scholarly journals ANALISIS PENGARUH KUALITAS PRODUK, HARGA, PROMOSI TERHADAP KEPUTUSAN PEMBELIAN AIR MINUM DALAM KEMASAN (AMDK) MEREK AICOS PRODUKSI PT. BUMI SARIMAS INDONESIA

2019 ◽  
Author(s):  
Fetrizen ◽  
Nazaruddin Aziz
Keyword(s):  
Drinking Water ◽  
Product Quality ◽  
Bottled Water ◽  
Purchase Decision ◽  
Price Promotion ◽  
Research Results ◽  
Several Variables ◽  
Independent Variable ◽  
Loyal Customers

Basically the decision to buy bottled water by consumers is influenced by many factors such as the quality of a product, brand, taste, lifestyle and the range of promotion made by the company. Driven by the needs that exist within a person and the desire that the needs in a person are affected if the consumer shows a sense of fun that ultimately leads to loyalty. Loyal customers are more valuable than customers who are just satisfied. For loyal customers will always use the product of all time and is a source of revenue and Aicos company in this case have been concerned about factors that can affect consumers in buying decisions. In this research, the research describes several variables that influence consumer purchase decision that is product quality, price, promotion. The quality of the product, the price, the promotion is called the independent variable and the purchase decision is called the dependent variable. Through the research results obtained by researchers, the researchers drew the conclusion that the variables free of price and promotion have a significant effect on purchasing decision because the value of sig <0,05. While for the independent variable of product quality has no significant effect with purchase decision because sig value> 0,05. This is because the consumers who have been interviewed stated that the drinking water products in their quality packaging are almost the same.

scholarly journals Analisa Pemilihan Air Mineral dan Rekomendasi Terbaik dengan Metode SMART (Simple Multy Atribute Rating Technique)

2019 ◽  
Vol 3 (4) ◽  
pp. 387
Author(s):  
Dedi Leman
Keyword(s):  
Drinking Water ◽  
Product Quality ◽  
Significant Influence ◽  
Mineral Water ◽  
Bottled Water ◽  
Purchasing Decisions ◽  
Research Results ◽  
Bottled Drinking Water ◽  
Intense Competition

Everyone needs drinking water which is increasing in line with the increasing population of Indonesia, but while the amount and level of drinking water decreases so people are looking for other options to get healthy drinking water and good levels. major developments in the sale of bottled drinking water, along with the arrival of many bottled drinking water products that are spread throughout the country bring increasingly intense competition among bottled beverage vendors. Various kinds of prices have a good and advanced impact on purchasing decisions. With the simple multy attribute rating technique, the method will find out the best mineral water according to the selected criteria. The purpose of this study is to examine the good levels of products, prices and the introduction of purchasing drinking water into a decision in purchasing bottled water. This research results that various kinds of product quality have a positive and significant influence on people's purchasing decisions in buying bottled water

scholarly journals PENERAPAN KUALITAS DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN RUMAH OLEH KONSUMEN PADA PT PUTERA KARYASINDO PRAKARSA BATAM

2018 ◽  
Vol 6 (2) ◽  
pp. 70
Author(s):  
Rony Prasetyo ◽  
Anggia Arista
Keyword(s):  
Product Quality ◽  
Purchase Decision ◽  
Purchasing Decisions ◽  
Product Price ◽  
Significance Level ◽  
Purchasing Decision ◽  
Independent Variable ◽  
Home Purchase ◽  
Quality Of Products

The focus of this study is to determine whether the quality of products, product prices can influence the decision to purchase the home either partially or simultaneously by consumers in PT. Putera Karyasindo Prakarsa - Batam. the sample to be used in this study is as many as 98 respondents. This study suspects Partially Product Quality variables positively and significantly affect consumer purchasing decisions in PT. Putera Karyasindo Prakarsa with t count value 4,084 and significance 0.000.  Partially Product Price variable positively and significantly influence to Consumer Purchase Decision in PT. Putera Karyasindo Prakarsa with t value 4,367 and significance 0,000. Simultaneously variable Product Quality and Product Price influence together to Purchasing Decision of consumer in PT. Putera Karyasindo Prakarsa with F value count 73,504 with significance level 0.000.  The result of detrmination coefficient (R2) or the amount of solution that can be given the variable of quality and price (independent variable) to the problem ie the decision of home purchase by consumer (Dependent variable) equal to 0,607 or 60,7% while the rest 39,3% investigated in this study.

