengalami perkembangan yang signifikan, baik dari makanan non tradisional maupun makanan traditional. Oleh karena itu variasi produk merupakan salah satu hal yang tidak tabu dalam dunia kuliner, hal ini dapat dilihat dari banyaknya variasi-variasi produk yang didominasi oleh makanan non tradisional dari berbagai bentuk makanan melalui rasa, dan penampilan dari produk tersebut sendiri. Hal ini membuat salah satu brand makanan tradisional yaitu Ngai Soya BeanCurd ingin melakukan variasi produk khususnya untuk produk kembang tahu, dimana penyajian yang diberikan berbeda dengan kembang tahu pada umumnya yaitu disajikan dengan kuah jahe sebagai pelengkap dan dengan suhu yang panas tetapi Ngai Soya BeanCurd melakukan variasi dalam hal penyajiannya yaitu disajikan dengan suhu yang dingin. Hal ini menjadi tantangan tersendiri untuk Ngai Soya BeanCurd dalam menentukan promosi untuk meningkatkan minat beli masyarakat terhadap produk kembang tahu, salah satunya dengan menggunakan media sosial Instagram sebagai sarana untuk mempromosikan produk tersebut agar dikenal oleh masyarakat luas dikarenakan media sosial juga merupakan wadah atau tempat yang baik untuk sarana mempromosikan sebuah produk. Sehingga penelitian ini dilakukan untuk mengetahui apakah ada pengaruh strategi promosi lewat sosial media instagram dalam meningkatkan minat beli pada brand kembang tahu yaitu Ngai Soya BeanCurd.

Russian information troops, disinformation, and democracy

First Monday ◽  
2018 ◽  
Author(s):  
Volodymyr Lysenko ◽  
Catherine Brooks
Keyword(s):  
Social Media ◽  
Recent Literature ◽  
Political Influence ◽  
Political Strategies ◽  
Related Activity ◽  
Political Processes ◽  
Strong Case ◽  
Hybrid War ◽  
The Many ◽  
Over Time

This research examines the contemporary landscape relative to information-driven strategies used for global gain by analyzing Russian activities in particular. With Russia functioning as a cause of global democratic disruption, this exploratory project focuses on information-based, computational, and media-related political strategies. The findings provide a way to see patterns over time offering further evidence of ‘hybrid’ warfare identified in recent literature. This work allows readers to connect events in recent years in order to view them together as a strong case of ‘hybrid’ war. These findings also provide scholars, practitioners, and citizens interested in democratic processes around the globe the opportunity to consider the many threats to contemporary political processes, and contributes to ongoing academic conversations about digital political disruptions and warfare. Particularly for readers concerned about political influence via social media and digital security, this study of Russia’s information-related activity as a case of international interference will be of particular interest. 

scholarly journals MAKANAN ETNIK MELAYU: TEMPOYAK

2018 ◽  
Vol 19 (2) ◽  
pp. 125
Author(s):  
Amanda Haruminori ◽  
Nathania Angelia ◽  
Andrea Purwaningtyas
Keyword(s):  
Shelf Life ◽  
Food Processing ◽  
Fermentation Process ◽  
Complementary Food ◽  
Traditional Food ◽  
Traditional Foods ◽  
The Many

Traditional food is considered as one of the identities that makes a nation, and it is caused by the varieties of cultures. Tempoyak (asam durian) is one of the examples of traditional foods, specifically for the Malayan ethnic, and it is widely known in Palembang. The majority of Palembang citizens are known to be nomads, and since durians are abundant in Sumatra, food processing is done to increase shelf life. Tempoyak is the result of fermenting durian for 3-7 days by adding salt into the fruit. Fermentation is one of the many ways of food processing. The fermentation of durian gives tempoyak a unique flavour that combines sourness from the fermentation process and sweetness from the fruit itself. Fermentation is one of the most well-known food processing in Indonesia, and has been known for years. To the Malayan ethnics, tempoyak has a unique taste that can increase ones appetite, and it is usually used as a complementary food for rice, and also spices. One of the foods that use a tempoyak spices is brengkes.

scholarly journals instagram sebagai media pengenalan Budaya tentang makanan khasjakarta di kalangan masyarakat

