scholarly journals New Meat on the Block: Factors Influencing India’s Gen Z’s Decision to Purchase Plant-based Meat

2021 ◽  
Vol 10 (2) ◽  
Author(s):  
Nikita Dhawan ◽  
Kah Ying Choo
Keyword(s):  
Online Survey ◽  
Dominant Role ◽  
Meat Products ◽  
Biodiversity Loss ◽  
Negative Influence ◽  
Marketing Strategies ◽  
Research Approach ◽  
Meat Industry ◽  
Mixed Method Research ◽  
Factors Influencing

There have been increasing concerns regarding the meat industry due to its negative influence on the environment, such as freshwater pollution, biodiversity loss, and increased methane emissions. These concerns have sparked the public’s interest in plant-based meat, the demand for which is expected to reach USD 27.5 billion by 2025. This study evaluated the factors influencing the decision of India’s Gen Z (aged 15-25) to purchase plant-based meat by conducting an online survey using a mixed method research approach. Among the eight different factors examined, the study found environmental consciousness as one of the highest-rated factors in all the three categories of respondents—combined (vegetarians and non-vegetarians), vegetarians, and non-vegetarians—in influencing their decision to purchase plant-based meat. This finding mirrors the growing environmental awareness of Gen Z globally. Health/safety was another top-rated factor for all three groups, possibly due to the increasing concern of zoonotic diseases, such as COVID-19. Conversely, price, convenience, and food curiosity were the least influential, highlighting the Indian market's unique characteristics. As a significant majority of young Indian adults live with their parents, plant-based companies targeting Gen Zs need to consider India’s family-oriented culture and the parents’ dominant role in determining meal choices at home. While companies could incorporate plant-based meat products into traditional food and well-known dishes to appeal to parents, companies can also target the more independent Gen Zs by emphasizing plant-based meat as a sustainable alternative to traditional meat. Additional nuanced marketing strategies for vegetarians and non-vegetarians have also been discussed in this paper.

scholarly journals Short-term changes in behaviors resulting from COVID-19-related social isolation and their influences on mental health

2020 ◽  
Author(s):  
Nestor Asiamah ◽  
Frank Frimpong Opuni ◽  
Edwin Mends-Brew ◽  
Samuel Worlanyo Mensah ◽  
Henry Kofi Mensah ◽  
...  
Keyword(s):  
Mental Health ◽  
Sedentary Behavior ◽  
Social Isolation ◽  
Online Survey ◽  
Linear Regression Analysis ◽  
Multiple Linear Regression Analysis ◽  
Negative Influence ◽  
Research Approach ◽  
Short Term ◽  
Social Distancing

Abstract Withdrawing from social activities abruptly can be associated with anxiety and mental health struggles, but this behavior is unavoidable when an infectious disease such as Coronavirus 2019 (COVID-19) is spreading. With many governments taking to social distancing protocols, short-term changes in behaviors and their influences on health are expected. This study adopted a correlational research approach to assess the behavioral outcomes of the social distancing protocols and its influences on mental health. An online survey hosted by Survey Monkey was utilized to collect data from residents of three cities under a COVID-19 mandatory lockdown. A total of 621 surveys were analyzed using descriptive statistics and multiple linear regression analysis, with a sensitivity analysis utilized to select potential covariates for the final regression model. Findings indicate that reduced physical activity time, increased sedentary behavior time, and a change in sexual activity and smoking frequency are some short-term changes in behavior resulting from social isolation during the lockdown. An increase in sedentary behavior made a negative influence on mental health (β = -0.85; t = -46.76, p = 0.000). The only change in behavior that has a positive influence on mental health is substance use. For the most part, changes in behaviors in the short-term attributable to COVID-19 social isolation were associated with lower mental health scores. Our findings imply that COVID-19 social distancing measures should be rolled out alongside public education programs for discouraging unhealthy changes in behaviors.

scholarly journals Strategic Marketing Insights For Small Business Meat Retailers