scholarly journals Pengaruh Kualitas Produk, Harga, Promosi dan Tempat Pendistibusian Terhadap Keputusan Pembelian Sepeda Motor Yamaha Pada Perusahaan Tjahaja Baru Bukittinggi

2017 ◽  
Vol 1 (1) ◽  
pp. 68-82
Author(s):  
Hariman Syaleh
Keyword(s):  
Data Analysis ◽  
Product Quality ◽  
Purchase Decision ◽  
Price Promotion ◽  
Purchasing Decision ◽  
Automotive Company ◽  
Data Analysis Technique ◽  
Analysis Technique ◽  
Independent Variable ◽  
Product Promotion

  Yamaha as a growing automotive company today realizes the importance of strategy in winning market competition.This research aims to determine the effect of product quality, price, promotion and istribution place on purchasing decision of yamaha motorcycle in Tjahaja Baru Bukittinggi. Sample of this research are 96 customers who buy Yamaha motorcycle in company Tjahaja Baru Bukittinggi which is chosen by accidental sampling technique.Variablesused in this research are of Product X1, Price X2, Promotion X3 and Distribution X4 as independent variable and purchase decision as dependent variable. Data analysis technique used is multiple linear regression.The result of this study indicate that the product, promotion and distribution have a positive and significant effect on purchasing decision of Yamaha motor in company Tjahaja Baru Bukittinggi, while price has a positive but not significant effect on purchasing decision of Yamaha motor in company New Tjahaja Bukittinggi.   Keywords: Products, Price, Promotion, Distribution, Buying decision

scholarly journals Pengaruh Kualitas Produk Smartphone Terhadap Keputusan Pembelian di Masa Pandemic Covid19

2020 ◽  
Vol 20 (3) ◽  
pp. 261-268
Author(s):  
Hadita Hadita ◽  
Wirawan Widjanarko ◽  
Hafizah Hafizah
Keyword(s):  
Product Quality ◽  
Sampling Technique ◽  
Purchase Decision ◽  
Reliability Test ◽  
Purchase Decisions ◽  
Purchasing Decisions ◽  
The People ◽  
Independent Variable ◽  
Questionnaire Method

The purpose of this study was to determine the effect of smartphone product quality on purchasing decisions during the Covid 19 pandemic. This study is a quantitative study using a questionnaire method. The population used in this study is the people in South Bekasi. The sampling technique used in this study was incidental sampling. In this research the dependent variable (dependent) Purchase Decision (Y), while the independent variable (independent) is Product Quality (X1). The results of the validity test used on product quality and purchase, decisions are valid, while the results of the reliability test in this study show that they are reliable. The result of this research is that the quality of Xiaomi Smartphone products has a positive and significant effect on purchasing decisions during the COVID-19 pandemic. Keywords: Product Quality, Purchase Decision, Smartphone   Abstrak Tujuan dari penelitian ini adalah untuk mengetahui pengaruh kualitas produk Smartphone terhadap keputusan pembelian di masa pandemic Covid 19. Penelitian ini merupakan penelitian kuantitatif dengan menggunakan metode kuesioner. Populasi yang digunakan dalam penelitian ini adalah masyarakat yang ada di Bekasi Selatan. Teknik sampling yang digunakan pada penelitian ini adalah sampling insidential. Dalam peneletian ini variabel terikat (dependen) Keputusan Pembelian (Y), sedangkan variabel bebas (independen) adalah Kualitas Produk (X1). Untuk hasil uji validitas yang digunakan pada kualitas produk dan keputusan pembelian adalah valid, sedangkan hasil uji realibitas pada penelitian ini menunjukkan reliable. Hasil dari penelitian ini adalah kualitas produk Smartphone Xiaomi berpengaruh secara positif dan signifikan terhadap keputusan pembelian di masa pandemic Covid 19. Kata Kunci: Kualitas Produk, Keputusan Pembelian, dan Smartphone

