scholarly journals The Role of Technological Business Incubators in Supporting and Developing Marketing Capabilities for Entrepreneurship Business and Small Projects in Jordan

2017 ◽  
Vol 10 (2) ◽  
pp. 82 ◽  
Author(s):  
Mohammad Mansour Abu-Jalil
Keyword(s):  
Financial Services ◽  
Small Businesses ◽  
Professional Services ◽  
Marketing Capabilities ◽  
Business Incubators ◽  
Administrative Services ◽  
Research Population ◽  
Training Courses ◽  
High Level

This research aimed to identify the role of technological business incubators in supporting and developing marketing capabilities for entrepreneurship business and small projects in Jordan. The research population included all personnel and owners of the small entrepreneurship, either those projects were incubated or not. The sample of the study consisted of (400) respondents. It was concluded that there was a role for the services provided by technological business incubators of, (administrative services, financial services, professional services, follow-up and personal services) in supporting and developing the marketing capabilities in business entrepreneurship and small projects in Jordan. The averages for those services were of a high level of Importance. In light of the findings’ it was recommended to continue to provide accounting services and billing for business entrepreneurship and small businesses, and to emphasized the importance of holding specialized training courses for business entrepreneurship and small projects.

scholarly journals Drivers of Customer Centricity: Role of Environmental-level, Organization-level and Department-level Variables

2017 ◽  
Vol 20 (2) ◽  
pp. 1-10
Author(s):  
Goran Vlašić ◽  
Emanuel Tutek
Keyword(s):  
Marketing Capabilities ◽  
Individual Level ◽  
Organization Level ◽  
Level Data ◽  
The Right ◽  
High Level ◽  
Customer Centricity ◽  
Environmental Level

Abstract Customer centricity is gaining importance as companies are gaining access to increasing amount and quality of individual-level data on identifiable customers. However, efforts to enhance customer centricity often face challenges as they imply organization-wide effort. This paper explores the role of environment-level factors, organization-level factors (in terms of structure, influence and culture) and department-level factors (in terms of integration, power and capabilities) in driving customer centricity of a firm. Results indicate that, while within-category competition stimulates customer centricity, the cross-category competitive intensity limits it. Moreover, marketing competences exhibit highly significant impact which even diminishes the role of inter-departmental integration. Lastly, results show that firms with high level of marketing capabilities and the right culture (in terms of tolerance for failure and availability of slack resources) are likely to exhibit higher levels of customer centricity.

‘Never let a good crisis go to waste’ – The 2020 Business Information Review Survey: Part I

2021 ◽  
Vol 38 (1) ◽  
pp. 8-14
Author(s):  
Stephen Phillips
Keyword(s):  
Financial Services ◽  
Professional Services ◽  
Corporate Structure ◽  
Client Engagement ◽  
Business Information ◽  
The Uk ◽  
Impact Of Technology ◽  
High Level ◽  
The Impact ◽  
Insight Into

In its 30th year, the Business Information Review Survey captures insights from conversations with leading information managers in the UK and US. The participants include class leading information services leaders from a range of sectors, including financial services, law, professional services, manufacturing, mining and technology. The conversations took place in Q4 2020, covering corporate structure, staffing trends, the operating environment, the impact of technology, content delivery, vendor and client engagement. Respondents were also invited to share their strategic priorities for 2021, teeing up the 2021 survey which will invite the contributors to reflect on their achievements and the evolution of their services. Due to the quality and volume of information gathered, the survey is broken down into two parts. Part I introduces the survey, provides a detailed insight into the methodology, a high level summary of the participants, and detailed insights into the organisational structure and current staffing trends.

scholarly journals THE ROLE OF MICROFINANCE IN ADDRESSING FINANCIAL SERVICES

2017 ◽  
pp. 4-9
Author(s):  
I. P. Vishnyakov
Keyword(s):  
Financial Services ◽  
Small Businesses ◽  
Positive Impact ◽  
Bank Credit ◽  
Resource Base ◽  
Self Employment ◽  
Further Development ◽  
Potential Customers ◽  
Credit Institutions