2014 ◽  
Vol 13 (3) ◽  
pp. 525
Author(s):  
A. C. Groenewald ◽  
J. J. Prinsloo ◽  
T. G. Pelser
Keyword(s):  
Small Business ◽  
Brand Equity ◽  
Small Businesses ◽  
Significant Contribution ◽  
Meat Products ◽  
Marketing Strategies ◽  
Research Approach ◽  
High Quality ◽  
Quantitative And Qualitative Research ◽  
Fierce Competition

Branded meat of consistently high quality has earned a reputation worldwide as a means to increase beef consumption. The feedlot industry is the main beef producer in South Africa and falls in the category of Small Businesses. For these small business meat retailers to be successful in an industry subjected to fierce competition, it is necessary to be innovative in a market where high quality beef serves as just another commodity. This study explored the marketing efforts of meat producers in Middelburg, Mpumalanga, by drawing tangent planes between effective marketing and the knowledgeable consumer. The research approach that was used included both quantitative and qualitative research. The population consisted of consumers buying meat products at three different retailers in Middelburg, Mpumalanga. A sample of 612 was conveniently selected for the study. A total of 588 questionnaires were completed. The results of the study provide insights into the measures that influence brand equity for branded meat products. The importance to establish a link between brand variables and consumers perception regarding the importance of these variables is thus critical in the success of branded meat products. These marketing insights make a significant contribution to the competitive marketing strategies of small business meat retailers.

scholarly journals How Nestle Succeed in the Food Industry: A Consumer Perspective

2021 ◽  
Vol 4 (2) ◽  
pp. 84-97
Author(s):  
Daisy Mui Hung Kee ◽  
Nur Hannis Syakirah ◽  
Nurun Najihah ◽  
Nur Anis Aliya ◽  
Nur Zahirah Sikumbang
Keyword(s):  
Quantitative Research ◽  
Food Industry ◽  
Online Survey ◽  
Marketing Strategies ◽  
Consumer Perception ◽  
Success Factor ◽  
Research Approach ◽  
Main Driver ◽  
Consumer Perspective ◽  
Reasonable Price

The purpose of this study is to analyze consumer perception of how Nestle succeeds in the food industry. The study employed a quantitative research approach, and an online survey was carried out. Data were collected from 121 Nestle consumers in Malaysia. The results show that Nestle's success factor is from the provision of good products at a reasonable price and marketing strategies that Nestle has developed to be the main driver of the growth, which contribute to the organizational success. Discussion and recommendations are presented.

scholarly journals Consumer Understanding of Nutritional Supplements: An Irish Context

2016 ◽  
Vol 6 (1) ◽  
pp. 55 ◽  
Author(s):  
Julie Ann Walsh ◽  
Angela Wright
Keyword(s):  
Online Survey ◽  
Distribution Channel ◽  
Nutritional Supplements ◽  
Marketing Channel ◽  
Distribution Channels ◽  
Nutritional Supplement ◽  
Research Approach ◽  
Mixed Method Research ◽  
Health Food ◽  
Food Stores