PENGARUH HARGA DAN KUALITAS PRODUK TERHADAP LOYALITAS PELANGGAN ALUMUNIUM

2019 ◽  
Vol 7 (2) ◽  
Author(s):  
Widodo Widodo ◽  
Marshelly Chandra Kumala
Keyword(s):  
Data Collection ◽  
Product Quality ◽  
Customer Loyalty ◽  
Significant Influence ◽  
Secondary Data ◽  
Primary Data ◽  
Research Results ◽  
Is Research ◽  
Quality Of Products

<em>The objective of this is research was conducted to find out how the influence of the price and quality of products against customer loyalty at PT. Alakasa Extrusindo Jakarta. This research was conducted in Alakasa Extrusindo PT by doing data collection, through the primary data and secondary data.  The research results showed that the simultaneous price variables  and product quality  has a positive and significant effect against the variable customer loyalty. partially showed that price variables has a positive and significant influence towards customer loyalty. And partially showed that product quality variables  has a positive and significant influence towards customer loyalty</em>

scholarly journals Degradation of Bacterial Water Quality in Drinking Water after Bottling

2020 ◽  
Vol 14 (1) ◽  
pp. 78-83
Author(s):  
Ali Shahryari ◽  
Charlotte D. Smith ◽  
Abolfazl Amini
Keyword(s):  
Water Quality ◽  
Drinking Water ◽  
Heterotrophic Bacteria ◽  
Positive Association ◽  
Ambient Air ◽  
Bottled Water ◽  
Plate Count ◽  
Biochemical Tests ◽  
Storage Duration

Background: The consumption of bottled water globally, including Iran, has increased tremendously in recent years. This study was designed to assess the bacteriological quality of bottled water and its compliance with the drinking water regulations. In addition, we evaluated bottled waters for the presence of a variety of genera of bacteria and the effect of storage duration on the extent of bacterial contamination. Methods: Four hundred samples of bottled water belonging to ten different Iranian brands with various production dates were purchased from supermarkets in Gorgan, Iran, from 2017 to 2018. Bacterial quality of bottled water was assessed using heterotrophic plate count (HPC) followed by usual biochemical tests for identification of bacterial genera, and by the API system. Results: The average HPC of bottled water was 9974 colony-forming units per milliliter (CFU/ml). Twelve genera were isolated, among which Bacillus spp. and Escherichia coli were the most and least abundant, respectively. Statistical analysis showed that there was a positive association between water quality and storage duration so that the highest microbial load occurred within the first to third months after bottling. Furthermore, the highest rate of contamination was observed in May when ambient air temperatures commonly reached 40 °C. Conclusion: The bacterial quality of bottled water was not according to the standard of drinking water quality. This study demonstrated the variation in bacterial levels after bottling, which indicates the presence of waterborne heterotrophic bacteria, some of which can pose severe health risks to consumers.

scholarly journals Bacteriological Assessment of Bottled Drinking Water Available at Major Transit Places in Mangalore City of South India

2018 ◽  
Vol 2018 ◽  
pp. 1-7 ◽  
Author(s):  
Nitin Joseph ◽  
Sevitha Bhat ◽  
Subhani Mahapatra ◽  
Ayush Singh ◽  
Sajal Jain ◽  
...  
Keyword(s):  
Drinking Water ◽  
Human Life ◽  
Viable Count ◽  
Bottled Water ◽  
National Standards ◽  
Ozone Treatment ◽  
Floating Bodies ◽  
Long Distance ◽  
Batch Number

