The gross composition and quality of fresh cow milk purchased from Fulani milk vendors in three locations of Plateau State were investigated. Milk quality was assessed by the methylene blue reduction test while bacterial contamination was by the agar plate count and the direct microscopic count. The mean contents of total solids, butterfat, protein and ash of a total of 100 samples from Barkin Ladi, Jos and Bukuru markets were 12.45, 4.77, 3.90, 0.92; 12.85, 4.50, 3.68, 0.93; and 12.41, 5.26, 3.72, 0.91% respectively. The proximate constituents did not differ significantly between locations. The methylene blue test indicated that only 23.5% of the sample were of good quality while 41.2 and 35.3% were rated fair and poor respectively. No sample merited excellent rating. The agar plate count showed a range of 1.97 x 106 for Bukuru to 2.54 x 106 cells/ml for Jos market. The direct microscopic count showed the highest mean bacteria value for Barkin Ladi samples. The high bacterial counts as observed were probably indicative of poor milking hygiene and handling. It is suggested that such milk should be properly pasteurized before consumption and delivered/marketed early at source to reduce the time for microbial multiplication.