2019 ◽  
Author(s):  
Ghina Hanifa
Keyword(s):  
Social Media ◽  
Public Interest ◽  
Qualitative Method ◽  
Traditional Food ◽  
Traditional Foods ◽  
The Public ◽  
Use Of Social Media ◽  
Descriptive Qualitative

The purpose of this research is to find out how far the introduction of Jakarta's traditional foods to the public through Instagram media. The background of this research is the number of foreign food and the trend of unique and foreign foods that enter Indonesia such as pasta, pasta is very common in Indonesia, even there are many variants of pasta, pasta is also easily found in various places to eat, even many coffeshop that sell pasta and other foreign foods, so that it causes Indonesian special food or Indonesian traditional food to be less frequently exposed and the lack of public interest in traditional and traditional foods. In writing this research uses descriptive qualitative method that focuses on the use of social media in the introduction of Jakarta's special foods to the public. The results obtained are comparisons of traditional and modern and international food.

Disciplining Polenta: A Parody on the Politics of Saving Food

2020 ◽  
Vol 20 (2) ◽  
pp. 1-11
Author(s):  
Zachary Nowak ◽  
Bradley M. Jones ◽  
Elisa Ascione
Keyword(s):  
Food Products ◽  
Social Value ◽  
Traditional Food ◽  
Traditional Foods ◽  
Time And Space ◽  
Historical Sources ◽  
Scholarly Literature ◽  
Identity Creation ◽  
The Past ◽  
The Social

This article begins with a parody, a fictitious set of regulations for the production of “traditional” Italian polenta. Through analysis of primary and secondary historical sources we then discuss the various meanings of which polenta has been the bearer through time and space in order to emphasize the mutability of the modes of preparation, ingredients, and the social value of traditional food products. Finally, we situate polenta within its broader cultural, political, and economic contexts, underlining the uses and abuses of rendering foods as traditional—a process always incomplete, often contested, never organic. In stirring up the past and present of polenta and placing it within both the projects of Italian identity creation and the broader scholarly literature on culinary tradition and taste, we emphasize that for so-called traditional foods to be saved, they must be continually reinvented.

Pergeseran Bahasa Sunda dalam Leksikon Makanan Tradisional Sunda di Kabupaten Bandung dalam Perspektif Sosiolinguistik Mikro

Metahumaniora ◽  
2018 ◽  
Vol 8 (3) ◽  
pp. 312
Author(s):  
Wagiati Wagiati
Keyword(s):  
Qualitative Method ◽  
Language Shift ◽  
Traditional Food ◽  
Traditional Foods ◽  
Internal Factors ◽  
Language Retention ◽  
Data Source ◽  
Linguistic Innovation ◽  
Lexical Innovation ◽  
Determining Factor

AbstrakPenelitian ini berjudul “Pergeseran Bahasa Sunda dalam Leksikon Makanan Tradisional Sunda di Kabupaten Bandung dalam Perspektif Sosiolinguistik Mikro”. Tujuan penelitian ini adalah menjelaskan bentuk-bentuk perubahan dan inovasi bahasa dalam leksikon-leksikon makanan tradisional Sunda yang menjadi faktor penentu terjadinya pemertahanan atau pergeseran suatu bahasa. Metode yang digunakan dalam penelitian ini adalah metode kualitatif-deskriptif. Sumber data pada penelitian ini berupa leksikon-leksikon makanan tradisional di Kabupaten Bandung. Hasil penelitian menunjukkan bahwa (1) bahasa Sunda dalam leksikon makanan tradisional Sunda sebagian besar telah mengalami inovasi; (2) gejala perubahan bentuk dari leksikon-leksikon makanan tradisional Sunda adalah inovasi leksikal penuh, inovasi fonetis, dan inovasi morfemis; (3) bahasa Sunda di Kabupaten Bandung dalam konsep makanan tradisional Sunda telah mengalami pergeseran bahasa secara sosiolinguistik mikro, mengingat faktor-faktor internal bahasa, yaitu berupa inovasi, telah terjadi. Inovasi tersebut meliputi inovasi leksikal penuh, inovasi fonologis, dan inovasi morfemis. Faktor-faktor internal bahasa ini menjadi faktor utama pemertahanan dan pergeseran bahasa.Kata kunci: pergeseran bahasa, makanan tradisional, sosiolinguistik mikroAbstractThe article is entitled "The shifting of Sundanese Language in Lexiconsof Sundanese Food in Bandung Regency studied by Micro Sociolinguistics". The purpose of this study is to describe the forms of change and linguistic innovation in the lexiconsof Sundanesetraditional food which become the determining factor of a language retention or shift. The methods used in this research is descriptive-qualitative method. The data source on this research are lexicons of Sundanese traditional foods in Bandung Regency. The results show that (1) Sundanese Language in the lexiconsof Sundanese Food in the majority hasundergone an innovation; (2) the morphemic change phenomemaof theSundanese traditional food lexicons consist of the full lexical innovation, innovation, innovation and phonetic morfemis; (3) There has been a shift in Sundanese language micro-sociolinguistically regarding the lexiconsof Sundanese traditional food in Bandung Regency based on internal factors of language, i.e. in the form of innovation. These innovations include the full lexical innovation, phonological innovation, and innovation morfemis. Internal factors of a language became a major factor of language retention and language shift.Keywords: language shift, traditional food, micro-sociolinguistic