<p class="ber"><span lang="EN-GB">Nutritional Supplements have been available in Ireland for over thirty years. Originally available in health food stores only, supplements now have several distribution channels including pharmacy, practitioner, and online. Recommendations for consumption can come from many sources including general physicians, alternative practitioners, dieticians and nutritionists. The demand for Nutritional Supplements has increased over the years, and the industry has expanded exponentially. Nutritional Supplements provide an important opportunity to optimize illness prevention. As scientists and health professionals start to understand the value of Nutritional Supplements in terms of the prevention and treatment of disease, consumers follow suit. Market growth of Nutritional Supplements is reliant both on market positioning and the distribution strategies and channels chosen by the industry. The success or failure is dependent on how effectively and efficiently their products are sold through marketing channel members (e.g., agents, wholesalers, distributors, and retailers). </span></p><p class="ber"><span lang="EN-GB">An examination of the distribution channel most appropriate to the purchase of Nutritional Supplements, and advice on their consumption has never been investigated in Ireland to date; hence, this research will be applicable to those involved in this specific industry. </span></p><p class="ber"><span lang="EN-GB">A mixed method research approach was undertaken in this study to enable a thorough overview of the industry as it currently stands in Ireland. This research examines the quality of education of those who are distributing, retailing and/or recommending Nutritional Supplements. Qualitative data was collected through semi-structured interviews with twelve participants working within the Nutritional Supplement sector. This research also examines the thoughts of the consumer, relative to preferred distribution channels and who they deem most appropriate as advisors of Nutritional Supplements in Ireland. This was executed through a quantitative process and the consumer data was collated via an online survey. </span></p><p class="ber"><span lang="EN-GB">A key finding of this study is that those who are considered best qualified for consultation (general practitioner, dietician and pharmacist), are actually not qualified enough to distribute Nutritional Supplement advice. Health food stores are the preferred distribution channel by consumers; however, Health store workers are not recognised as the most trustworthy for advice. This research will benefit those involved in the manufacture and distribution of Nutritional Supplements in Ireland. </span></p>

scholarly journals Fatalistic Views and the Impact on Combating COVID-19: Bangladesh Context

2021 ◽  
Vol 2 (4) ◽  
pp. 105-119
Author(s):  
Saifuddin Ahmed ◽  
MD. ZARIF RAHMAN ◽  
Mahabuba Islam Meem
Keyword(s):  
Low Income ◽  
Online Survey ◽  
Economic Condition ◽  
Senior Citizens ◽  
Vulnerable Groups ◽  
Research Approach ◽  
Mixed Method Research ◽  
Economic Assistance ◽  
The People ◽  
The Impact

Purpose: The main objective of this study is to evaluate whether the COVID-19 pandemic has influenced the people of Bangladesh to become more fatalistic or not. Approach/Methodology/Design: The study is of a descriptive design. The study follows a mixed-method research approach where an online survey was conducted among 406 individuals and 15 interviews of experts in different criteria have been assembled to validate the survey results properly. This survey data were analyzed based on the age and economic condition of the respondents. The in-depth interviews were collected based on six categories: Academicians, religious scholars, medical practitioners, Coronavirus-infected individuals, law enforcement officials, and journalists. Findings: The study shows that most of the people of Bangladesh are not influenced by the fatalistic views. The COVID-19 pandemic has certainly made people more dependent on fate lately. Senior citizens of the society and people with low income are more fatalists than other groups of people in the society. Senior citizens are suffering the most from anxiety, youths of Bangladesh are facing the most uncertainty in this pandemic. None of the population groups are completely dependent on fate yet confident about the situation at the same time. Practical Implications: The findings of this study will pave the way forward for further research in this area and help policymakers to take necessary initiatives. In short term, it will help formulating policies for the vulnerable groups. Such as, providing economic assistance for the lowest range of income group, guaranteeing old age pension for the senior citizens, access to right information, and psychological stability. In long term, this study will allow practitioners to create awareness during disasters and pandemics through expert narratives, news, and social media awareness.   Originality/value: This paper explores how the belief system of people is influenced by their socio-economic condition and how it affects their behavior in terms of combating pandemics. It also emphasizes that during disasters and pandemics, policymakers should take special initiatives for senior citizens and people with low income.

Ukraine’s foreign trade in meat and meat products: trends and geographical aspects

2020 ◽  
pp. 48-52
Author(s):  
Olena Lyakhovska
Keyword(s):  
Small Businesses ◽  
Structural Changes ◽  
Raw Materials ◽  
Meat Products ◽  
World Market ◽  
Poultry Meat ◽  
Positive Development ◽  
Meat Production ◽  
Meat Industry ◽  
Geographical Structure