The Article is devoted to present the problem of microlending to small businesses. Microfinance encourages self-employment of the population and the development of domestic small and micro business.based on the methods of analysis, synthesis, generalization and scientific abstraction, we can conclude that domestic MFIs begin to perform the function of satisfaction in the financial services population, small and micro enterprises in terms when these subjects of the economy are unavailable or inaccessible services of credit institutions (both banks and non-Bank credit institutions). Despite the positive impact of MFIs on the domestic economy, their activities could be more effective. Currently, MFIs are not able to fully Udo-uletaite the demand for financial services, including due to the low resource base of the MFIs. Independently MFI can solve this problem at the expense of increase of tariffs for the services rendered that would affect the availability of their services and in result will prevent the solution of the problem of expanding the range of potential customers of financial services. In the interests of further development of MFIs of expanding access to financial services is proposed to develop measures for a substantial increase in the resource base of MFIs, providing them with available funding.

THE ROLE OF BANKING INNOVATIONS IN THE SYSTEM OF BANK COMPETITIVENESS

2017 ◽  
Author(s):  
Inna Lintur ◽  
◽  
Mariia-Monika Hladynets ◽  
Vladyslav Myhovych ◽  
◽  
...  
Keyword(s):  
Financial Services ◽  
Financial Stability ◽  
Banking Sector ◽  
Clear Understanding ◽  
Customer Base ◽  
Innovative Solutions ◽  
Banking Institutions ◽  
The One ◽  
High Level

The article summarizes the theoretical foundations and defines the role of banking innovations in the system of ensuring the competitiveness of banks. It has been found that in recent years there has been a trend in the banking sector, which indicates that the traditional business model of the bank, based on a regionally branched network of branches, is becoming increasingly inefficient, as rising costs are not supported by rising efficiency. It is noted that banks are sensitive to the process of economic instability, which manifests itself as a loss of financial stability, reduction and deterioration of customer base due to falling solvency, on the one hand, and loss of confidence - on the other, which collectively affects financial performance and competitiveness . It is outlined that in such circumstances banks face an important task of forming a strategy to increase competitiveness, which will ensure not only maintaining but also strengthening market positions through a clear understanding of the structure and dynamics of the financial services market in general and its banking segment in particular. The study emphasizes that innovation as a field of activity, and hence banking innovation in particular, is actively developing. The relevance of new implementations and ideas, especially those already used by foreign banking institutions, and still little known in our country, as opportunities to ensure a high level of bank competitiveness, has been studied. Accordingly, the study highlights the exceptional role of bank investment in the system of ensuring the competitiveness of the bank. Therefore, further research in this direction is important, because the introduction of banking innovations is a very dynamic process. In addition, not all innovative solutions become widespread, and successful banking innovative solutions in some countries may go unnoticed in others.

scholarly journals Peran Inkubator Bisnis dalam Membangun Startup pada Perguruan Tinggi

2020 ◽  
Vol 5 (1) ◽  
pp. 77-89
Author(s):  
Ninda Lutfiani ◽  
Untung Rahardja ◽  
Ita Sari Perbina Manik
Keyword(s):  
Higher Education ◽  
Literature Review ◽  
Small Businesses ◽  
Research Method ◽  
Technology Leadership ◽  
Qualitative Approach ◽  
Business Incubators ◽  
Leadership And Management ◽  
The Government

Startups are sufficiently developed in Indonesia to become a trend in business incubators that include college or university students. This is due to the incubation concept and program offered to prospective entrepreneurs who have potential ideas in business. Thus, research was conducted to determine the role of business incubators in building startups in universities. But there are obstacles in developing startups, limited technology, leadership and management. The study was conducted at the Alphabet Incubator of Raharja University with a qualitative approach. The research method used is the method of observation and literature review by collecting data that aims to simplify the process. It can be seen how the government encourages business incubators in developing startups and introducing business through technology. The research objective is to increase innovation or creativity in developing successful new startups in higher education. Seen from students utilizing the facilities at the Alphabet Incubator to develop small businesses in the digital industry to increase workforce.Keywords: Business Incubator; Startup; Innovation or CreativityStartup cukup berkembang di Indonesia sehingga menjadi trend dalam inkubator bisnis yang mencakup mahasiswa atau mahasiswi di perguruan tinggi. Hal ini disebabkan konsep dan program inkubasi yang ditawarkan kepada calon wirausaha yang mempunyai ide potensial dalam bisnis. Sehingga penelitian dilakukan untuk mengetahui peran inkubator bisnis dalam membangun startup pada perguruan tinggi. Namun terdapat kendala dalam mengembangkan startup, terbatasnya teknologi, kepemimpinan dan manajemen. Penelitian dilakukan di Alphabet Incubator Universitas Raharja dengan pendekatan kualitatif. Metode penelitian yang digunakan adalah metode observasi dan literature review dengan mengumpulkan data yang bertujuan untuk mempermudah proses pengerjaannya. Dapat dilihat bagaimana pemerintah mendorong inkubator bisnis dalam mengembangkan startup dan mengenalkan bisnis melalui teknologi. Tujuan penelitian untuk meningkatkan inovasi atau kreativitas dalam mengembangkan startup baru yang sukses di perguruan tinggi. Terlihat dari mahasiswa memanfaatkan fasilitas di Alphabet Incubator untuk mengembangkan usaha kecil dalam industri digital untuk peningkatan tenaga kerja.Kata Kunci: Inkubator Bisnis; Startup; Inovasi atau Kreativitas