Social media and peer-to-peer support for individuals with health care needs and their caregivers: a scoping review (Preprint)

2019 ◽  
Author(s):  
Katherine Kelly ◽  
Shelley Doucet ◽  
Alison Luke ◽  
Rima Azar ◽  
William Montelpare
Keyword(s):  
Health Care ◽  
Social Media ◽  
Peer Support ◽  
Scoping Review ◽  
Emotional Support ◽  
Peer To Peer ◽  
Health Care Needs ◽  
Care Providers ◽  
Care Needs ◽  
The Many

BACKGROUND Individuals with health care needs and their caregivers require substantial informational and emotional support. Providing this support is a major challenge for care providers, who are often not able to adequately address barriers and may not be aware of available services and programs. Online P2P support offers an accessible and inexpensive source of support; however, the breadth of these supports on social media has not been previously documented. OBJECTIVE This study was a scoping review of research examining the use of peer-to-peer support on social media by individuals with health care needs and their caregivers. METHODS This review used the PRISMA-SR method to search for articles from 1997 to 2019. RESULTS A total of 94 articles were included. Patients and caregivers use many social media websites for P2P interaction, including: Facebook (n = 19), Twitter (n = 7), and YouTube (n = 6). Providing and receiving informational and emotional support were important uses of social media for P2P support; however, the specific needs and experiences of patients and caregivers appeared to change as knowledge regarding the condition(s) improved. Despite the many benefits associated with participating in online P2P groups, concerns related to ethics, privacy, and the potential to spread misinformation are outlined as risks associated with its use. CONCLUSIONS This study revealed that patients and caregivers engage in P2P support on social media to receive informational and emotional support from peers, despite known risks and limitations. Social networking websites were revealed to be particularly suited for P2P support communication.

scholarly journals Framing of visual content shown on popular social media may affect viewers’ attitudes to threatened species

2021 ◽  
Vol 11 (1) ◽  
Author(s):  
Fernando Ballejo ◽  
Pablo Ignacio Plaza ◽  
Sergio Agustín Lambertucci
Keyword(s):  
Social Media ◽  
Threatened Species ◽  
Social Medium ◽  
Visual Content ◽  
Wildlife Species ◽  
Mammalian Predators ◽  
Negative Comments ◽  
Over Time ◽  
The Way

AbstractContent published on social media may affect user’s attitudes toward wildlife species. We evaluated viewers’ responses to videos published on a popular social medium, focusing particularly on how the content was framed (i.e., the way an issue is conveyed to transmit a certain meaning). We analyzed videos posted on YouTube that showed vultures interacting with livestock. The videos were negatively or positively framed, and we evaluated viewers’ opinions of these birds through the comments posted. We also analyzed negatively framed videos of mammalian predators interacting with livestock, to evaluate whether comments on this content were similar to those on vultures. We found that the framing of the information influenced the tone of the comments. Videos showing farmers talking about their livestock losses were more likely to provoke negative comments than videos not including farmer testimonies. The probability of negative comments being posted on videos about vultures was higher than for mammalian predators. Finally, negatively framed videos on vultures had more views over time than positive ones. Our results call for caution in the presentation of wildlife species online, and highlight the need for regulations to prevent the spread of misinformed videos that could magnify existing human-wildlife conflicts.