Current trends in meat and meat products exports are considered. The dynamics and structural changes in meat exports by types and degree of processing (beef and veal, pork, poultry, finished meat products) are analyzed. The paper proves that in recent years, only meat and edible poultry by-products have taken a competitive position in the world market. Accordingly, the dynamics of exports of this type of meat is positive, and the share of these products in the structure of exported meat is the largest (86.09%). Possible threats to the growth of import dependence on certain types of meat products, in particular, chilled and frozen beef and veal, pork, are indicated. The rating of the largest countries-importers of meat and meat products (by types) from Ukraine is built, their share in the structure of meat exports is determined. Changes in the geographical structure of exports have been studied, which indicate a low level of diversification of the geography of exports of certain types of meat (pork, beef). At the same time, a positive development of the geographical structure of poultry meat exports (exported to more than 100 countries) was revealed. Problems of the export potential development in the meat industry of Ukraine are revealed. In particular, the problems of livestock development (outdated technologies and production techniques that reduce the efficiency and productivity; inefficiency of the organization of purchase and processing of meat, which leads to reduced breeding in small businesses and households; inefficiency of state incentives, etc.) and industrial meat production (lack of raw materials, obsolescence of fixed assets and production technologies, poorly developed logistics, etc.). The solution of these problems requires: a systematic approach, which will encourage the cooperation of agricultural and industrial production, cooperation with importers of meat products and protection of domestic producers in the domestic and international markets, creating a favorable investment and information environment that will promote the meat industry development.

scholarly journals Functions of Career Resilience Against Changes During Working Life in Japan: Focus on Health Condition Changes and Task or Job Changes

SAGE Open ◽  
2021 ◽  
Vol 11 (1) ◽  
pp. 215824402110021
Author(s):  
Makiko Kodama
Keyword(s):  
Social Skills ◽  
Career Development ◽  
Online Survey ◽  
Psychological Symptoms ◽  
Working Life ◽  
Negative Influence ◽  
Health Condition ◽  
The Future ◽  
Simple Slope ◽  
Career Resilience

This study aimed to clarify the role that career resilience plays in preventing inhibition of career development when individuals confront changes during their working life, such as changes in work tasks or health condition. Career resilience consists of five factors: ability to cope with problems, social skills, interest in novelty, optimism about the future, and willingness to help others. In all, 1,000 Japanese company employees completed an online survey. The results showed that optimism about the future and ability to cope with problems exhibited a negative correlation with NPC when confronting changes. The results of simple slope analysis suggested that social skills and ability to cope with problems decreased the negative influence that psychological symptoms caused by changes had on job satisfaction, which was one index of career development. This study underlines the necessity of developing the ability to cope with problems and social skills.

scholarly journals Factors Influencing Preparedness for Bioterrorism among Koreans

2021 ◽  
Vol 18 (10) ◽  
pp. 5401
Author(s):  
Yujeong Kim ◽  
Eunmi Lee
Keyword(s):  
Public Relations ◽  
Online Survey ◽  
Affective Response ◽  
Coping Efficacy ◽  
Front Line ◽  
Personal Impact ◽  
Societal Collapse ◽  
Factors Influencing ◽  
Perceived Seriousness ◽  
Relevant Education

Bioterrorism is destructive enough to cause a societal collapse, and preparation for bioterrorism is imperative. This study aims to identify the factors influencing preparedness for bioterrorism among Koreans. A total of 1,050 subjects were included in the study, which were allocated according to region and age in proportion to population. An online survey was used to examine the following factors: participants’ general characteristics; cognitive factors including perceived probability, perceived seriousness, perceived personal impact, perceived coping efficacy, and perceived resilience; social–contextual factors including perceived governmental preparedness and perceived front-line preparedness; affective responses including affective response to terrorism and anxiety; and bioterrorism preparedness. The factors influencing the level of preparedness for bioterrorism included age, marital status, experience of bioterrorism education, perceived personal impact, perceived coping efficacy, perceived resilience, and perceived front-line preparedness. The factors that most significantly affected the level of preparedness for bioterrorism were perceived coping efficacy and perceived front-line preparedness, with an R2 of 41.4%. Relevant education and public relations programs should be strengthened to help citizens minimize their exposure and known to inform relevant institutions in the event of suspected bioterrorism, and front-line responders should cultivate their ability to respond to bioterrorism quickly and accurately.