scholarly journals Information Literacy in Russia: Survey of DIREKT Project

2021 ◽  
Vol 4 (3) ◽  
pp. 106-123
Author(s):  
N. V. Burenina ◽  
M. S. Gvozdeva ◽  
T. A. Ivankova ◽  
E. G. Onoprienko ◽  
Yu. A. Polshina ◽  
...  
Keyword(s):  
Information Literacy ◽  
Public Libraries ◽  
Survey Questionnaire ◽  
Russian Higher Education ◽  
Training Courses ◽  
Level Of Understanding ◽  
High Level ◽  
Russian Universities ◽  
Role Of Information

In this work, we analyze responses of the Russian universities, research institutes and public libraries to survey questionnaire aimed to study the level of understanding and estimate the role of information literacy (IL) in the practices of Russian higher education. The survey was conducted in 2019 among 122 Russian organizations in 30 cities. In this work we study four reference groups: faculty, librarian, student/graduate student and others. We report that 90 % of the respondents emphasize the importance of IL for their organizations, 69 % agree that IL can be easily integrated into training courses of their organization, and 72 % consider such integration necessary. At the same time, only 24 % of respondents confirmed that IL was already well-integrated into the curricula of their organizations in 2019. and 53 % - that this was implemented at the level of individual modules. The majority (80 %) of the survey participants highly appreciate the participation of teachers and librarians of their organization in the development of IL and note the high level of their cooperation. Russian specialists highly estimate their competence in terms of knowledge and skills in the field of IL: 72 % of those who answered this question gave themselves good and very good ratings. Meanwhile, 80 % of the survey participants rated the ability to teach IL only as good and satisfactory.

scholarly journals The crucial role of market intelligence in the development of small business marketing capabilities

2020 ◽  
Vol 27 (5) ◽  
pp. 797-816
Author(s):  
Grace Carson ◽  
Christina O'Connor ◽  
Geoff Simmons
Keyword(s):  
Small Business ◽  
Small Businesses ◽  
Dynamic Capabilities ◽  
Marketing Strategies ◽  
Marketing Capabilities ◽  
Resource Based View ◽  
Content Type ◽  
Market Intelligence ◽  
The Relationship

PurposeDrawing on the resource-based view of the firm, this article explores the influences of market intelligence on the development of small business marketing capabilities, with reference to specialized marketing capabilities, architectural marketing capabilities and dynamic capabilities.Design/methodology/approachThe conceptual framework and propositions present and interpret the resource–capability complementarity between market intelligence and small business marketing capabilities and outline the relationship between individual capability sets.FindingsMarket intelligence is shown to be crucial in the development of small business marketing capabilities and in the implementation of more formalized marketing strategies that allow small businesses to create value for customers and improve their performance. However, the level to which market intelligence is utilized and marketing capabilities are developed is found to be considerably influenced by the small business owner-manager and firm learning.Practical implicationsIt is imperative that small businesses acknowledge the practical benefits of market intelligence and harness these advantages accordingly. However, owner-managers must be motivated to encourage the development of more formalized marketing capabilities and act incisively upon the information derived from market intelligence.Originality/valueRecent research indicates that market intelligence and marketing capabilities can interact to enable a firm to align its resources with the market, by providing customer insights that guide them as to which value-adding activities they should implement. However, extant research in this area remains in its infancy, and very little is known about the adoption processes of market intelligence in small businesses and its role in developing marketing capabilities.

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