The silence of the ellipses: Why history can’t be about telling our children lies

2021 ◽  
Vol 102 (5) ◽  
pp. 8-11
Author(s):  
Sam Wineburg
Keyword(s):  
History Textbooks ◽  
Historical Study ◽  
The Face ◽  
The Many ◽  
Over Time ◽  
Boston Massacre

History textbooks are less likely to be complete renderings of the truth than a series of stories textbook authors (and the many stakeholders who influence them) consider beneficial. Sam Wineburg describes how the process of writing history textbooks often leads to sanitized and inaccurate versions of history. As an example, he describes how the story of Crispus Attucks and the Boston massacre has evolved over time. The goal of historical study, he explains, is not to cultivate love or hate of the country. Rather, it should provide us with the courage needed to look ourselves unflinching in the face, so that we may understand who we were and who we might aspire to become.

Do Materialistic Adolescents Ruminate More About Their Social Media Posts?

2020 ◽  
pp. 0044118X2098417
Author(s):  
Keeley Hynes ◽  
Daniel G. Lannin ◽  
Jeremy B. Kanter ◽  
Ani Yazedjian ◽  
Margaret M. Nauta
Keyword(s):  
Mental Health ◽  
Social Media ◽  
Social Status ◽  
Mental Distress ◽  
External Validation ◽  
Value Orientation ◽  
Media Content ◽  
Over Time

Previous research suggests that ruminating on social media content is associated with greater mental distress (Yang et al., 2018). This study examined whether materialistic value orientation (MVO)—prioritizing values and goals related to consumerism, consumption, and social status—predicted social media rumination in a sample of diverse adolescents in a two-wave cross-lagged design. A cross-lagged analysis among 119 adolescents indicated that MVO at Wave 1 predicted greater social media rumination 4 months later at Wave 2, but social media rumination at Wave 1 did not predict MVO at Wave 2. Cross-lagged results suggested that MVO may lead to greater social media rumination over time for diverse adolescents. Adolescents with MVO could benefit from interventions to reduce the effects of their need for external validation and maladaptive rumination, as external validation and maladaptive rumination are linked to behaviors and thoughts that can be harmful to mental health.

Dynamics of convergence behaviour in social media crisis communication – a complexity perspective

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Milad Mirbabaie ◽  
Stefan Stieglitz ◽  
Felix Brünker
Keyword(s):  
Social Media ◽  
Emergency Management ◽  
Crisis Communication ◽  
Design Methodology ◽  
Content Type ◽  
The Public ◽  
Analysis Techniques ◽  
Twitter Data ◽  
Convergence Behaviour ◽  
Over Time

PurposeThe purpose of this study is to investigate communication on Twitter during two unpredicted crises (the Manchester bombings and the Munich shooting) and one natural disaster (Hurricane Harvey). The study contributes to understanding the dynamics of convergence behaviour archetypes during crises.Design/methodology/approachThe authors collected Twitter data and analysed approximately 7.5 million relevant cases. The communication was examined using social network analysis techniques and manual content analysis to identify convergence behaviour archetypes (CBAs). The dynamics and development of CBAs over time in crisis communication were also investigated.FindingsThe results revealed the dynamics of influential CBAs emerging in specific stages of a crisis situation. The authors derived a conceptual visualisation of convergence behaviour in social media crisis communication and introduced the terms hidden and visible network-layer to further understanding of the complexity of crisis communication.Research limitations/implicationsThe results emphasise the importance of well-prepared emergency management agencies and support the following recommendations: (1) continuous and (2) transparent communication during the crisis event as well as (3) informing the public about central information distributors from the start of the crisis are vital.Originality/valueThe study uncovered the dynamics of crisis-affected behaviour on social media during three cases. It provides a novel perspective that broadens our understanding of complex crisis communication on social media and contributes to existing knowledge of the complexity of crisis communication as well as convergence behaviour.

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