Foundations and Trends® in Marketing
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52
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14
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Published By Now Publishers

1555-0761, 1555-0753

2020 ◽  
Vol 14 (2) ◽  
pp. 53-172
Author(s):  
Yee Heng Tan ◽  
Srinivas K. Reddy

2019 ◽  
Vol 12 (4) ◽  
pp. 1-76
Author(s):  
Andrew T. Ching ◽  
Manuel Hermosilla ◽  
Qiang Liu

2019 ◽  
Vol 12 (2) ◽  
pp. 80-166 ◽  
Author(s):  
Eric Arnould ◽  
Melea Press ◽  
Emma Salminen ◽  
Jack S. Tillotson

2019 ◽  
Vol 12 (4) ◽  
pp. 278-400
Author(s):  
Hans Baumgartner ◽  
Bert Weijters

2019 ◽  
Vol 12 (3) ◽  
pp. 167-277 ◽  
Author(s):  
Ingrid M. Martin ◽  
David W. Stewart

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