scholarly journals Development of a Methodology for Estimating the Ergosterol in Meat Product-Borne Toxigenic Moulds to Evaluate Antifungal Agents

Foods ◽  
2021 ◽  
Vol 10 (2) ◽  
pp. 438
Author(s):  
Micaela Álvarez ◽  
Alicia Rodríguez ◽  
Elena Bermúdez ◽  
Elia Roncero ◽  
María J. Andrade
Keyword(s):  
Antifungal Agents ◽  
Limit Of Detection ◽  
Meat Product ◽  
Meat Products ◽  
Ergosterol Biosynthesis ◽  
Array Detector ◽  
Meat Industry ◽  
Ergosterol Content ◽  
Validation Parameters ◽  
Toxigenic Moulds

Antifungal agents are commonly used in the meat industry to prevent the growth of unwanted moulds, such as toxigenic ones, on dry-cured meat products. For enhancing the application of antifungals, their mode of action must be evaluated. Their effect on the mould ergosterol content is one of the most studied ones, since it is the target site of some commercialised antifungals or of those that are in development. The aim of this study was to develop a methodology for determining how the antifungal agents used in the meat industry work. A method for analysing ergosterol was firstly developed using high-performance liquid chromatography with fluorescence detection coupled to a diode array detector (HPLC-FLD/DAD). The chromatographically optimised conditions (gradient and mobile phases) allowed us to reduce the time per analysis with respect to previously published methods up to 22 min. Withing the six checked extraction methods, method 5, showing the best mean recovery values (99.51%), the shortest retention time (15.8 min), and the lowest standard deviation values (9.92) and working temperature (60 °C), was selected. The limit of detection and limit of quantification were 0.03 and 0.1 µg/mL, respectively. All the validation parameters corroborated the method’s suitability. Finally, its feasibility for evaluating the effect of a commercial antifungal preparation (AP) and different herbs that are frequently added to meat products on the ergosterol content of several toxigenic moulds was studied. Differences at the strain level were obtained in the presence of AP. Moreover, the addition of herbs significantly reduced the ergosterol content in Penicillium nordicum up to 83.91%. The developed methodology is thus suitable for screening the antifungals’ role in altering mould ergosterol biosynthesis before their application in real meat products.

scholarly journals Rapid Evaporative Ionization Mass Spectrometry: A Review on Its Application to the Red Meat Industry with an Australian Context

Metabolites ◽  
2021 ◽  
Vol 11 (3) ◽  
pp. 171
Author(s):  
Robert S. Barlow ◽  
Adam G. Fitzgerald ◽  
Joanne M. Hughes ◽  
Kate E. McMillan ◽  
Sean C. Moore ◽  
...  
Keyword(s):  
Mass Spectrometry ◽  
Supply Chain ◽  
Ex Vivo ◽  
Meat Products ◽  
Red Meat ◽  
Ionization Mass ◽  
Meat Industry ◽  
Quality And Safety ◽  
Australian Context ◽  
Processing Plants

The red meat supply chain is a complex network transferring product from producers to consumers in a safe and secure way. There can be times when fragmentation can arise within the supply chain, which could be exploited. This risk needs reduction so that meat products enter the market with the desired attributes. Rapid Evaporative Ionisation Mass Spectrometry (REIMS) is a novel ambient mass spectrometry technique originally developed for rapid and accurate classification of biological tissue which is now being considered for use in a range of additional applications. It has subsequently shown promise for a range of food provenance, quality and safety applications with its ability to conduct ex vivo and in situ analysis. These are regarded as critical characteristics for technologies which can enable real-time decision making in meat processing plants and more broadly throughout the sector. This review presents an overview of the REIMS technology, and its application to the areas of provenance, quality and safety to the red meat industry, particularly in an Australian context.

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