scholarly journals Nowness Service in Religious Travel Agents

Author(s):  
Retno Kusumaningrum ◽  
Ratih Pratiwi ◽  
Windi NR Wardhani
2021 ◽  
Vol 13 (4) ◽  
pp. 1987
Author(s):  
Ralf Buckley ◽  
Mary-Ann Cooper

We propose that assortative matching, a well-established paradigm in other industry sectors and academic disciplines, can underpin the concept of destination matching. This provides a new foundation to integrate research concepts and terminology in destination marketing and destination choice. We argue that the commercial tourism industry already applies destination matching approaches, with three historical phases. Initially, matching of tourists and destinations relied on the tacit expertise of specialist agents. This still applies in specialist subsectors. For generalist travel and accommodation, human agents were partially replaced by online travel agents, OTAs, which are customised algorithms operating only in the travel sector. These still exist, but their share price trends suggest decreasing significance. Currently, automated assortative algorithms use multiple sources of digital data to push appealing offers to potential purchasers, across all retail sectors. Digital marketing strategies for tourism products, enterprises, and destinations are now just one category of generalised product–purchaser matching, using entirely automated algorithms. Researchers do not have access to proprietary algorithms, but we can identify which components they incorporate by analysing their underlying patents. We propose that theories of destination marketing and choice need to reflect these recent and rapid real-world changes via deliberate analysis of destination matching.


2021 ◽  
Vol 15 (01) ◽  
Author(s):  
Ferhadius Endi ◽  
Danang Prasetyo

This study discusses the decision of French tourists on their planned visit to Bali in the new normal era in 2021. This research is a qualitative descriptive study. Data was obtained by means of online interviews and questions and answers via email to 35 potential tourists. Based on the results of research that has been done, it was found that two decisions of French tourists regarding their vacation plans to Bali, namely: (1) Cancellation of tour trips with the consideration of (a) changes in tourist budgets and financial plans, (b) health reasons for tourists, (c) difficulty in managing time, and (d) the uncertainty of the global situation. (2) Delay or reschedule Tour trips. The factors that influence tourists to continue their travel agenda to Bali with a note of rescheduling, namely: (a) Advances that have been paid to travel agents, (b) the need for post-lockdown holidays during 2020, and ( c) vaccination as an effort to protect the tourists from Covid-19. The hope is that the exposure of the research results can be a reference for researchers, tourism service business actors, and tourists to work together to implement health protocols in all tourism activities for a better Indonesian tourism. Keywords: French Tourists, Bali Tourism, New Normal


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