Introduction. Safe drinking water is essential for human life. It is generally considered that bottled water is safe for usage by people. For long-distance travelers, it serves as the only source of reliable drinking water. But, several studies have reported that bottled water does not always meet the acceptability standards. Objectives. To assess the bacteriological and physical quality of bottled water marketed in major transit areas and to check its compliance with national standards. Methods. The investigating team visited retail shops at three main transit sites for long-distance travelers in Mangalore city. A total of 24 water bottles of 12 brands were randomly selected. The analysis of total viable count (TVC) was done to assess the bacteriological quality of samples. Results. In 3(12.5%) samples, all of which were of local brands, batch number, the period of manufacture, and the period of expiry were not mentioned. Odor and floating bodies were present in one sample each. Five (20.8%) water bottles had been enriched with minerals. Ozone treatment was the most commonly 22(91.7%) used method for disinfection of water. In only 15(62.5%) samples, the bacterial contamination was within acceptable limits certified for drinking purposes. Water samples manufactured by multinational companies (p=0.018), those with batch number mentioned (p=0.042), the best period of manufacture (p=0.036), and long expiry dates (p=0.028) were acceptable for usage. Conclusion. Surveillance of bottled water manufacturing industries in the settings on a regular basis needs to be done by regulatory agencies. These measures will ensure safe and wholesome bottled water for public usage.

scholarly journals The health-related microbiological quality of bottled drinking water sold in Dar es Salaam, Tanzania

2006 ◽  
Vol 5 (1) ◽  
pp. 179-185 ◽  
Author(s):  
Gabriel R. Kassenga
Keyword(s):  
Drinking Water ◽  
Heterotrophic Bacteria ◽  
Tap Water ◽  
Microbiological Quality ◽  
Total Coliform ◽  
Dar Es Salaam ◽  
Bottled Water ◽  
Faecal Coliform ◽  
Coliform Bacteria

The consumption of bottled and plastic-bagged drinking water in Tanzania has increased largely because of the deteriorating quality of tap water. It is uncertain whether these water products are safe for drinking. In this study, the microbiological quality of bottled and plastic-bagged drinking water sold in Dar es Salaam, Tanzania, was investigated. One hundred and thirty samples representing 13 brands of bottled water collected from shops, supermarkets and street vendors were analysed for total coliform and faecal coliform organisms as well as heterotrophic bacteria. These were compared with 61 samples of tap water. Heterotrophic bacteria were detected in 92% of the bottled water samples analysed. Total and faecal coliform bacteria were present in 4.6% and 3.6%, respectively, of samples analysed with a tendency for higher contamination rates in plastic-bagged drinking water. Microbiological quality of tap water was found to be worse compared with bottled water, with 49.2% and 26.2% of sampling points showing the presence of total coliform and faecal coliform organisms, respectively. The results suggest caution and vigilance to avert outbreaks of waterborne diseases from these types of drinking water.

scholarly journals THE IMPACT OF PRICE AND QUALITY PRODUCT ON CONSUMERS’ PURCHASING DECISION IN KAOS ANAK FOR KIDS’ (KAFK) CLOTHING SHOP

2019 ◽  
Author(s):  
Immanuel Gerin Johansyah ◽  
Keni Kaniawati
Keyword(s):  
Product Quality ◽  
Ordinal Data ◽  
Measurement Data ◽  
Ordinal Scale ◽  
Interval Scale ◽  
Purchasing Decision ◽  
Independent Variables ◽  
Independent Variable ◽  
The Impact

In this research revealed there is a gap between price and product quality that impact of consumer purchasing decision in children's clothing. Besides caused by the high growth of clothing shop outlets, the price and quality of products can also affect the purchasing decision of consumers in buying or consuming products. That makes the sales of KaosAnakFor Kids’ (KAFK) clothing shop products decrease in 2017-2018. This research aims to know whether the price and quality of the product influences in purchasing decision of KAFK’s clothing shop consumers. The factors tested in this research are price and product quality as independent variables, while purchasing decision as the dependent variable. This research used descriptive method, with data collection techniques through observation and questionnaire distribution. The population in this research is consumers of children's fashion products with a research sample of 150 respondents. Data analysis used Path Analysis to answer the research hypotheses. The results of measurement data through a questionnaire for the independent variables studied were in the form of ordinal data. To equalize the data of the ordinal scale independent variable with the interval scale independent variable, it should transform first into an interval scale using the LISREL program. The results showed that the two independent variables, namely price and product quality, had an effect on determining the dependent variable, namely consumer purchasing decision in children's clothing shop KaosAnak for Kids.

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