Productivity is very important in any economic sector of any country, since it is fundamental within an organization, the higher productivity, the greater the probability that an organization will grow economically over time, therefore, it will be able to remain stable and survive to any situation, change or circumstance within it. This research seeks to analyze the productivity of the copper sector, through applied research, in the municipality of Comalcalco, Tabasco in the city of Villahermosa. In which a correlational, descriptive and field research methodology is used. The productivity of the copper sector is analyzed considering the relationship with the variables of the environmental, cultural, economic, political, social and technological context. Considering the behavior of the research variables in the different international, national and local contexts, the appropriate formats are designed to be able to collect information the TIEP (Comprehensive Productivity Evaluation Technique) which serves as a basis to know the current situation of said sector and to be able to determine the opportunities for improvement through the contribution of a development proposal which helps to increase productivity and allows the improvement of the retail sector and can be competitive.