Measure-valued Pólya urn processes (MVPP) are Markov chains with an additive structure that serve as an extension of the generalized k-color Pólya urn model towards a continuum of possible colors. We prove that, for any MVPP (μn)n≥0 on a Polish space X, the normalized sequence (μn/μn(X))n≥0 agrees with the marginal predictive distributions of some random process (Xn)n≥1. Moreover, μn=μn−1+RXn, n≥1, where x↦Rx is a random transition kernel on X; thus, if μn−1 represents the contents of an urn, then Xn denotes the color of the ball drawn with distribution μn−1/μn−1(X) and RXn—the subsequent reinforcement. In the case RXn=WnδXn, for some non-negative random weights W1,W2,…, the process (Xn)n≥1 is better understood as a randomly reinforced extension of Blackwell and MacQueen’s Pólya sequence. We study the asymptotic properties of the predictive distributions and the empirical frequencies of (Xn)n≥1 under different assumptions on the weights. We also investigate a generalization of the above models via a randomization of the law of the reinforcement.